"Well, Mr. Allen, 30 million might not be enough."
"Ah … 30 million isn't enough?"
"It's mainly because Huanyu Technologies raised the price. We only needed to spend 10 million, but they raised it to 20 million. This isn't even the highest level of promotion."
"Are they robbing us?"
Allen almost vomited blood. "Then don't promote it on Huanyu Technologies's platform."
"Absolutely not."
"Why?"
"Platform 5173 under Huanyu Technologies, including some other businesses, covers more than 70% of the entire game promotion business. If we don't promote it on Huanyu Technologies's platform, it'll be difficult for our Hero of the Storm to be promoted. "
"Alright, then add another 20 million for promotion."
Gritting his teeth, Allen added another 20 million.
Although he was unhappy, as long as Hero of the Storm was promoted, he would earn back dozens of times more.
However, even if Allen added 20 million, Chen Hui still frowned.
"Why, Chen Hui, is 50 million not enough for promotion?"
"It's still not enough."
"Some of the other promotion platforms have also raised the price."
"Why don't they die?"
Allen cursed. "Oh right, didn't you say that the market for internet cafes and guilds in China is very big? We can also promote it on a large scale through them. Let's change the promotion strategy and try."
"Yes."
"Have you taken action?"
"Yes."
"How is it?"
"Those guild bosses are even more disgusting than these websites. They said that we have to give 100 yuan for every person we pull into our game."
"These people …"
Alan slammed the table heavily with a bang.
He really couldn't imagine how the China market could be like this.
Were these Chinese people greedy for money?
Look at the West and America. As long as the game was good, there would be players.
Most of the time, they didn't need much promotion and a group of hardcore fans would come spontaneously.
But now …
Not only did they have to spend money to promote it, but they also had to invite some players over to play the game.
Was there anyone who made a game like this?
This was a disgrace.
"Chen Hui, did you promote your games like this in the past?"
"More or less."
Chen Hui nodded. "Mr. Allen, you may not know much about the China market. That was how it was in China. There were many games, and everyone did not necessarily have to play one particular game. If we want them to come to our game, we have to rely on a series of publicity and promotions in addition to our excellent game production. In fact, some gaming companies even pay their players a salary. "
"Pay the gamers?"
Alan was dumbfounded. "You can play like this? Which company does this?"
"Huanyu Technologies."
"Then wouldn't he suffer a huge loss?"
"They didn't lose anything. In fact, they earned a lot."
After a while, he explained to Allen how Huanyu Technologies "Battle" gave out RMB to the players. Allen finally understood a little.
"Chen Hui, what you're saying is that we shouldn't be too calculative in the early stages. Even if we spend money to invite these players to play our game, it's fine."
"Yes. As long as our game is popular, we will be able to earn back all the money we have spent previously. "
It had to be said that Huanyu Technologies' way of playing had really pointed out a path for the domestic game manufacturers.
Although the domestic game companies had been beaten badly by Huanyu Technologies, they had to admire Huanyu Technologies' way of playing.
"So, we agree to the requests of these guilds?"
"Yes."
Chen Hui nodded again. "The influence of the domestic guilds is very big. As long as we can deal with the guilds, we can deal with the players. As long as these guild bosses can pull a large number of players to our Heroes of the Storm, we will have succeeded. However, there are really too many of these guilds. Our promotion fee might have to be increased. "
"Is 100 million enough?"
For Blizzard.
For Heroes of the Storm.
In order to earn money from the China players, Allen was ready to go all out.
Wasn't it just 100 million RMB?
Although the promotion fee was five times what he had expected, as long as he could invite the players over, everything would be worth it.
"It's enough, it's enough."
Hearing 100 million RMB, Chen Hui was overjoyed.
Although his boss's understanding of online games was like a novice, it was still okay.
Although Allen had little experience in running online games, he was more open-minded and could listen to other people's suggestions.
What was even rarer was that he believed in people who were more professional than him.
With such a boss, even if he knew nothing about online games, Chen Hui had the confidence to promote Heroes of the Storm.
…
"Chen Yu, you have to be careful."
"Brother King, what's the situation?"
"Blizzard spent a lot of money to pull our guild to play their Heroes of the Storm."
"Go and play."
On the YY instant messenger, the boss of the King's Guild, King's Soul, who had always been in contact, sent a message to Chen Yu.
"However, I say, Brother King, aren't you a tycoon? Why are you so greedy?"
"Brother, I'm not a tycoon. Compared to you, I'm nothing. Besides, even if I have some money, it's not like you don't know that playing games costs too much money. Just that expedition of yours, damn it. For this game, I spent a few million. However, I'm still not the boss of the region. You don't know how depressed I am. "
"Are you blaming me?"
"Okay, how would I dare to blame you? If you want to blame someone, blame me for not being strong enough."
King's Soul sent a depressed emoji. "However, you really have to be careful of Blizzard. Their games have always been classic."
"Thank you for the reminder, Brother King. We'll pay attention."
After the chat with King's Soul ended, Zou Tao also came to the office.
He reported Blizzard's actions to Chen Yu, and the information was similar to the feedback from King's Soul.
In order to grab the market, Blizzard didn't hesitate to spend 100 million RMB on publicity.
"Boss Chen, Blizzard didn't hesitate to pull people in. They've put us in a checkmate."
Zou Tao frowned.
Before, they raised the price to annoy Blizzard. On the other hand, they wanted to make a profit.
Although this operation was indeed profitable, it didn't seem to disgust Blizzard.
"Calm down."
Glancing at Zou Tao, Chen Yu said, "Running a game doesn't depend on who has more money."
"However, Blizzard's crazy spending attracted a lot of players."
"This is normal. If spending money can't get players, who would be willing to spend money? "
"Boss Chen, what should we do now?"
"Wait for them to start testing."
"I'm afraid …"
"We have to wait. Otherwise, we can't send people to PK with them in real life. However, while we're waiting, Zou Tao, don't you have a lot of technicians? Do you want to develop some small programs? "
"Small programs?"
Zou Tao was stunned. "What small programs?"
After saying that, Zou Tao instantly understood. "Boss Chen, you're talking about cheats."
"I didn't say that."
Chen Yu waved his hand and asked Zou Tao to leave. "It's not just me. Huanyu Technologies doesn't know anything."
"However, I feel that some people should work harder. It's the first day of Hero of the Storm's testing, and they've already created this small program for me … "
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