As time passed, the news of Faraway Group seeking a logistics partner was leaked.
For a time, the business world was in an uproar.
This was not a simple matter of seeking a logistics partner, but Far away's self-operated logistics model had been greatly questioned!
Over the past year, Far away had invested nearly ten billion in the logistics company.
However, now, the reality hit Far Away hard.
Self-operated logistics was the wrong path. The cost was high, the efficiency was low, and even Far Away Mall's own business could not be satisfied. It was a complete waste of Li Dong's huge investment in this area.
Previously, with the cooperation of Far Away Mall and Far Away Logistics, others felt that they had seen a new path.
But now, whether it was the IT industry, the logistics industry, or venture capital institutions, they all began to express their own opinions.
Self-operated logistics had no future!
There were specializations in the industry. Let others do the things that should be done by logistics companies.
If you wanted to grasp everything, you would achieve nothing in the end.
Far Away Logistics, which had an investment of up to ten billion, was the biggest proof.
If Li Dong invested this money in Far Away Mall or supermarkets, perhaps the current Faraway Group would be even bigger.
At this time, many people began to feel regret.
…
Capital.
Liu Qiangdong's expression was heavy.
Far Away's logistics system had a change. The impact was not only on Far Away, but also on Jingdong.
Even Far Away, a giant in the industry, had proven that self-operated logistics could not work. The pioneers were now facing a swamp, and he was no exception.
Several investment institutions had previously negotiated a 300 million USD financing for Jingdong.
However, when the news of Far Away came out, these capital institutions all reneged.
300 million USD had now become 100 million USD, and these investment institutions also advised him that it was best not to invest in the logistics system.
Even Far Away had failed. Were you, Liu Qiangdong, better than Li Dong?
In the business world, Li Dong was a legend.
Now that the legend had fallen, how could you, Liu Qiangdong, think that you could surpass Li Dong?
Liu Qiangdong's smile was no longer on his face as he murmured, "It shouldn't be!"
"The importance of independent logistics is self-evident. The logistics system is our lifeline. How can we hand it over to others …"
"Li Dong, you've tricked me!"
Liu Qiangdong was really sullen at this time. He felt that his way of thinking was right, and Li Dong's way of thinking was also right.
Self-operated logistics was very necessary, even more so than the construction of e-commerce websites.
But now, the pioneer of the industry, Li Dong, had fallen.
He had spent a huge amount of money to build his own logistics system. Not only did it not become an effective fighting force, it even hindered the development of Far Away.
Now, Li Dong had no choice but to seek external help.
To Liu Qiangdong, this was simply a bolt out of the blue!
Li Dong was wrong, but was he right?
Should he continue to persevere?
If he persisted, the investment institutions would not be optimistic about him. Without money, how could he develop and surpass others?
Unlike Li Dong, who was rich and overbearing, Jingdong was like a child crying piteously for food. It did not have the ability to rely on itself.
He relied on the investment institutions' optimism and support.
When Li Dong defeated Taobao with his own logistics, all the major investment institutions were very optimistic about Li Dong and his own logistics system.
At that time, everyone was almost rushing to give money to Jingdong's development.
In half a year, Jingdong raised 200 million US dollars, more than the total assets of Jingdong.
Even more, they were about to welcome 300 million US dollars of financing. At this time, everyone was as excited as if they were on steroids, feeling that Jingdong's future was incomparably brilliant.
But in just a few days, the situation changed.
The previously optimistic Jingdong suddenly fell to the bottom because of the Far Away incident.
This was a bit exaggerated, but Liu Qiangdong's construction of his own logistics system was rejected by the major investment institutions.
Of course, the rejection was not so thorough.
After all, Li Dong had not failed yet. It was understandable that there were some difficulties in the early stages.
However, if the situation Far Away continued to be bad, then self-logistics would be a dead end in China. At that time, perhaps no one would support Jingdong again.
Liu Qiangdong sighed softly. In the past, he hoped that Taobao or Far Away would be finished.
However, at this moment, he hoped that Far Away could cheer up.
Far Away's logistics system would not recover, and Liu Qiangdong's dream would probably be shattered. Fate makes fools of people.
…
At the same time.
Lin 'an.
Ma Yun frowned and shook his head, "Guang Ke, it's too early to make a conclusion."
Guo Guang Ke said helplessly, "I hope he can succeed, but now the result is obvious. Li Dong failed."
"Old Ma, you said to continue investing in the rookie, so I will continue to support it. In fact, I have no loss.
Isn't it just a warehouse center?
I won't lose anything if I take it. Anyway, the land is there.
But what about you?
You have to think about it yourself. Can SoftBank and Yahoo agree to an investment of tens of billions?
If Li Dong succeeds, it will be fine. They can't wait to follow and eat a mouthful of meat.
But now, the situation on Li Dong's side is not very good. Almost 50% of Far Away Mall's business has been handed over to outsourcing logistics, and they can only provide 50% of the service.
An investment of nearly 10 billion!
With so much money, only 50% of the business goal has been completed. The efficiency is too low.
Your Ali's stock price has been falling during this time. If you still insist on going your own way and spend a lot of money to invest, I think you will be in big trouble. "
When it came to the stock price, Ma Yun frowned and said, "What do they know! I said at the beginning that it was not a good time to go public, but those people didn't listen. But going public is not without any benefits. At least it has raised tens of billions of funds for us to develop. If the stock price falls now, let it fall. When the stock price falls to the bottom line, I … cough … "
Guo Guang Ke knew what he meant and frowned slightly, "Do you want to be delisted?"
"I don't have this plan for the time being."
"You better not have such plans. Old Ma, it's not that I want to attack you, but once you are delisted, how many people will scold you until you can't even lift your head? The shareholders will scold you, the investors will scold you, and I'm afraid even Ali's employees will scold you … "
"I don't care!"
Guo Guang Ke smiled bitterly and shook his head. "Then do as you see fit. In short, you have to think twice before you act. I will not withdraw my investment from the rookie side. Actually, I think that self-operating logistics is still possible. Li Dong's side is not doing well, and it might be because of the management problems. I heard that the boss of Far Away Logistics, Qin Hai, is the father of the girl that Li Dong brought to the meeting. It's a pity for Li Dong. I thought he could continue on, but I didn't expect that in the end, he can't break away from the narrow thinking of private enterprises. "
After Guo Guang Ke finished speaking, Ma Yun also sighed softly. "I am the same as you. We both say that we are rivals, but in fact, I quite admire him before.
It's a pity that this guy is not broad-minded enough.
Why can't private enterprises become big?
Can't become the world's top?
Management is the biggest problem!
In terms of hiring people, it is safe to hire people who are close to them, but it also inhibits the development of the enterprise, cutting off the motivation of the people below.
Without motivation, will the employees still have the passion to work hard?
I think Li Dong is blinded by his past success.
If he changes people now, I think Far Away Logistics might be able to come back to life. "
Guo Guang Ke nodded in agreement. Both of them felt pity for Li Dong.
After chatting for a while, Ma Yun said, "But Li Dong did not forget to play a trick on me. He directly cut off 50% of my logistics channels in Huadong. According to my budget, their Far Away Logistics in Huadong can still maintain a complete operation. But in the end, he is willing to spend money in Huadong. Isn't this deliberately making things difficult for me? "
Guo Guang Ke could not help but laugh. "I know him a little. He is capable of doing such things. But speaking of which, is there any problem on your side? "
"There is no big problem for the time being, but I still have to be on guard. Losing half of the logistics channels can barely meet our operation. If he poaches some more, we will be in big trouble. Su Guo was defeated in this way, and the supply channel was cut off … "
As he said that, Ma Yun suddenly frowned. He picked up the coffee and drank it in one gulp. "Guang Ke, don't you think there is something wrong?"
Guo Guang Ke was not a fool. As soon as he heard it, he said suspiciously, "You mean …"
"Yes!"
Ma Yun's eyes flashed. "Do you think he is playing the same trick again? Deliberately confusing us with false news? Then, they took the opportunity to cut off our logistics channels, causing us to lose our competitiveness. "
"But it doesn't make sense. After all, you still have more than half of your logistics channels. And you don't have high requirements for logistics. Except for the Taobao Mall, the other logistics services are provided by the merchants themselves. There are countless small and medium-sized logistics companies everywhere. Even without the support of those large logistics companies, you won't have too much trouble here. Unless Li Dong cuts off all your logistics channels at once, but is that possible? "
"Impossible, but I always feel that something is wrong. Far away logistics has been operating well before. Why did it suddenly fail? What is Li Dong doing? "
Ma Yun also couldn't understand at the moment. Obviously, there were some things that he hadn't thought through.
Guo Guang Ke smiled and said, "No matter what he wants to do, just don't give him the chance. This time, he only poached some of the logistics channels in Huadong. You guys pay more attention to the other places. At that time, unless he cuts off all the national logistics channels, what else can he do to you? "
Ma Yun nodded slightly. "That's true. It seems that we have to bleed a little."
To protect their own logistics channels, they must bleed a lot.
Now SF Express and several others are waiting to raise the price.
Far away this time, in order to monopolize the Huadong channels of several major express delivery companies, they offered very favorable conditions and prices.
If they didn't bleed a lot, internal strife would benefit Li Dong.
…
Pingchuan.
The sky was getting gloomier.
The weather forecast said that there would be sleet in the next few days. There was no snow yet, but small raindrops were already dripping.
Not long after, the glass on the window was smashed loudly.
Li Dong stared out the window. Chen Ke knocked on the door and entered. "General Manager Li, CEO Qin is here."
"Let CEO Qin in."
Soon, Qin Hai pushed the door open and entered.
Li Dong smiled and said, "Uncle Qin, you must be tired from the journey. Why don't you rest for a few more days?"
Qin Hai didn't answer. He stared at him for a while and said in a deep voice, "You always have your own ideas. I usually just need to execute them.
I don't have any thoughts about this incident.
I admit that the logistics company had a problem because I didn't do a good job.
But there is one thing I have to say. The current logistics company hasn't reached the point where it can't hold on!
As long as we have a few days to adapt, we will soon be able to do our best. I have this confidence!
But now?
Seeking external help is a major blow to Faraway Group and Far away Logistics.
The morale of the logistics staff here suddenly dropped. In the past, we thought we were doing well, but now we know that in the eyes of the group, we are a burden.
General Manager Li, I hope you can give us a reason for this.
Not for me, but for all the logistics company staff!
A team of 7,000 people, because of your decision, we have become the laughing stock of all our peers.
In the past, when we go out and put on our work clothes from Far away, everyone can even raise their heads higher than others.
But now, when we meet other logistics company staff on the road, especially people from Santong, we can't wait to stuff our heads into our pants!
Far away's express delivery is actually not being transported by our people, but by people from other companies. This kind of blow, can you understand? "
Li Dong sighed softly. "I can understand, I really can understand. But Uncle Qin, I naturally have my reasons for doing this. And the logistics side has indeed expanded too fast. We need to slow down. After this year, we will have experience and order. At that time, it will be the same for us to kick the others out. This time, we only signed a one-year agreement with Santong. After a year, our foundation will be stable. At that time, who will dare to laugh at us? "
"Well, I admit that what you said makes sense." Qin Hai nodded and said, "But why don't you even give us a chance?"
"In just a few days, the group can't wait to sign the agreement. Can't we even hold on for a few days?"
Li Dong whispered, "It's raining."
Qin Hai frowned.
Li Dong said again, "The forecast says there will be sleet."
"Even if it snows, we can hold on!"
"I don't dare to take this risk." Li Dong sighed. "You have to understand me. It's not easy for Far Away Mall to develop to this point. After Taobao Mall went online, we are under a lot of pressure."
"At this time, if there is a problem with logistics, who will give us a chance to save ourselves?"
"I can only choose to prepare for a rainy day. It's best if nothing happens. If something happens, we still have a way out.
It's better to be safe than sorry. What if we can't hold on?
Maybe you think I'm thinking too much, but we haven't experienced this before.
Last year, Far Away Mall didn't have a nationwide distribution channel. Our logistics couldn't even hold on in the East China region.
Now, not only have we opened a nationwide distribution channel, our business has also increased by 100 times!
What is the concept of 100 times?
Our mall's daily turnover is more than 50 million. As it gets closer to the end of the year, it will only increase.
Even if we average 80 million per day and 100 yuan per order, there will be 800,000 deliveries a day.
In this kind of rainy and snowy weather, can we really hold on?
Now, there is still a month before the end of the year. With more than 20 million deliveries and 7,000 employees, each person has to deliver more than 100 deliveries a day.
This can be done for experienced employees, but can it be done for newcomers?
Especially in this season, I think it's very difficult, too difficult.
More than 90% of our employees are newcomers. It's really difficult. "
"But as long as we increase the incentives, we can still achieve 100 deliveries!"
"What if the daily sales exceed 80 million? That's not impossible. "
"But we don't have to give up more than 50% of the eastern region's business. At most, 30% will be enough." Qin Hai continued, "I'm not competing. It's just that the company is spending too much money. It's not worth it."
Li Dong laughed, "It's not worth it or not. Moreover, I'm not doing this just for our business."
Qin Hai was puzzled. What did he mean?
Li Dong did not explain. He couldn't be bothered to explain.
In fact, even if there was no snow, he would still want to try.
Boiling a frog in warm water.
Today, we will cut off 10% of Taobao's distribution channels in the eastern region. Tomorrow, we will cut off another 10%.
It's just spending money. If this continues, Taobao won't notice.
They are different from Far Away Mall. Far Away Mall sells most of its goods independently.
As for Taobao, they are all self-employed.
Self-employed will not be so sensitive. They will only feel that the delivery is slower and more difficult.
By the time Taobao realizes this, it will be too late.
Of course, this way, Far Away will probably spend a lot of capital.
Therefore, Li Dong's actions this time are slightly bigger. He wants to take advantage of the snow to kill them in one blow.
If he can't do it this time, he will take it slow in the future.
Although Taobao will definitely find out after this, it's not a big deal. Even if he can't defeat them in terms of logistics, Li Dong's interference will cause the cost of logistics to rise.
The delivery companies are not stupid. If they don't raise the price now, when will they?
Far Away is not afraid. Far Away's logistics is their confidence.
Do rookies have this confidence now?
No!
All in all, regardless of success or failure this time, Li Dong will not suffer a loss.
If he succeeds, Taobao's goods will not be delivered. The consumers will be completely disappointed.
If he fails, logistics costs will increase. The merchants will only earn it back from the consumers. In the end, Taobao's biggest advantage will be reduced by a large margin.
Right now, Taobao's slogan is good quality and cheap. If the goods are not good quality and the prices are not cheap, what advantage will they have?
All Li Dong has to pay is the reputation of Far Away's logistics and some money.
As for the reputation, it's their own business.
When this snow disaster ends, everyone will know whether Far Away's logistics can fight.
Reputation is not built by flattery. If you don't fight a real battle, who knows if you can do it?
Qin Hai didn't get an answer, but at least Li Dong gave him an explanation. At this time, he didn't stay for long. Some things have to be proven by himself.
After he left, Li Dong continued to look out of the window.
The rain is getting heavier, and the weather is getting gloomier.
He is about to launch an attack on Taobao. At this time, will Hsu Shengzhe also be preparing to launch an attack?
Thinking of the Xu father and son, Li Dong sighed softly. The kinship of a big family will always be so thin.
He doesn't know if there will be a day in the future when the Li family will also become like this.
Li Dong laughed at himself. He is really worrying too much. He is only in his twenties. What's the use of thinking about these things?
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