Xia Ruofei laughed and said, "It's alright. Give me the statistics before tomorrow morning and tell me how many more viewers we need!"
Feng Jing looked at Xia Ruofei and smiled. "So even though you're not in Beijing, you've already made plans and decided the victory from a thousand miles away!"
"That's right! I can't let Manager Feng perform a one-man show on stage! "Xia Ruofei laughed and said.
Feng Jing said coquettishly, "You're still talking about it! This kind of event should be hosted by you, the big boss. Now you're pushing it to me … "
Xia Ruofei laughed and said, "Capable people do more work, capable people do more work … I'll be responsible for being your strong backing!"
Feng Jing's face turned red for some reason.
Xia Ruofei didn't notice it either. After teasing her, he smiled and asked, "Have you settled the live broadcast?"
Feng Jing nodded and said, "We've negotiated with a few big video websites and bought the first-tier advertising space on their homepage. Also, we've added a server to our official website and will do a live broadcast at the same time."
Actually, Feng Jing felt that it wasn't necessary at all.
A big company's product launch would usually be broadcasted live on the Internet, and they would usually choose a big video website. This was a win-win cooperation. Usually, the website would not charge a fee or only charge a small fee.
But for the Taoyuan Company's product launch, they had to spend money to buy advertising space. They even had to hire a professional production team and spend a lot of money.
This product launch could be said to be the biggest publicity investment ever since the Taoyuan Company was established. This was under the premise that Dafu, the spokesperson, helped for free. Otherwise, they would have to spend even more money.
Although Feng Jing knew the importance of publicity, she didn't expect Xia Ruofei to make such a big move at once. In total, they had spent two to three million yuan. This made her a little scared.
"Very good!" Xia Ruofei smiled and said, "Manager Feng, don't be afraid of spending money. Our product is a good product, but if we want to create a strong public opinion in a short period of time, we can't be stingy!"
"I know, don't worry! There won't be any mistakes in the product launch! "Feng Jing said.
She was also very clear that the Yuji cream would become an important source of profit for the Taoyuan Company. According to the cost calculation, this was the Taoyuan Company's first profitable product. So, she understood Xia Ruofei's idea of spending money on publicity.
But she was worried that the money wouldn't have any effect, especially if there weren't many people at the product launch. She didn't know where to set up the camera set would be set up......
Of course, since Xia Ruofei said that he could handle the audience, Feng Jing didn't need to worry about it.
Xia Ruofei then asked, "Are there any problems with the gifts and the experience area?"
"It's all in place yesterday!" Feng Jing said confidently, "The pharmaceutical factory rushed to produce a batch of trial wear. Each set can be used for two to three times. In addition, we rushed out 100 sets of formal wear for each price range. We produced an extra 500 sets of basic wear. These products were sent to Beijing the day before yesterday."
“OK！ That means everything is ready except for the east wind! "Xia Ruofei laughed and said," Manager Feng, it's all up to you tomorrow! "
Feng Jing smiled bitterly and said, "As long as the audience's problem is solved, there won't be any problems with the product launch. But I can't guarantee the publicity effect …"
Xia Ruofei laughed and said, "Don't worry! Leave it to me! It's getting late. You should go back and rest! You still have work to do tomorrow! "
"Alright. Chairman, you should rest early too!" Feng Jing said and stood up.
After Feng Jing left, Xia Ruofei took out his phone and made a few calls. Then, he got up and went back to his room to rest.
… …
The next afternoon, at the entrance of Beijing University of Technology's gymnasium.
Flags with the Taoyuan Company's logo and Daphne's image were placed on both sides of the road, fluttering in the wind.
It was around one in the afternoon. There was still more than an hour before the product launch.
There were people walking on this road from time to time. Their destination was the gymnasium in front.
Most of them were carrying camera bags, wearing vests, and holding voice recorders. There were various media logos on their vests, voice recorders, and microphones. With one look, one could tell that these were the uncrowned reporters.
Other than the reporters, there were also people walking towards the gymnasium in twos and threes.
These were the audience members attending the product launch. They had all received their e-invitations through online recruitment.
Many of them knew each other and started to greet each other from afar.
Huang Yu was a professional moneymaker. Every day, he would look for all kinds of prize-giving activities on online forums. Whether it was competitions that required voting, big promotions on e-commerce platforms, or events like today's product launch where the organizers would provide gifts, he would actively participate in them.
Huang Yu happened to see the news of the Taoyuan Company's product launch on Weibo. When he saw that the location of the product launch was Beijing Polytechnic University's gymnasium, he immediately tried to help forward it on Weibo. The registration requirement was to forward it and have two friends.
From Huang Yu's point of view, those who could hold product launches in a big venue like Beijing Polytechnic University's gymnasium were usually very generous. If he could get an invitation, he would definitely gain a lot.
Not long after he signed up, Huang Yu received a private message on Weibo. He was invited to the product launch. There was a unique random code in the message as proof of entry.
Huang Yu immediately forwarded the information of the event to the moneymaker forum.
It was also because of Huang Yu's repost that there were hundreds of people responding to the product launch. Otherwise, there might be even fewer people responding.
After Huang Yu and a few of his friends who frequented the forum met at the subway station, they went to Beijing Polytechnic University's gymnasium together. On the way, they met a few other friends, and the group became bigger and bigger.
These moneymakers often went to all kinds of events, and they were all from Beijing. After a while, many of them knew each other. Everyone chatted as they walked, and the atmosphere was very relaxed.
As Huang Yu walked, he couldn't help but feel a little puzzled. He said, "Why does it feel like there aren't many people! In the past, when I participated in this kind of event, there should be a sea of people by now! "
The friends were also talking about it.
"Yeah! I've never heard of this company … "
"Is there a problem with the event? I took the subway for more than an hour to get here. Don't waste my time … "
"I also feel that it's too quiet!"
Someone said, "Hey! Since we're here, let's not be pretentious. Anyway, it doesn't cost us a penny. Just treat it as a walk! You guys have nothing to do at home, right? Staring at the computer every day isn't good for your health! "
Huang Yu smiled and said, "Dacheng has a point! Brothers, since we're here, let's take it easy! "
Everyone chatted and laughed. Soon, they arrived at the entrance.
A few slender female staff members with pretty faces immediately smiled and greeted them. "Are you here to attend the press conference? Please come here to get your admission pass! "
Huang Yu and the others came to the front of the sign-in desk. After showing the random serial number and verifying it, they received a green admission pass with a QR code printed on it.
"Everyone, please enter this way!"
Huang Yu looked at the bags of gifts piled behind the sign-in desk. He smiled and walked to the entrance according to the staff's instructions.
They were all regulars of all kinds of events. They knew that the gifts were collected when they left. If they were given gifts at the beginning, many of the audience who came for the gifts would definitely leave early.
So, Huang Yu and the others began to enter the venue while chatting and laughing.
At the end of the entrance passage, they swiped the QR code on the admission pass and entered smoothly. Then there was a security check. After passing it, they entered the stadium.
Huang Yu looked at the empty stands and couldn't help but be stunned. He said to himself, "Oh … there are really not many people! Did we remember the time wrong and come early? "
A bar buddy next to him couldn't help but take out his mobile phone and look at the event details. He said, "The time is right!"
Huang Yu shook his head and said, "Forget it, let's not care so much! Let's go and find a seat … "
Anyway, they came for the gifts. They had seen bags of gifts at the sign-in desk just now. The packaging was quite beautiful. For Huang Yu and the others, this was enough.
As for how many people there were, or even what products were going to be released at the press conference, they actually didn't care.
The seats were also divided into many areas.
The middle was naturally reserved seats and the reporters' seats. There were two-story stands on both sides, which were for the ordinary audience. They were also divided into several areas.
Huang Yu and the others quickly found their seats according to the signs on the admission pass and sat down.
When Huang Yu and the others, who came to attend the press conference because of gifts, curiosity, or other reasons, came in one after another, the media reporters also began to arrive to sign in.
The treatment of the reporters was definitely different from the ordinary audience. If these uncrowned kings were not served well, they could ruin things if their pen was slightly crooked.
Therefore, the reporters who arrived to sign in would each receive an envelope with their travel fees and a bag of gifts.
The items in the gift bag were slightly better than the ordinary audience's. It was a set of Jade Skin Ointment and Da Fu's new album.
Ji Yanwu was a senior reporter from the Red Star Society.
He brought a new reporter from the society to cover this press conference.
Along the way, Ji Yanwu was also puzzled. Usually, sending a newcomer to this kind of press conference was already giving face. There was nothing wrong with not coming. He really didn't understand why the leader sent him here, and it was a task personally given by the deputy managing editor.
The deputy managing editor naturally wouldn't tell him the cause and effect of the matter. He only solemnly told him to do this interview well and specifically reminded him not to put on airs as a senior reporter.
Ji Yanwu had been in this industry for nearly twenty years. To be able to achieve the title of a senior reporter, he naturally wasn't stupid. Therefore, even though the organizer of this press conference was unknown and the whole thing was strange, he still attracted enough attention.
The newcomer, Xiao Zhao, was attending a press conference for the first time. There was a hint of nervousness in his excitement. When he finished signing in and received his travel fees, he was even a little bashful. He wasn't as calm as Ji Yanwu.
After the two of them took their things, they began to walk into the stadium.
Xiao Zhao whispered, "Teacher Ji, the color of our envelope is different from those reporters'!"
Ji Yanwu smiled and said lightly, "We are the Red Star Society. How can we be treated the same as those reporters?"
Ji Yanwu had long been used to this kind of preferential treatment. Even if it was the same travel fees, as a reporter from a big media company, they would always receive more than reporters from other media companies.
Xiao Zhao also suddenly felt a sense of pride. When he walked, his back was a lot straighter.
He looked left and right and said in puzzlement, "Teacher Ji, why do I feel that this place is so quiet!"
Ji Yanwu also didn't understand and said, "It's a little strange. Logically speaking, such a big venue should be very lively!"
After walking into the stadium through the media channel, Ji Yanwu was even more shocked. In such a big stadium, except for the staff doing the final adjustments, almost all the seats were empty. There were only a few audience members in each area.
"Oh … What's going on …" Ji Yanwu couldn't help but talk to himself.
After they arrived at the media area, a familiar reporter came over to greet them.
"Teacher Ji came personally!"
"Yo! Isn't this Teacher Guo from Huaxin Society? You came personally too? " Ji Yanwu said with a smile, "Xiao Zhao, quickly say hello. Teacher Guo is a big shot in our industry!"
"Hello Teacher Guo, please advise me!" Xiao Zhao hurriedly greeted him respectfully.
Reporter Guo nodded with a smile and said, "Teacher Ji, I don't know how many events I've attended in my life, but this is the first time I've encountered such a scene … What are the organizers selling in their gourd?"
Ji Yanwu also smiled bitterly and said, "Who knows?"
He chatted with reporter Guo while looking left and right.
In fact, when he saw reporter Guo, he was faintly surprised. Then he saw a lot of familiar colleagues in the press area. They were all senior reporters from central media, and he was secretly shocked.
Although he didn't ask for confirmation, Ji Yanwu knew that these senior reporters must be the same as him, appointed by their superiors.
Otherwise, such an event would definitely not attract so many senior reporters.
Looks like the organizers of this event are not small! Ji Yanwu said in his heart.
He also secretly made up his mind. Even if the entire stadium was empty today, when he went back, he would write a colorful report and not cause any trouble for himself.
…
Just when Ji Yanwu and Xiao Zhao entered, Feng Jing passed by them and vaguely heard their conversation. Knowing that these two were reporters from Red Star Society, the worried Feng Jing's heart was slightly relieved.
She walked to the media signing area and asked, "How many reporters are here?"
The staff immediately handed the sign-in book to Feng Jing and said, "Director Feng, most of the media outlets we invited have sent people here. There are also a few local media outlets in Beijing that we didn't invite. They took the initiative to come for an interview!"
Feng Jing was stunned for a moment and said, "Is that so?"
She looked at the sign-in book. Just as the staff said, there were quite a lot of reporters. Moreover, the reporters from Red Star Society, Huaxin News, National Television, and other super media outlets were all present.
Looking at the densely packed sign-in book, Feng Jing was slightly relieved.
But when she thought of the empty stadium, she couldn't help but frown. It was useless even if all the reporters were here! If no one came to participate, wouldn't it be even more embarrassing?
Feng Jing walked to the sign-in book for the general audience and asked, "How many people are here?"
The staff looked worried and said, "Director Feng, there are only four to five hundred people … There are also a few who came here to take a look and went back directly …"
Four to five hundred people in a stadium with more than fifteen thousand seats was no different from having no one at all.
Feng Jing couldn't help but secretly shake her head and asked again, "Have you seen the chairman?"
The staff shook his head and said, "I've been paying attention! I didn't see the chairman come! "
Feng Jing couldn't help but complain in her heart. The fire is about to burn his eyebrows, and this guy is still playing the missing game. What the hell is he doing?
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