In the beginning, Feng Yu was confident that he could sell more than 130,000 motorcycles this year. Other than the advertising, Feng Yu still had this trump card up his sleeves.
In Hua Xia, there was such a culture. The local governments liked to compare and imitate each other. No matter how big the difference in their economies was, they were both Mayors. You can ride an Audi, and I can't ride a Santana.
In Feng Yu's previous life, China's Traffic Police changed their uniforms at the end of this year. All those motorcycles were replaced with imported motorcycles. But Feng Yu was in Bing City, and he brought it forward again.
With Bing City as an example, and with the news, the sales increased steadily. At least in Longjiang Province and Lin Province, which Tai Hua Trading was in charge of, the sales were increasing. Most of the orders were from the government. Especially in Longjiang Province. Songjiang Motorcycles sales were expected to exceed Guangdong Province.
This also gave excitement to the distributors in Guangdong and other provinces. They were still preparing to be this year's sales champion. The rewards promised by Feng Yu were not small.
No matter if it was the economy, per capita income or population, Longjiang Province was ranked at the bottom. It was only better than those provinces in the western regions. Now, their motorcycles sales were even higher than Guangdong Province. How could they accept this?
After asking around, they knew why Longjiang Province's sales had increased. It was because of the government. You think only you know how to do it?
So, the distributors in other provinces also started to lobby the local transportation departments to purchase Songjiang Motorcycles. The higher the sales, the higher the commission. Even if the motorcycles were sold at a slightly lower price, they would still get a lot more money.
Feng Yu laughed when he saw the distributors' orders for the next month.
This group of people were quite capable. Judging from the sales volume, this month had more than doubled compared to last month!
Also, the government's market was not fully developed yet. The next two months would be the peak period for motorcycles. Maybe this year's estimated sales of 130,000 units could be achieved in advance!
After the year 2000, China's annual sales of motorcycles would exceed 10 million units. This figure did not include the electric motorcycles. Although there were more than a hundred motorcycle manufacturers, the market was divided by a few big brands. The highest sales were more than 1 million units, and more than 50% of the brands sold more than 200,000 units.
This year, Feng Yu expects Songjiang Motorcycles to be one of the top 3 motorcycles in China. The champion will still be Jialing. Small CC motorcycles are still popular in rural areas. The runner-up will still be Honda, China's most popular imported motorcycle brand.
Although he was able to get third place in his first year, Feng Yu was not satisfied. He wanted to be number one. He wanted to push Honda and other imported cars out of the Hua Xia market! Feng Yu had ordered two motorcycle production lines from Kirilenko. He wants to enter the 100cc motorcycle market.
The 100CC was obviously more fuel-efficient than the 125CC, and its speed was not much slower. It could completely meet the needs of car buyers. Also, Feng Yu wanted to set up these two production lines in Jinling. Bing City was too remote. The distributors had complained to him about the high transportation cost and slow delivery.
Bing City's only advantage was its proximity to the Soviet Union. It was a pity that Kirilenko only ordered 100 motorcycles from Tai Hua Trading. This was because Songjiang Motorcycles' design was more in line with Hua Xia's aesthetics. To the Soviets, it was not stylish enough.
Feng Yu had set up a second motorcycle factory in Jinling. This time, the City Government had decided to invest the same amount as Feng Yu. They must not let Feng Yu dilute the City's shares.
Feng Yu also gave a task to the motorcycle factory's engineers. They only need to develop the 150CC engine. Temporarily, they must stop the development of the larger CC engines and continue to develop the smaller CC engines.
Now, other than the 125CC, the motorcycle factory still had the technologies for the 150CC and 100CC engines. Feng Yu said that the 100 CC engines would be ready at the end of this year. The 150CC engines were still far away. They must wait for the new policies to be released before they can continue to develop the larger CC engines.
But they could not understand why Feng Yu still wanted them to develop the 75CC and 50CC engines? Other motorcycles were developed from small to large. The CC was getting bigger and bigger, but Feng Yu was doing the opposite. Could it be that he wanted to develop from large to small? Wouldn't that be regressing?!
Jialing 50's sales were good. There were more than 200,000 units a year. But the profits were not as high as Songjiang Motorcycles.
All of them did not know that Feng Yu was going to develop the scooter and curved beam motorcycles in the next two years. This would be the new growth point for Songjiang Motorcycles.
Scooter motorcycles had been introduced in Japan, but the response was not good. In Japan, the public transportation facilities were good, and their automobile industry was developing fast. This had squeezed out the motorcycle market.
Most importantly, the scooter motorcycles were marketed to the female market. Women could ride it even if they wore skirts. The scooter was also very light.
But what was the status of Japanese women? Most of them were not working. Why would they need to ride a scooter? In Hua Xia, it was considered good for a family to own a scooter. Men would not buy those slow scooters. The only market that they were happy with was the Taiwan market.
Currently, no one in Hua Xia liked scooter motorcycles. The main market now was the straddle and curved beam motorcycles. But from 1993 onwards, the scooter sales would increase rapidly. Feng Yu did not want to develop this scooter now.
In the future, the curved beam and scooter technology could be used on electric motorcycles. With some slight improvements, electric bicycles could be produced.
From 1993 onwards, China had become the number one country in motorcycle production and sales. From the year 2000 onwards, China had become the number one country in electric vehicle production and sales. With such a big cake in front of him, how could Feng Yu not eat it?
Feng Yu had even cooperated with the Motor Factory. He had given the Motor Factory an order to develop lead-acid battery and lithium-ion battery.
Lead-acid battery will be the most widely used battery for electric vehicles in the future, and lithium-ion battery will be the most widely used battery. In the future, lithium-ion battery will be widely used in electronic products, such as mobile phone batteries.
The Motor Factory itself had the research and development of batteries. Even if Feng Yu invested, the Motor Factory would not sell the patents to him. But Li Shiyou said that they could share the patents, and this made Feng Yu very satisfied.
But it was a pity that the Motor Factory did not have any plans to develop alkaline batteries. They felt that there was no market for this type of small battery, and they did not have enough R&D personnel. This made Feng Yu disappointed.
In another 2 years' time, TVs and other home appliances will enter the era of remote control. There will also be electric vehicle toys. The market for this type of battery will increase rapidly. Never mind. I cannot eat all the dishes in my bowl. I will leave some for others.
The motorcycle market had opened up, and the development plan for the next 10 years was ready. Feng Yu did not need to worry anymore. What he was most worried about now was the bladeless fan sales.
It was not Summer yet, and the sales in China and overseas were not good. The Fu family was also worried.
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