As soon as Li Dong finished speaking, a supervisor said, "General Manager Li, Taobao didn't participate personally. I think our current response should be enough."
As soon as this was said, many people nodded in agreement.
Taobao only established a logistics alliance, and there was no sign of it yet.
Far away's logistics would be miles ahead of Taobao's by the time the rookie logistics was established.
However, not everyone was so careless. After he finished speaking, someone immediately retorted, "This is not a small matter!"
"Previously, Far Away Mall was weaker than Taobao in every aspect. Our only advantage was probably our self-built logistics system. Because General Manager Li invested a lot in this, we had an advantage. However, if we really compare, we have no advantages in other aspects. Now that Taobao also wants to build their own logistics system, our only advantage has been lost. At this time, we should take advantage of the fact that they have just started and immediately counterattack and respond. Otherwise, if this continues, I'm afraid that Far Away will never be able to catch up with them. "
At this time, Liu Hong also nodded and said, "Indeed. In addition to logistics, I hope that the group can support the mall. Currently, the most important thing is that we need a large-scale data center to support the operation and acceleration of PP and the mall. The small data center that we invested in previously was originally built to cater to tens of millions of users. Now that the scale of the mall and PP is continuously expanding, and in the future, there will be Weibo going online. Therefore, a large-scale data center is very important to provide us with greater competitiveness. "
As soon as Liu Hong said this, five or six supervisors strongly supported him.
Compared to self-operated logistics, they were more concerned about the competitiveness of the mall itself.
Today's Far Away Mall's bandwidth network was like a narrow path. It could only be said that it could barely support a few platforms, and compared to other malls, it did not have an advantage.
Moreover, as the number of users continued to increase, the self-built small data center Far Away was already overwhelmed.
Now that Taobao had begun to exert its strength again, many people felt that it could not be delayed any longer. If there was a serious lag one day, the foundation that Far Away had all been destroyed.
Seeing that everyone was discussing, Li Dong pressed his hand and said in a deep voice, "Two questions. First, where should we build it? Second, how much does it cost? "
Upon hearing this, how could Liu Hong and the others not understand that Li Dong had agreed?
Everyone immediately beamed with joy. Liu Hong hurriedly said, "Jiangbei is fine, but Pingchuan is not suitable. The requirements for the location of the data center were quite strict. First of all, it had to be in a good location to avoid natural disasters and environmental hazards. It would be best if it had free external air cooling conditions … The other thing was the energy supply. Electricity or power was one of the main components of the data center's operating costs. There are also transportation and communication infrastructure issues, such as the distance between the fiber optic backbone and the data center … "
Liu Hong said a lot, but Li Dong didn't really understand.
It didn't matter if they didn't understand, as long as someone understood.
After he finished speaking, Li Dong said, "According to your request, where do you think is more suitable?"
"Feng City!"
"Feng City …"
"Yes, Feng City is located in the Pingchuan Economic Zone, and it's also the nation's energy capital. The climate is also very suitable. In recent years, Feng City has been undergoing reforms, and we've always wanted to attract a group of high-tech companies to settle in. There are many favorable conditions, plus it's not far from Pingchuan, and … "
Li Dong interrupted, "But Feng City is near the Huai River. Won't this have a negative impact on the data center?"
Liu Hong explained, "It's impossible to say that there won't be any impact, but it won't be a big one. The main thing we need to prevent is the flood problem. In fact, Feng City hasn't had a flood for many years, and Jiangbei's flood control facilities are quite good in recent years. I think the impact can be ignored. "
Li Dong looked at him deeply. If he remembered correctly, Liu Hong's hometown was in Feng City.
Being stared at by Li Dong like this, Liu Hong felt a little guilty.
But he wasn't speaking carelessly. Feng City was actually quite suitable. As long as the flood problem was ignored, Jiangbei, as the energy capital, would be a great help to the data center.
Far away would save a lot of expenses, plus Feng City's policies.
Don't ask him how he knew about Feng City's policies. It wasn't the first time Feng City's people came to him.
The problems they could think of, Feng City had already thought of them for them.
Far Away Mall had grown to this extent, building a data center was a matter of course.
As a Jiangbei enterprise, the local governments were even more concerned about these problems than Li Dong.
Far Away's data center wasn't just a data center, there were others.
Faraway Group had been developing Pingchuan for the past two years, and everyone wanted a piece of the pie. Once Faraway Supermarket, logistics, and real estate entered Feng City, it would be a great achievement.
Li Dong didn't say much about this, and continued to ask, "How big is the investment?"
"About 500 million."
"That much?"
Li Dong frowned, "Isn't 500 million too much?"
Liu Hong explained, "500 million is really not much. If we want to build, we have to build as big as we can. Currently, Far Away Mall and PP have more than 50 million users, and it might reach 100 million in the next one or two years. The data center is for long-term use, and when it's officially put into use, our user base may exceed 100 million. "
Li Dong rubbed his temples, and looked at Shen Qian, "CEO Shen, what do you think?"
Shen Qian nodded, "I agree with Manager Liu's suggestion on this point. The other 500 million investment is not too big. In my opinion, it should be bigger. Our ultimate goal is not to reach 100 million users. Since we want to surpass Taobao and Tencent as our goal, we should prepare well in advance. "
Li Dong rolled his eyes. She said that, but the problem was that it didn't need money?
Shen Qian and Liu Hong both said so, and more than half of the supervisors agreed. Li Dong thought about it, "You should submit the proposal to the group, and the group will send someone to inspect it. The data center must be built, but whether to choose Feng City or not, we will decide after the inspection. "
Although Liu Hong was a bit disappointed, he didn't say anything else.
It was fine to make a suggestion, but if he continued, it would be too selfish.
Now that he mentioned Feng City, the group would definitely focus on Feng City. As long as Feng City put in more effort, it would not be a problem to keep Far Away Mall.
The data center was not within Li Dong's expectations, and he didn't expect to talk about it.
With an additional 500 million in budget, Li Dong felt helpless.
But it was definitely necessary. As a latecomer, Li Dong knew how important it was to have a smooth website.
If Far Away Mall was frequently lagging and could not log in, it would lose more than half of its users after a few times.
While it was not urgent, it was better to build a data center ahead of time. When the smartphone era came, their own data center would be ready for use.
Without discussing this topic, Li Dong continued, "Other than the data center, is there anything else that needs the group's support?"
Liu Hong glanced at Shen Qian. Shen Qian pondered for a moment and said, "Also, we hope to relax the standards and allow some small and medium-sized enterprises and individual businesses to enter the mall."
Nowadays, Far Away Mall only brought in large enterprises and organizations.
Although Far Away Mall said that individuals and small enterprises were allowed to enter, in reality, the standards were extremely strict. Until now, there were not many enterprises and individual businesses that could enter Far Away Mall.
After Shen Qian said that, Liu Hong also said, "General Manager Li, I agree with this point. Our product volume is still too small, and compared to Taobao, we can't do as well. If we want to attract more users to the mall, we must do the best with these foundations. "
Li Dong glanced at everyone and said calmly, "Relaxing the standards means that a large number of shoddy products will enter Far Away Mall. This is different from what I expected. You have also seen Taobao's side. Although there are many businesses, there are a lot of fake products. "
"General Manager Li, I think you are overthinking this. Don't the buyers know that these are fake products?
But the products are cheap enough, and this is the biggest gimmick.
In China, this situation is very normal. Everyone knows that the real products are good, but the prices are high.
Just like our mall, we directly purchase from major enterprises, and the products are naturally the real deal.
But our products are more expensive than other malls.
You have to know that we directly supply from the manufacturers, and there are a few procedures missing in the middle. In the end, the products are still more expensive than others. This is abnormal in the eyes of others.
I am not supporting fake products, but the consumption habits of the Chinese are like this. They do not care about the brand, not the authenticity, as long as it is usable, it is fine, it is fine … "
When Liu Hong said up to this point, he suddenly could not continue.
Li Dong looked at him with a sharp gaze that made his heart tremble.
After a long time, Li Dong said coldly, "Others do this, but it does not mean that I, Li Dong, will do the same! I am not a saint, and I do not care if others use fake products. But Far Away Mall, which I built with my own hands, I hope that one day I will not be despised by others!
Faraway Supermarket does not allow fake products, and it is the same for Far Away Mall!
What should be yours is yours, and what should not be yours, don't think of using these means.
I want to surpass Taobao, but it does not mean that I must do it by hook or by crook.
Users are not fools. Sooner or later, they will feel the difference between the products and the prices.
Once we let it go, there will be a second time. In the future, if we want to correct it, we may have to pay ten or even a hundred times the price.
Instead of that, we might as well cut off your thoughts at the source.
The standards are still the same. Don't think of relaxing the standards and letting merchants enter as they please. I do not need it. Do you understand? "
Liu Hong was sweating profusely, and the others were also sweating profusely.
When Li Dong finished speaking, everyone quickly replied, "Understood."
Shen Qian, who was the first to suggest, sighed and nodded. "I understand. I will ensure the quality and will not make up the numbers."
Seeing that everyone understood what he meant, Li Dong then softened his tone and said, "That's for the best. Also, when I said to stop those unqualified small merchants from entering, it does not mean that I will reject qualified merchants and individuals. These two points do not conflict. You must understand.
Also, continue to contact famous brands and enterprises to enter Far Away Mall. Relax the conditions a little.
If a book selling website like Dang Dang can attract so many famous brands to enter, Far Away Mall can't compare to them?
All in all, we will either not do it, or we will do it with quality products.
Also, didn't Taobao want to suppress us?
Find a chance and arrange for someone to lodge a complaint against them. Also, get the media to expose us.
The other platforms don't dare to expose us because everyone is about the same. What are we afraid of?
It's best if the matter blows up. If there's a wide range of changes, our chance will come.
This kind of open and aboveboard method is the right way to go. Even if they can withstand it, their reputation will be weakened. Do you understand what I mean? "
"Understood!"
Seeing that the morale was gradually rising, Li Dong heaved a sigh of relief.
This time, Taobao's establishment of Noobao had a big impact on everyone.
As the younger generation, everyone had always treated Taobao as a goal to strive for.
In the past, when Taobao did not target Far Away Mall, everyone felt that they were quite powerful. Now that the other party suddenly exerted their strength, everyone subconsciously felt weak.
Li Dong was afraid that these people would not be able to withstand it. That would be a huge embarrassment.
Taobao had only released an announcement. They had not even set up their logistics. If they were afraid, how were they going to fight in the future?
The morale was lifted, and everyone's thoughts became clearer.
After Li Dong finished speaking, the operations manager said, "General Manager Li, should we expand the 7.18 promotion? After all, with Taobao's support, the other companies are not weaker than us in terms of logistics. Although our prices are the lowest in the industry, everyone is working together to suppress us. If we adjust the prices of some of our products, we will probably incur losses. "
The other e-commerce companies would definitely not dare to lower their prices on all platforms. If that happened, they would incur huge losses.
However, it was definitely not a problem to lower the prices of some of their products.
If every company lowered the prices of some of their products, with so many platforms, Far Away Mall could only follow suit.
If this happened, Far Away Mall would definitely incur losses.
In the past, saying that they would incur losses was just a slogan. Li Dong and the rest did not think that the others would team up against them.
But this time, there was such a signal. Taobao's participation!
With Taobao as the middleman, all parties must have reached an agreement in secret. If not, the current situation would not have happened.
Far Away Mall was excluded, and the other platforms received different levels of support. Taobao definitely had conditions.
Li Dong had thought about this earlier. He asked Liu Hongmei how much funds they had left and was prepared to incur losses.
After the operations manager finished asking, Li Dong said, "Then lower the prices on all platforms! If we incur losses, we will incur losses. I am prepared for that. As for the one-dollar instant kill and free delivery fees, start fighting for them! Taobao is supporting them in terms of delivery, so how can they not pay? These companies like SF Express are not owned by them, so they will have to pay for it. We are different. Other than the basic operating costs, we do not need to spend any additional money on logistics. How can they compete with us! "
When everyone heard this, they felt a little complicated.
From the looks of it, Li Dong was determined to suppress the other platforms. The key was that the more promotional activities they did, the higher the possibility of them incurring losses.
In the end, there might be an explosion in sales, but Far Away Mall would incur a huge loss.
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