"F * ck me, what kind of advertisement is this?"
"Isn't this an internet cafe management software? Why is it advertising?"
"Okay, this advertisement is awesome."
It had to be said that Huanyu Technology's Internet Cafe management system had exceeded the expectations of countless people.
While everyone was still charging for internet cafe management software, Huanyu Technologies made it free.
After killing the other party, Huanyu Technologies' internet cafe management software created an internet cafe top-up payment system.
Now, it went one step further and popped up advertisements.
In fact, from a technical point of view, this was conceivable.
The payment system was connected to the internet, so it could be advertised on the internet.
But it was precisely this kind of thing that could be thought of that he exceeded the expectations of countless people.
"Okay, let's log in and use it."
"Looks like QQ won't work. I'll switch to YY in the future."
"YY seems to be very useful. Fewer and fewer people are using QQ."
The impact of such a large area of pop-up advertisements was terrifying.
Penguin Ma Huateng and the other founders were dumbfounded.
It wasn't easy for them to spend a lot of money to advertise on the major TV stations, but Huanyu Technology had overshadowed them. Okay, the advertisements on TV stations were still useful. However, up until now, internet cafes were still the main places for people to surf the internet. Even if they saw the advertisements on TV, they still had to go to internet cafes.
The first thing that popped up when they turned on their computers was YY. They had already forgotten about QQ.
"Could it be that Huanyu Technologies has been waiting for our advertisements?"
"It's possible, but we can't sell QQ."
"Don't worry, it's fine. There are more and more PC users now. Our advertisements still have some influence."
Ma Huateng comforted everyone.
In fact, he wasn't confident at all.
However, Huanyu Technologies's attacks were never singular. They were multi-targeted.
After the first wave of pop-up advertisements appeared, the second wave of advertisements followed.
[Love YY, drink too much orange.]
Do you think this is an advertisement for Duo Cheng?
Yes, it was an advertisement for Duo Cheng.
However, it was also an advertisement for YY.
Tying YY and Duo Cheng together was an advertisement for both of them.
In fact, Huanyu Technologies had done this before.
However, previously, it was [If you love to surf the Internet, drink more orange]. It tied the Internet with more orange, and all of a sudden, more orange became an Internet celebrity drink. Many friends who liked to surf the Internet would buy more orange. But in the past, the Internet was a little big. Many things could be done on the Internet, such as listening to songs, watching movies, and playing games …
But now, it was directly directed at YY. This kind of advertising made YY the focus of attention.
Moreover, this advertisement was more memorable than a simple QQ advertisement.
After all, the QQ advertisement was purely to promote QQ. It did not have a specific target group.
He could target everyone, but he could also make everyone lose interest in him.
But YY was different.
The previous series of advertisements had given Duo Cheng more of an internet personality.
In that case, it would be much easier to point to YY from the group of users who drank more orange.
Penguin could only smile bitterly at this.
With Huanyu Technologies's advertisement, the influence of QQ's advertisement was greatly reduced.
Even so, they could only grit their teeth and endure.
They couldn't possibly make a drink for the sake of advertising.
Or perhaps, like Huanyu Technologies, they could work with Pepsi or Coca Cola?
It was not as if they had never done this before.
But they had all failed.
A drink like Duo Cheng, which had an extremely strong internet attribute, was really hard to find.
"Everyone, hold on?"
Ma Huateng encouraged everyone, "We still have funds. As long as we have funds, we haven't lost yet."
In the early days of the internet, it was still a game of capital.
With money, there would be traffic, and with traffic, there would be products.
As long as there was money, temporary wins and losses were not necessarily the final outcome.
However, while Penguin was gritting their teeth and enduring, Huanyu Technologies's third wave of advertisements …
In other words, Huanyu Technologies's third wave of advertisements was not advertisements, but the launch of a new business.
This business was called the gaming version of YY.
The so-called gaming version of YY was not a separate version of the game.
This gaming version of YY was a built-in YY in online games.
Perhaps many people had never seen this kind of built-in YY.
In fact, YY had done this in his previous life.
In his previous life, YY had thought of many ways to fight against QQ.
But because of various reasons, they had not been able to take down too much of the instant messaging market.
In the end, YY thought of working with gaming companies to build a YY chat device in some gaming companies.
YY would be like a friend function in the game.
This kind of built-in was very easy, and there were no technical problems.
The only problem was that YY was logging in.
Game accounts usually used a custom ID to log in. Many YY people usually used numbers.
But this was not a technical problem.
YY could use numbers or letters to log in, or both.
This function was also implemented on QQ in his previous life.
Because of this, as long as such a function was built in, the number of people online at the same time would definitely increase.
Unfortunately, although YY had thought of this method in his previous life, there were not many gaming companies that were willing to do this.
Which gaming company would be willing to build in another company's instant messaging into their game?
Wasn't this giving their own resources and data to others?
Even if YY did not use these resources and data in the game, other gaming companies would not be willing to cooperate.
Therefore, YY's idea was good, but it seemed that they had only worked with a small gaming company in his previous life.
But it was different now.
Huanyu Technologies not only had YY, but they also had several popular games.
Fantasy Journey to the West, Legend of Mir, World of Bubbles …
These three games had more than one million people online at the same time.
In terms of active users, it had reached tens of millions.
There were no other gaming companies in this. Wouldn't it be easy to build in one's own company's products?
Okay.
Built-in had always been simple and crude … and it was even very effective.
With this kind of built-in … Huanyu Technologies' YY market share instantly soared to 90%.
"Built-in YY, damn, this is too scary."
"I didn't expect Huanyu Technologies to have such a move."
"9 million online at the same time, 300 million registered users, YY has introduced a nine-digit number."
At this time, not to mention Tencent, even the entire internet industry was stunned by Huanyu Technologies' operation.
They didn't expect instant messaging to be combined with gaming.
They also didn't expect the effect of this combination to be like a volcanic eruption, unstoppable.
"Okay, the instant messaging war is over."
"QQ will never be able to rise again."
A group of experts in the gaming industry sighed.
However, they also knew that although this move was amazing, it could only be done by Huanyu Technologies.
Just like Tencent, although they had instant messaging, they didn't have any games.
Although Victorious Return was still around, their numbers were useless.
Shengda's Legend was very popular, but Shengda didn't enter the instant messaging industry.
Even if they wanted to enter now, it was too late.
The only thing that was worth considering was NetEase.
NetEase had NetEase Bubbles, and a relatively popular game like Journey to the West.
If they also did the same, they would be able to gain some market share.
But this depended on whether NetEase would do the same.
Did they want to focus on gaming, or did they want to push instant messaging?
But if you looked at YY's 9 million players online at the same time, then you would know what NetEase would do.
The market was already occupied, what was there to think about?
"Pony, should we consider other projects?"
Ceng Liqing suggested in a low voice.
He didn't dare to raise his voice because everyone was in a bad mood.
Huanyu Technologies' killer move really stunned the five of them.
But for the company, Ceng Liqing had to say this.
"We …"
Zhang Zhidong, Xu Chenye, and Chen Yizhou didn't reply. They all looked at Ma Huateng.
In fact, they knew that Tencent had basically lost.
The market was like this, the winner takes all.
Although Tencent was weaker than Huanyu Technologies, Huanyu Technologies only had 70% of the market.
Although they only had 30% left, they still had the strength to fight.
But now that Huanyu Technologies had 90% of the market, there was no need to fight.
In other words, they didn't even have the qualifications to fight.
"Stop talking."
The one who suffered the most was Ma Huateng.
After receiving Softbank's investment, Ma Huateng didn't have the ambition to compete with Huanyu Technologies.
But in his heart, he still wanted to regain some market share.
But look at it now.
The large scale TV commercials didn't have any effect, and the entire market collapsed.
Users who used to use their QQ recently started using YY.
As for the reason?
It was because their games were built in.
They were so used to using YY in the game that they didn't even want to use QQ anymore.
This was simply copying their QQ's old home.
But even so, were they going to admit defeat?
Were they going to give up the entire instant messaging market?
Were they going to give up QQ?
"Everyone, the situation is worse than I thought. I don't know what to do. But I can't give up QQ. I won't force you to do the same. The company still has some funds left. If you want to stay, you can continue. If you don't want to stay, you can take out a sum of money as compensation. "
Speaking of this, Ma Huateng said again, "Don't be impulsive. I'm not trying to provoke you. Think about it calmly before making a decision. Penguin is unlikely to survive this crisis. Those who stay are brothers, and those who leave are brothers. No matter what, I respect everyone's decision. "
Closing his eyes, Ma Huateng didn't speak again.
After some time, when Ma Huateng opened his eyes, he saw the four people still standing there.
"What?"
"Have you made your decision?"
Ma Huateng asked.
"I've decided."
Zhang Zhidong nodded, "I don't know what to do even if I leave, so I'll stay here."
"Me too."
Xu Chenye also said.
"I'll stay with Old Ye. What's more, we almost sold our QQ for 600,000. Our QQ now is more than 600,000. "
Chen Yizhou also said.
In the end, everyone looked at Ceng Liqing.
Ceng Liqing laughed, "Don't look at me."
"Logically speaking, I have to leave. You want to die, but I don't want to die. I still want to do something else. When the time comes, I'll take you with me. But how can I bear to leave my brothers? Since we're going to die, we'll die together. At worst, after we die, we'll just go and carry bricks. "
"Carry bricks, hahaha, good. If Penguin can't survive this crisis, we'll carry bricks together."
The five people hugged each other and shed tears.
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