December 5th, Monday …
Pei Qian came to the company as usual, reading the weekly reports from the various departments while waiting for the person-in-charge to report.
Not long after, there was a knock on the door. Pei Qian looked up and saw He Desheng.
"Boss Pei, I'm here to report on Dream Realization Ventures' new round of investment."
Pei Qian continued flipping through the weekly reports. "Yes, speak."
He Desheng reported truthfully. "Boss Pei, the shares of the two profitable companies have been negotiated and sold! We earned more than two million yuan in total. It's not much, but it's enough to earn a good reputation!
"The shareholders of those two companies all said that Tengda was a timely rain, a timely help when the company was at its most difficult. We waved our sleeves after the company was saved and did not take away a cloud. This kind of breadth of mind is touching!
"Compared to other investment institutions that are full of money, Tengda's investment has left a deep impression on them. I believe that more companies will soon know that Dream Realization Ventures is a company that is really investing in dreams! "
Pei Qian could not help but be stunned. The corners of his mouth twitched slightly. "More than two million yuan?"
He earned so much in one transaction?
Two million yuan did not seem much. It was just a drizzle compared to the current investment amount, but the money invested in these two companies was also very little!
The total investment from these two companies was less than three million yuan, but it almost doubled in the blink of an eye?
He Desheng nodded. "Yes, Boss Pei. A company that can achieve profits in such a short time must be a delicious cake in the eyes of other investors. The price would naturally be higher under the bidding!
"Why, Boss Pei, are you not satisfied with this price? We can definitely earn more if we continue to hold it for a while, but … "
Pei Qian raised his hand to stop him. Then, he silently drank his tea and calmed himself down.
"This price is within my expectations." Pei Qian could only say that in order not to mislead He Desheng.
However, it was still alright from another perspective.
It was a good thing that he bought it early. Wouldn't he have earned more if he had sold it later?
As the saying goes, it's better to have short-term pain than long-term pain. Now, the shares of the two companies were only sold for more than two million yuan. That was already a very acceptable result.
He Desheng continued reporting. "Boss Pei, we've also followed your instructions to invest in those companies that we did not see any possibility of making profits. The bosses and employees of these companies were all very encouraged. They all said that they would do their best to realize profits as soon as possible and not let you down! "
Pei Qian sniggered internally.
He Desheng continued, "There's also the Cold-Faced Lady."
"After receiving the subsequent six million yuan investment, Meng Chang did not reveal any information to the outside world according to the investment agreement. No one should know that we are investing in the Cold-Faced Lady now."
"However, Meng Chang increased his spending on marketing this weekend."
"He announced that he would open a second Cold-Faced Lady branch and continue a series of promotional activities, including buying an advertisement placement in a movie;"
"Some online programs and television programs have reported on the Cold-Faced Lady and praised this brand new business model. They called it the 'perfect combination of tradition and modern, catering and the Internet';"
"Also, Meng Chang spent hundreds of thousands of yuan to rent a venue for a thousand people. He wants to give more than ten high-intensity business speeches to students, young people, and entrepreneurs. He wants to share his experience in creating the Cold-Faced Lady brand with everyone …"
Pei Qian had been reading the weekly reports of the various departments with his head lowered. He could not help but look up when he heard this.
Eh?
This brother is good.
Spend as much as you give?
The Cold-Faced Lady might have been doing marketing and burning money previously, but it was not burning money very quickly. Would it be okay to increase the speed of burning money after getting the six million yuan?
Pei Qian thought for a moment and asked, "How was the response?"
He Desheng said, "The response was very strong!"
"That's because the Cold-Faced Lady had already obtained a certain amount of popularity and attention thanks to internet marketing. It can be considered an internet celebrity food and beverage brand. Now that it has increased its investment, its popularity has increased further."
"The marketing activities have been upgraded, including many reports on television and online programs. This has greatly improved the brand image of the Cold-Faced Lady in the eyes of ordinary consumers."
"At first, many people thought that this was just a roasted cold noodles and snacks. However, after the introduction of the business model by online programs and television stations, everyone realized that the 'Cold-Faced Lady' was very trendy and popular. Naturally, they had the urge to understand it."
"What's more, Meng Chang is making full use of his eloquence. These speeches will definitely attract widespread attention. More and more people will treat Meng Chang as a 'business mentor'. Then, everyone's understanding and trust of the 'Cold-Faced Lady' brand will naturally increase greatly. "
This was the so-called 'if there were not enough products, marketing would make up for it'.
What Meng Chang was doing now could be summarized as marketing, but it was aimed at a few different aspects.
Opening shops, buying hot searches, buying advertising placements, and so on were all to continue to expand his reputation. Letting online programs and television stations report was considered to be using these news programs to endorse and make more consumers trust the 'Cold-Faced Lady' more. As for giving speeches, he wanted to tie himself to the Cold-Faced Lady brand.
It had to be said that Meng Chang's thinking was different from ordinary people.
Most people's thinking was to create a successful business before packaging themselves as a successful entrepreneur.
However, Meng Chang's thinking was to first package himself as a successful entrepreneur. Then, his own business would naturally be seen as a successful business.
Meng Chang was very eloquent. He could even fool investors, let alone ordinary audiences. At that time, he would give a few speeches in a row, upload the video online, and buy a hot search. Many people would definitely chase after him and see him as a genius with a business mind.
In that case, a business genius's project would definitely be a reliable project!
Ordinary customers would hurry to eat, discuss, and provide popularity. Investors would hurry to invest, and Meng Chang's goal would be achieved.
Of course, there was another important reason why Meng Chang was burning money faster. He wanted to give other investors some hints.
Boss Pei's investment agreement had indeed stipulated that the source of the funds could not be revealed to the outside world.
On the other hand, Meng Chang's current actions were to convey information to other investors without revealing the source.
If he suddenly increased the speed at which he burned money and became extravagant, it would definitely attract the attention of other investors.
Meng Chang was about to finish burning money, but he suddenly increased the speed at which he burned money. Where did this money come from?
Someone else must have invested a lot of money. Otherwise, Meng Chang would not have been able to spend so much money so boldly!
Thus, the other investors who were still observing would guess who this huge investor was. At the same time, they would definitely make concessions on the investment conditions and relax the requirements to provide Meng Chang with more funds.
Of course, Pei Qian did not know about these twists and turns.
Pei Qian's expression was very serious because he was very worried about the popularity that Meng Chang had created by burning money.
This Meng Chang was simply a super popularity generator. He was really top-notch in terms of spending money to buy popularity.
Sometimes, popularity could be converted into money. Pei Qian had suffered quite a bit in this regard.
This Meng Chang was really good at causing trouble. Wouldn't it be perfect if he made a smaller noise?
He still had to keep an eye on him and not let down his guard!
Pei Qian said, "Keep an eye on the Cold-Faced Lady. Let me know immediately if there are any problems."
He Desheng nodded. "Alright, Boss Pei!"
He Desheng turned around and left after briefly reporting the situation of the other companies he had invested in.
Pei Qian continued to flip through the weekly reports of the various departments aimlessly.
Suddenly, his hand stopped. A message caught his attention.
"The local clubs are reorganizing the IOI teams?"
"… Why reorganize? Where are their original members? "
Lin Wan clearly wrote about the actions of IOI's local server in the weekly report submitted by Shang Yang Games. One of the key messages was: Finger Games and Long Yu Corporation were preparing for the qualifiers for the IOI World Competition in the country. The various clubs had to select three teams to participate in the World Competition through the competition.
On the other hand, a few clubs led by the SUG were in contact recently. They wanted to poach each other's more outstanding IOI players and fight for IOI's world finals.
Of course, Pei Qian supported the actions of these clubs with both hands.
It's a good thing that you want to play in IOI's finals and increase IOI's popularity.
In any case, Boss Pei would definitely support anything that could increase the popularity of GOG's competitor, IOI.
However, Pei Qian really could not help much with this matter. His identity was special now. He could not possibly spend his own money to buy fake reviewers and cheer for IOI, right?
All of a sudden, Pei Qian had a flash of inspiration.
"I really can't help much, but I can buy an IOI.
IOI's team! "
"If I buy a bottom-tier team to raise, they will definitely not be able to make it to the IOI Global Finals this year. Looking at IOI's sh * tty behavior, I don't think they can count on the league either. In other words, there will not be any attention or popularity at all!"
"I'm raising an IOI team and bringing all kinds of benefits. Wouldn't that be burning money?"
"There won't even be any popularity or attention. It's a guaranteed loss-making business. Perfect!"
Pei Qian suddenly perked up. The more he thought about it, the more he felt that it was possible!
The DGE Club only had one GOG branch, but GOG was becoming more and more popular. The DGE Club had started early, so its popularity was high. It could not lose anything.
However, at this juncture, buying a bottom-tier team from IOI would definitely incur a huge loss, right?
The only risk was that this team would win the qualifiers and advance to the global finals.
However, the strength of the members could not be increased in just one or two weeks. How could the bottom-tier team win the qualifiers?
It was impossible no matter how he thought about it.
Thus, Pei Qian immediately called Zhang Yuan.
"Book a high-speed train ticket and come with me to Shanghai!"
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