It was noon when Feng Yu sent out the red packets. He went to Li Mingde's place to visit him.
"Old Li, are you alright?" A while ago, Li Mingde was diagnosed with diabetes, and he was in low spirits.
But the doctor said it was not serious, and Li Mingde does not need to take insulin. If he controls his diet, he might not even need to take insulin.
At that time, Old Li called Feng Yu to resign, and Feng Yu was shocked. Luckily, it was a false alarm, and Li Mingde was fine. This did not disrupt Feng Yu's plans.
"I am fine now. The doctor said I was just scaring myself. I had been hospitalized for a week, and my body seems to be better. "Li Mingde laughed.
"Recently, Songjiang Motors is doing well. Our electric bicycles are selling well, and the motorcycle sales did not disappoint me. You had contributed a lot."
"What do you mean by my contribution? The biggest contribution still belongs to Li Dafu. After he became the CEO, he took a series of measures to lower our cost, increase our efficiency, and increase our profits. "
When Li Mingde said this, he felt a little emotional. He also felt that he was getting old. Maybe in less than 3 years, this company will be under Li Dafu's control.
Also, many of the old employees who worked with him in the factory had retired. Li Mingde realized that he could not keep up with the times, and he no longer had the passion he had when he was young. He felt satisfied with his life.
"Oh, I heard our new car is going to be off the production line soon?" Feng Yu asked.
"That's right. This is a new design. The exterior is prettier, and the performance is better. It is the Coupe you mentioned before."
When Songjiang Motors introduced the sports car, Feng Yu had told them about the concept of Coupe. It will combine the practicality of a sedan with the athleticism of a sports car. Many buyers want both the performance of a sports car and the practicality of a sedan.
Although Coupes have some disadvantages compared to sedans and sports cars, they are very popular overseas. Songjiang Motors is preparing to enter the overseas market with this model.
"Very good. Then when it is promoted abroad, it will definitely sell well." Feng Yu said approvingly.
"General Manager Feng, we have a problem now. Songjiang Motors has been doing well in Asia and Eastern Europe. If this car is sold in China, I can guarantee the sales will be very good. However, it would be difficult to get it overseas. Most importantly, our cars have never won any heavyweight awards. "
"Have our cars not won many awards in the past few years?"
"That's quite a lot. We have won all the awards in the country. We have also won many awards in Eastern Europe, Southeast Asia, and even the whole of Asia. Although we are not as good as Japanese cars, we have already surpassed Korean cars. "
"But we have never won a bigger award. Like the World's Best Car of the Year Award, Germany's Red Dot Design Award, America's Industrial Design Excellence Award, Germany's IF Design Award, etc., Europe's Car of the Year Award, North America's Car of the Year Award, World's Car of the Year Award, Global's Top Ten Engines of the Year, International's Best Engine of the Year, and so on. "
Feng Yu's eyes opened wide. "These are the top awards in the world's automobile industry, right? We have never won one? "
There are so many awards, and it should be our turn.
"Not even once. Our China Olympic was nominated for Europe's Car of the Year, but it was eliminated in the first round. As for the rest, we did not even get any nominations! "Li Mingde was also frustrated.
Hua Xia is the biggest automobile manufacturer in Eastern Europe, and its annual sales volume is also in the millions. But Hua Xia did not even win one international award.
How are they going to fight back against overseas companies that use awards to promote their cars?
Feng Yu frowned. "Don't we have any advantages?"
"The Japanese cars have the lowest failure rate, and they are ahead of the Americans, Europe, and us. We are ahead of Europe and America. In Europe, especially the German cars, because they were developed the earliest, they are easy to maintain and sell well. This gives people the illusion that their quality is very good, but in fact, they have a high failure rate. "
"For safety, Europe is the best, followed by Japan, and then us. The North American cars are about the same."
The most important thing for safety is the structure of the car. When there is an accident, it is the safest to ensure that the cockpit is minimized. As for the thinness of the car, it does not affect the safety of the passengers. This was because the impact on the safety of the passengers in the car was not that great. It just looked more serious.
If the car is hit hard, the thickness of the outer shell will be useless, and the car will still be scrapped.
"Brand heritage. Europe, North America, Japan, and finally us. This makes us inherently weak. After all, our history is too short."
"European cars are the best in terms of comfort and handling, followed by North America and Japan. We can compete with them in terms of comfort, but our handling is worse than European cars, and our fuel consumption is higher than Japanese cars."
"But in the Hua Xia market, they are not as good as us. According to our plan, our sales in Hua Xia market will exceed 1 million cars this year, but our global sales will not reach 2 million cars. "
Hua Xia has a large market share, and Feng Yu likes it very much. But the sales in other regions, including Eastern Europe, are not as good as Hua Xia. This is enough to prove that they still have a long way to go in the overseas market.
Oriental Deer was popular for a period of time because Wang Junxia was in the limelight for a while. But Wang Junxia had retired. Although the Oriental Deer (Songjiang – Off-Road) is in its fifth generation, its overseas sales are declining.
Although other car models are also growing, it is due to the overall growth of global automobile sales. Their market share and growth rate are declining.
The world's automobile industry leader is still Honda, followed by Toyota, Ford, and Volkswagen. Even Volkswagen, which is in fourth place, has annual sales of more than 7 million cars, and they plan to sell 8 million cars this year.
Songjiang Motors had only sold more than 1.5 million cars last year, and they plan to sell only 2 million cars this year. This is mainly due to the increase in the Chinese market.
Of course, there are still trucks, minivans, buses, and other commercial vehicles ahead of them. Their passenger cars are not as powerful as Songjiang Motors.
But these sales figures will give people the impression that their cars are good. If not, why are so many people buying them?
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