"Chen Tong, what's going on with Huanyu Gateway's blog?"
Shin-Lang CEO's office.
Cao Guowei called the chief editor, Chen Tong, over.
Looking at Huanyu Gateway's blog, Cao Guowei was annoyed.
They had paid attention to Huanyu Gateway's blog before. Of course, they had known about the blog business for a long time. However, they had always thought that blogs were a niche business, so they did not participate. Although Huanyu Gateway had also connected blogs to their portal website, they had also thought that Huanyu Gateway would not be able to do well.
But now, Huanyu Gateway's blog, which was thought to be a niche business, had actually become popular.
Not only had it become popular, but because of Ming Yue's blog back then, countless netizens had also taken precautions.
Although these blogs were not as popular as Ming Yue's, they still brought a lot of IP traffic to Huanyu Gateway.
"Mr. Cao, we also need to follow the blog immediately."
Chen Tong had previously thought that Huanyu Gateway's actions were not simple, but he had not thought much about the blog.
But when Huanyu Technologies launched the blog, Chen Tong realized that blogs could be played like this.
Chen Tong, who had never underestimated Huanyu Gateway, immediately suggested to Cao Guowei.
"Of course, we have to launch the blog business."
Cao Guowei's expression was serious.
He might have been hesitant about the blog before, but what was there to hesitate about now?
Just look at Huanyu Gateway. Because of his blog, their popularity had suddenly overshadowed Shin-Lang's.
One had to know that the netizens who used to browse Shin-Lang's website would not have gone to Huanyu Gateway.
After all, Shin-Lang was the number one in the portal world. In fact, they were doing very well.
Whether it was in terms of professionalism or other aspects, Huanyu Gateway could not compare to Shin-Lang.
However, some Shin-Lang users who had never visited Huanyu Gateway before were now browsing Huanyu Gateway because of the blog.
"However, Huanyu Technologies has already taken the lead on the blog. We're a little passive."
He frowned.
Although Cao Guowei believed that blogging had great potential, he was still worried.
"President Cao, blogs are actually also a content business. Their news content is the same as ours, and there isn't much difference between them. Just like how Huanyu Technologies' blog became popular because of Ming Yue's blog. As long as we create a blog like that, our Shin-Lang blog might not be worse than Huanyu Technologies. "
"That's true, but content resources can't be created all at once. Also, as I said earlier, Huanyu Technologies has the advantage. "
Sometimes, the internet market was like this.
Sometimes, he really didn't have any technical difficulties.
However, the first to seize the opportunity would be recognized by the market.
"President Cao, although Huanyu Technologies has the advantage, it's not like we don't have a chance. I've studied Huanyu Technologies' blog. Most of their blogs are quite miscellaneous. There are all kinds of blogs. Although there's Ming Yue's blog that became popular, there's no prominent core. This is also the reason why they didn't take off after they launched their blog. The popularity of Ming Yue's blog back then was due to accidental factors. If we focus on launching our core business on the blog, we can definitely surpass them. "
"Chen Tong, it seems like you have a plan. Tell me."
Chen Tong was an old hand in content.
Hearing Chen Tong's words, Cao Guowei breathed a sigh of relief.
"Celebrities."
Chen Tong said directly, "We can invite celebrities to start a blog."
"Celebrities?"
"Yes, President Cao. This is actually the same idea as Huanyu Technologies' circle. The reason why the circle was able to grow was because they started the celebrity circle first. Because celebrities have their own traffic, they can quickly form their own circle and their own fan groups. Then, they attract countless users. "
"If we invite a series of celebrities to start a blog, on the one hand, we can hype it up and quickly attract the attention of the public. On the other hand, this series of blog posts written by celebrities is also a big attraction. "
Chen Tong was very smart to see the traffic brought by celebrities.
Everyone chased celebrities.
For example, you liked Liu Dehua.
If Liu Dehua started a blog, would you go to his blog to take a look?
This was the closest contact with celebrities.
To be honest, this method was more powerful than the circle.
After all, the circle was full of fans of celebrities. There were no celebrities in it.
Everyone was just fans. The celebrities wouldn't come out to interact with you.
But it was different when it was put on a blog.
"Not bad, not bad."
Cao Guowei nodded continuously.
With this method, even if Shin-Lang's blog didn't seize the opportunity, it could still catch up.
And when the time came, if a series of celebrities started a blog, it would be really big news in the Internet and entertainment circle.
"Then the cost might be a little high."
Although he thought that this plan was very good, Cao Guowei was a little worried about the funding.
Although these celebrities were well-known and had high traffic, the money to cooperate with them was not a small amount.
However, Chen Tong smiled and said, "Mr. Cao, the cost is not much."
"Why?"
"We can completely use the blog as a window for their promotion. It seems that we are using them to start a blog, but we can also promote them from another aspect. We use the Internet to promote them, and they will use the blog to attract traffic for us. This is a win-win cooperation. "
"Okay."
"Chen Tong, you're good."
Cao Guowei patted the table lightly.
Obviously, he was very satisfied with Chen Yu's plan.
"You're fully responsible for this."
"Yes."
"However, Chen Tong, we can't be stingy on this. Although the cooperation may not require much money, we still need a sum of money to promote it. I will talk to the finance department later. Just give me a list of how much money you need. I will support you unconditionally. "
"Thank you, Mr. Cao."
Chen Tong was overjoyed.
Although Chen Tong had previously criticized Cao Guowei for entering the online gaming business, fortunately, it was better to mend the pen after the sheep had been lost.
Cao Guowei had always been very generous when it came to Shin-Lang's core business.
With such a CEO, Huanyu Technologies had nothing to fear.
Over the next few days, Chen Tong focused on inviting all the big stars in the country.
Of course, he did not invite just any celebrity.
First, he took the initiative to invite some superstars.
As long as he could get these superstars and create a topic and traffic.
Then, in the future, even if the other second-tier and third-tier celebrities did not need an invitation, they would come to start a blog themselves.
In the future, they could even use the blog as a marketing channel for celebrities.
In the future, some celebrities would have to pay Shin-Lang a sum of money if they wanted to promote and promote their blog.
Of course, this was all in the future.
The main thing now was to launch Shin-Lang's blog.
You've already exceeded your reading limit for today. If you want to read more, please log in.
Login
Select text and click 'Report' to let us know about any bad translation.
