"That's great, Boss Chen. Our activation code has set a precedent in the industry."
"That's right, Boss Chen. Activation codes have already reached a high price of 300 yuan in the outside world."
"I say, we should have sold the activation code in the first place. If we sold it at that price, hehe, we could have sold it for tens of millions."
"Xie Zhang, I think you're just greedy for money."
"Sigh, no, I'm just saying."
The introduction of the activation code could be said to be a brilliant move.
Online game manufacturers relied on the activation code to attract popularity.
5173 relied on the activation code to establish its own portal status.
Although it was difficult for ordinary players to obtain an activation code, and many people were already cursing. However, once they obtained an activation code, the excitement and joy they felt was beyond anything else.
This experience was definitely not something that could not be provided by the previous games.
Of course, 5173 also gained additional benefits from the introduction of the activation code.
This benefit was the advertising business.
In fact, the most common and original source of income for many websites was the advertising business.
However, since the dotcom bubble in 2000, the advertising business on websites had shrunk significantly.
Many businesses felt that advertising on portals was not very effective, and the cost of advertising on portals was more expensive.
If portals were like this, it was needless to say that second and third-tier websites were like this.
Before this, 5173's advertisements were mostly targeted at major games, which was to help promote the major games.
The advertising business was also a part of the promotion business.
But now, 5173 had obtained dozens of pure advertising jobs.
These businesses were mostly from the IT industry. There were mouse manufacturers, keyboard manufacturers, memory manufacturers, headset manufacturers, speaker manufacturers … and so on. The reason why these manufacturers chose 5173 was very simple. 5173 had already accumulated a certain number of gamers.
What was the first thing a gamer faced? That was the computer.
Therefore, a series of peripheral products around computers had a very good advertising platform.
This was because gamers were the most likely target customers to buy these peripheral products.
In fact, this was indeed the case. After 5173 advertised, the feedback was very good.
A large number of gamers chose to buy these peripheral products after seeing them.
Some IT manufacturers even directly put their products on the 5173 e-commerce platform for the convenience of sales. Although 5173's initial purpose was to sell virtual items, Chen Yu did not reject this kind of computer peripheral product. He wanted to give it a try and see how effective it was.
In the end, he wouldn't know if he didn't try. Once he tried, even Chen Yu was scared.
With a more direct sales platform, these computer peripheral products sold at a terrifying speed.
Just on that day alone, 5173 sold more than 10,000 orders of computer peripherals.
Although more than 10,000 orders didn't add up to a lot of funds, some of the mice, keyboards, speakers and so on were not expensive. However, the trading volume of more than 10,000 orders had already proven the potential of 5173.
For this reason, Zhang Jianming also proposed to expand the business of 5173 and set up an e-commerce department.
However, for the time being, Chen Yu did not accept Zhang Jianming's suggestion.
Now, 5173's main business was still the game portal. It was possible to rely on the game portal to do some online sales.
But it was not the right time to enter the e-commerce industry.
Moreover, if he entered the e-commerce industry now, it would attract the attention of other competitors.
5173's foundation was not stable yet, and it was not the right time to fight with these big shots.
Rather than this, it was better to keep a low profile and develop slowly.
After thinking about it, Chen Yu entered Sohu's gaming channel, which is 17173.
As long as he didn't die, Chen Yu couldn't relax for even a moment.
Originally, 17173 did not have any background, and it was easy to compete with him.
But with Sohu's support, it will be difficult to defeat 17173.
Even if Chen Yu introduced the Guild System and the activation code, Chen Yu felt that Sohu will not give up so easily.
[Latest news: Swordsman's Love Beta Test will start next spring.]
[Masterpiece of a Golden Mountain: Swordsman's Love Online Edition.]
[Swordsman's activation code is waiting for you.]
As expected.
When Chen Yu clicked on 17173, he saw Sohu's counterattack.
"Swordsman's Love Online Edition. Damn! Sohu got the Swordsman's Love Online Edition."
Chen Yu immediately called Wang Chang. "Wang Chang, what's going on? Sohu and Golden Mountain are collaborating?"
"You didn't get any news?"
"Then why did Sohu release the activation code? Didn't I ask you to contact Golden Mountain?"
"Boss Chen, we did contact Golden Mountain, but Golden Mountain has not released their Swordsman's Love Online Edition yet, and they have no plans to promote it."
"Log into Sohu's gaming channel now and see what's going on."
Feng Yu hung up the phone.
Half an hour later, Wang Chang called back.
"Boss Chen, I called Golden Mountain's West Mountain Residence studio, and they said they are not collaborating with Sohu."
"They are not collaborating with Sohu?"
Chen Yu was surprised. "Then where did the activation code for Sohu's gaming channel come from?"
"They don't know."
"Strange."
"Boss Chen, this might be related to West Mountain Residence changing CEO."
"Oh?"
Chen Yu asked, "Tell me the details."
"There are rumors in the industry that Golden Mountain's CEO, Lei Jun, is interested in online gaming. He might be the CEO of West Mountain Residence next month."
"Lei Jun."
Chen Yu was tempted.
How could he not know who Lei Jun was?
He was the current CEO of Golden Mountain and the future founder of Xiaomi Technology.
"You mean Sohu contacted Lei Jun in advance?"
"It's possible, but there is no confirmed news for now."
"Got it."
Chen Yu nodded. "Pay close attention to Golden Mountain and Sohu's movements. Call me immediately if there is any news."
"Don't worry, Boss Chen. I will go and find out in the next few days."
Wang Chang knew the seriousness of the matter.
In China, Swordsman's Love Online Edition was more popular than Miracle.
Miracle's activation code strategy had caused Miracle to become so popular.
Once Sohu started promoting Swordsman's Love Online Edition, Sohu's gaming channel might really be revived.
As the person in charge of the marketing department, Wang Chang immediately went to visit the major game companies and major IT companies.
The purpose of visiting the major game companies was not for anything else but to chat and gossip with them and to find out more information.
The transportation in Shen City was convenient. There were several game companies in Shen City.
In addition, Penguin was also in Shen City.
After a round of visits, Wang Chang got a good piece of news.
"Boss Chen, did you find out something useful?"
"Golden Mountain held a board meeting yesterday. Lei Jun attended."
"What's on the agenda of the board meeting?"
"It's about online gaming."
"It seems that Golden Mountain is interested in entering the online gaming field."
"What else? Did they nominate Lei Jun to be the CEO of West Mountain Residence?"
"I don't know for now, but there is news that Lei Jun and Qiu Bo had a quarrel in the board meeting."
"Oh."
As soon as he said that, Chen Yu immediately became alert.
Qiu Bo.
Qiu Bo was Lei Jun's talent scout and the founder of Golden Mountain Residence.
The first "Thunder Army" was invited into Jinshan by "Lord Qiu Bo".
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