Seeing Yu Pingan's extremely dazed expression, Pei Qian smiled slightly.
Dazed? That's right!
If you are dazed, it means that my model has a high chance of losing money!
Pei Qian had also carefully considered this problem. At present, the models with a higher chance of success were doing encyclopedias and Q&A. Qiandu had already done both.
It could not be said to be a success, but it was not a failure either.
Although there was no Bihu in this world for the time being, Pei Qian could roughly use the Bihu model to deduce a less successful model.
In Pei Qian's memory, the Bihu model was very successful. Its goal was to create a "high-quality social Q&A website."
There were two keywords here, "high-quality" and "social", both of which were indispensable.
In the beginning, Bihu was mainly based on an invitation system. Two years later, registration was opened. In less than a year, the number of registered users rose from 400,000 to 4 million, and a year later, it received 20 million US dollars in Series B financing.
Many people thought that open registration would make the atmosphere of the entire community worse. This was an objective fact, but it was also a trade-off that had to be made for this business model.
The invitation system and strict restrictions on the number of registered members could indeed ensure the high-quality content of the entire website, but then again, any website needed a lot of traffic and users to develop.
The invitation system and strict restrictions on the number of registered members would indeed make the atmosphere of the website better, but in order to obtain financing, popularity, and revenue, the website traffic must be high.
For creators, they also needed a lot of traffic to gain exposure and turn this exposure into popularity and real benefits.
The successful model of similar platforms should be to find a perfect balance between the user growth rate and the quality of Q&A. Both were indispensable.
Therefore, Pei Qian's approach was not to seek any balance, not to have any popularity and traffic, and to dissuade users as much as possible!
First of all, all users of Useful App had to pay and purchase a membership before they could browse the content on it.
This one directly dissuaded more than 90% of users.
Moreover, once the profit model was determined, it also played the role of fooling the system.
Pei Qian knew that even ten years later, the payment rate of similar Q&A platforms would be extremely low because most people were unwilling to pay for knowledge. This was a matter of concept.
Without users and traffic, Useful App would not be popular.
Secondly, Pei Qian wanted to crack down on reposting, stealing, copying, and pasting. On one hand, Pei Qian hated such behavior. On the other hand, he wanted to further reduce the popularity.
Although this world had a strong sense of copyright, and piracy in movies, games, and other areas was very rare, there was still no way to completely ban things like editing.
After all, the cost of enforcing this law was too high. Most people would not even realize that their manuscripts had been edited.
What if the high-quality content on the Useful App was reposted and attracted users?
Pei Qian felt that it was better to prepare a team of lawyers for the Useful App team. Every day, they would stare at the content of the Useful App online to see if anyone was editing the content on the Useful App.
On the one hand, it prevents the content of the Useful App from spreading again and increasing its popularity. On the other hand, it also cracks down on these moths who steal things on the Internet and work as porters to avenge their personal grudges!
Pei Qian thought of the large number of duplicate web pages that he had found when he used Qiandu to search for information. He wished he could take a knife and follow the network cable to talk about life with these plagiarists.
Finally, all of them were authenticated with their real names, and all users were strictly restricted.
Ordinary users, that is, readers, although you paid money and were members, you could only read. You could not express your own opinions or even leave a message to discuss.
As for those creators, they could only answer the content in their own professional field, and once they found that the text was not on the topic or the answer was wrong, it would be deleted.
Of course, the painstakingly written answers would be sent to the original author through private messages, but it could not be displayed on the Useful App.
On the surface, writing answers here could earn money, and the monthly membership fee would be issued to the creator as a reward.
However, the key was that few people would really pay in this model, so the creator would not get much money.
In this way, it would fall into a vicious cycle of "no traffic-no money-no creator".
Wouldn't it be easy to lose money?
The more Pei Qian thought about it, the more he felt that this model was perfect.
Absolutely lose money!
Yu Pingan was clearly aware of this as well.
He originally specialized in educational projects and had a deep understanding of similar encyclopedias and question-and-answer products. How could he not see the fatal flaw in Boss Pei's model?
However, thinking about Boss Pei's previous series of operations, Yu Pingan still suppressed the doubts in his heart.
He thought for a moment and asked, "Then … Boss Pei, can you talk about the specific approach?"
Pei Qian nodded. "Of course.
"Useful App is a combination of encyclopedia and question-and-answer mode. We will also create many entries based on keywords, including two sections: 'core content' and 'derivative content'.
"Our creators are divided into three different stars, and there are corresponding problem areas.
"If you want to become a creator, you must provide certification information to our reviewers to prove your professionalism in the field.
"One-star creators can only edit and interact in 'derivative content', that is, they can only answer questions in their own professional field or comment under other answers.
"Two-star creators can edit in 'core content'. 'Core content' is equivalent to the essence and index of the entire concept. At the same time, they have authority. If they think that there is a factual error in the creative content of a one-star creator, they can report it.
"Three-star creators, in addition to editing authority for all content, can also view the historical version of each entry edited and view the addition and deletion of content by various creators. At the same time, they can deal with the content reported.
"Our staff have the highest authority. If a three-star creator has violated the rules, the staff will discuss and deal with it.
"All the one-star, two-star creators in the early stage are invited by our official staff. After that, we can start the review and decide whether they can be promoted based on the quantity and quality of the creators' output.
"If a creator violates our creative rules, such as the topic is not relevant, the facts are wrong, the answers have a malicious tendency to induce, etc., they must be deleted.
"The name of our app is' Useful ', which means that all the information on it must be useful.
"We can not have a certain entry, but as long as it is there, we must ensure that it is correct.
"For some highly controversial and inconclusive issues, we must indicate that this issue is controversial and write out the views of both sides of the dispute; if it is some overly controversial entries, we simply do not include them.
"For example, we do not do high-traffic emotional issues, twitter-type issues, and war-type issues.
"Real-name system, membership system fees.
"Our real-name authentication system has to be as strict as payment software. Every account must be bound with an identity card and facial recognition, and we only have one charging model: membership, delayed charges.
"Every month, we will charge based on the user's usage time and number of views in the previous month.
"If it has not been used at all, there will be no charge.
"If it has been used, the minimum charge will be 1 yuan and the maximum charge will be 15 yuan.
"At the same time, we have to do a good job of anti-theft and anti-scraping functions. We will prepare a team of lawyers to file a lawsuit at any time and recover all the compensation to the creator!
"At the same time, the creator can obtain incentives. The value of the incentives mainly depends on three aspects: the star rating of the creator, the number of edits and replies of the creator, and whether there are any violations.
"We will take out 90% of all monthly membership fees to be used as incentives for the creator. The remaining 10% will be used for the daily maintenance and development of the website. If the maintenance and development fees are not enough, I will make up for it.
"That's about it. Are there any problems?"
Pei Qian said all his ideas in one breath and sipped his tea silently.
Yu Pingan fell into a daze. He was silent for a long time before asking, "Then, Boss Pei, where did the first batch of content on our application come from? Do you want to cooperate with Qiandu Encyclopedia or some other similar websites and use their content? "
Many encyclopedia websites were directly copied from the Internet. This phenomenon was very common.
Pei Qian immediately shook his head. "Of course not!
"What we want to do is absolute originality. Of course, we have to start from ourselves! We don't let others copy us, so naturally, we can't copy others.
"All entries will be edited from zero, and it must be clearly different from Qiandu Encyclopedia."
Yu Pingan was stunned. "Boss Pei … this is like a foolish old man moving a mountain!
"If we do this, I'm afraid this application will not have any possibility of profit in the next ten years …
"Not to mention profit, I'm afraid it will be difficult to even get traffic …"
Pei Qian couldn't help but feel happy.
Really? Do you think so too?
That's great!
It won't be profitable for the next ten years. You are more optimistic than me!
Pei Qian felt that this thing could guarantee that it would not be profitable for five years, then he would be thankful.
Five years, at least a dozen cycles, enough for him to lose a lot of money!
It was a good thing to not be profitable for the next ten years, it was simply unthinkable.
Pei Qian smiled slightly. "Yes, this is indeed a foolish old man moving a mountain.
"However, it is also very meaningful. We want to create a pure land without garbage for the Internet full of garbage.
"There is a saying that the best time to plant a tree was ten years ago, followed by now.
"Since the workload is so big, we have to start quickly, right?
You've already exceeded your reading limit for today. If you want to read more, please log in.
Login
Select text and click 'Report' to let us know about any bad translation.