"Boss Chen, currently, YY has more than 3.5 million concurrent online users, and YY Games has more than 2 million concurrent online users. Our competitor, QQ, has 4.5 million concurrent online users. That's last month's figure. It might be 4.8 million now. QQ Games has 800,000 concurrent online users. Lianzhong Chess and Cards has 800,000 concurrent online users. Their instant messaging service, GICQ, has 250,000 concurrent online users. NetEase Bubbles has 300,000 concurrent online users … "
Huanyu Technologies's executive meeting.
Li Nan introduced YY's situation and their competitor's data.
Chen Yu nodded.
Based on this data, both Penguin and Lianzhong's numbers were falling.
Especially for Chess and Cards users.
Lianzhong's numbers fell the most, from 1.1 million to 800,000.
QQ Games didn't fall that much. It still maintained its initial 800,000.
However, QQ Games' peak was 1 million. It had fallen a lot.
The reason why the numbers looked okay was because QQ Games' concurrent online users continued to grow.
In other words, based on the data, Huanyu Technologies had become the dominant player in the Chess and Cards industry.
However, in the instant messaging field, YY hadn't completely surpassed QQ.
However, this was already a huge improvement.
Previously, YY didn't even dare to fight Penguin head-on. Now, it had the strength to do so.
In other words, it could already attack QQ head-on.
"Everyone has seen the data. Our shortcoming is in the instant messaging business. Li Nan, what do you think our next step should be? "
"Boss Chen, I think it has to do with our positioning. Previously, because we wanted to compete with QQ, we combined chatrooms and YY. Although YY chatrooms can still be used for chatting and instant messaging, everyone's main focus is on gaming and entertainment. The communication function is weakening. I think our next step should be to strengthen the communication business. The specific method is to let users actively add friends. We can release events and actively add friends to increase points. When we have a certain number of friends, we can give them membership. "
Chen Yu agreed with Li Nan's suggestion of actively adding friends.
The main function of instant messaging was communication. However, if there were no friends, how could one communicate instantly?
If it was a group chat in a chatroom, it wasn't instant messaging. It was entertainment.
Although entertainment and communication looked the same, they were completely different.
However, Chen Yu shook his head at Li Nan's suggestion. "What we want is for the user to take the initiative to add a friend. However, the effect of using missions to increase points and gifting members will be mediocre. The user will only think of it as a mission. After completing the mission, they won't communicate with their friends."
This was just like YY in the future. YY also had a friend function.
Although many YY users had added him as a friend, there were very few chats between friends on YY.
After everyone added each other as friends, they returned to the chat room.
"Since it's an initiative, we should let the user take the initiative to add him or her as a friend. The task-like initiative is not an initiative, but a passive one."
Chen Yu continued, "So, we should reassess YY's position. YY isn't an entertainment communication tool, it's an instant messaging tool. "
Chen Yu emphasized to everyone present.
"Boss Chen, are you saying that YY will no longer be a chatroom?"
Zhang Jianming asked.
"Yes, we still have to do the chatroom, but it can't be treated as a key business. Li Nan also said that we had no choice but to do the chatroom in the beginning because we wanted to snatch users. Now that our users have reached a certain scale, we don't need the chatroom to help us snatch users anymore. If we continue to focus on developing the chatroom, we won't be their match even if the number of people online at the same time exceeds QQ in the future. "
This was just like an online game.
If you could achieve one million people online at the same time, you wouldn't have as much future as instant messaging.
Although one million people online at the same time earned more than one million people online at the same time.
However, this was the market.
Online games were just for entertainment. They weren't a necessity for life.
However, instant messaging was.
"In other words, we need to launch a new client?"
Li Nan asked.
"Yes, this time, our YY client needs to undergo a brand new revision and upgrade. The focus is to highlight the instant messaging function and weaken the YY chatroom. Of course, there still needs to be a chatroom. The YY chatroom is only an entertainment port, just like QQ games. It's not everything to YY. We need to let users communicate as soon as possible. "
"Understood."
Li Nan nodded.
The client had to follow the location when the location was transferred.
If the positioning was instant messaging and the client software still focused on the YY chatroom, then this version would be a failure.
"Oh right, Li Nan, you mentioned taking the initiative to add friends. I've thought of a few ways to let users take the initiative to add friends."
Taking the initiative to add friends wasn't the goal. The goal was to let users chat after taking the initiative to add friends.
If they didn't chat after adding friends, it would be useless.
Usually, instant messaging software took the initiative to add friends by the user themselves.
On the other hand, YY had an additional option to add friends in the chatroom.
However, whether it was looking for friends or adding friends in the chatroom, he wasn't very creative.
Chen Yu thought of a way to add friends on WeChat in the future.
After thinking about it, Chen Yu said, "We can add a shake function to the YY function."
"Shake function?"
Everyone was puzzled. "What's a shake function?"
"This function is that when both parties shake at the same time, the system will match them and let them add each other as friends."
"Eh …"
Chen Yu's explanation made everyone's eyes light up.
This function was probably incomparably new.
Shake, shake, and add friends. Fresh, fun, and exciting.
"There's also a function to find people nearby. Needless to say, everyone should know what this function means."
"Is it to find friends in the same area?"
Li Nan asked.
"Similar, but not the same."
Chen Yu shook his head and explained, "Previously, when we added friends, there was a region option. We can find people in a specific area. If we want to find Shin Fung, click Find Shin Fung's online netizens. But there are too many Shin Fung's online netizens. Some are in the county, some are in the villages. You don't know where they are. And this search may not be accurate because we generally make a search based on the user's information. If his information was written randomly, then the results of the search would also be wrong. If we search for people nearby, it shows how far away the netizen is from you and where he is, wouldn't it be more attractive? "
"In other words, we can set it based on the other party's Internet IP."
"That's right."
After all, Li Nan was in charge of technology. She understood immediately.
"These two functions are very interesting and not complicated. We can launch them soon."
"No rush, we can launch the functions one by one. Don't launch them all at once."
"I understand."
Li Nan smiled knowingly.
She naturally knew what Chen Yu meant by "take it slowly."
If they launched them all at once, it would be amazing. The ability to imitate in this world was very good.
"In addition, regarding the YY chat room, I think we can launch a similar function in the instant messaging area. This function can be a group chat, but it doesn't have to be a chat room. I define this function as the YY group. "
In order to let everyone understand the difference between the YY group and the YY chat room, Chen Yu continued to explain, "The YY chat room is open to all users. As long as we search the group number, we can enter this chat room. In principle, the YY group is also open to all users, but it is relatively more closed. It is not as open as the chat room. It is targeted at specific small groups. For example, you can create a work group, a colleague group, a classmate group. Of course, you can also create a game group, a food group, a travel group, a shopping group, an education group, a health group, a medical group, a photography group … all kinds of groups you can think of. "
The meaning is actually very simple.
The YY chat room is just entertainment.
Games.
But the YY group is chatting.
Entertainment.
Social … The focus is on social.
Work, colleagues, classmates, travel, food, education … All together, that is the entirety of our social interactions.
= = =
PS: There is a small bug in the previous chapter. It has been fixed. Everyone can download the previous chapter again. Press the chapter directory and the system will automatically download it. Also, what the f * ck, Big White's monthly votes ranking was actually destroyed by someone else. How can this be tolerated. Brothers, monthly votes, it is going to rot in our hands.
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