April 11th, Thursday …
Shanghai, Wolf Fang Live-Stream Headquarters.
Zhu Yan sat in front of his computer, tapping the table gently as he read the work report sent by his subordinate.
"Yes, we've poached two promising new streamers from Bunny Tail Live-Stream. It's a pity that one of them was snatched away by Waiwai Live-Stream."
"They said that they wanted to deal with Bunny Tail Live-Stream together, but they still could not avoid Waiwai Live-Stream secretly stabbing them in the back."
"Forget it, it's all legitimate business competition. It's inevitable."
Ever since Qiao Liang made the safety statement on Bunny Tail Live-Stream, Wolf Fang Live-Stream and Waiwai Live-Stream, the two live-streamers who had poached Bunny Tail Live-Stream, became even more aggressive. They even began to test the bottom line of Bunny Tail Live-Stream.
The frequency of poaching people increased. The people poached also moved from insignificant small streamers to the top streamers who occupied key areas on Bunny Tail Live-Stream.
However, during this process, there were still some small conflicts between Wolf Fang Live-Stream and Waiwai Live-Stream, which were also anti-Tengda Alliance.
For example, the live-streamer poached from Bunny Tail Live-Stream was being snatched by the two companies. They even raised the price.
Another example was the case of the top streamer who had just jumped ship a few days ago. This streamer was originally a streamer on Waiwai Platform, but he was poached by Wolf Fang Live-Stream.
Logically speaking, since both parties had already joined the anti-Tengda Alliance and treated Bunny Tail Live-Stream as their common enemy, these small conflicts and disputes should be temporarily put aside.
However, this case had already been filed. It was in the process of going through the legal process. It was not good to put it aside temporarily.
This sum was too huge. Neither party was willing to give in easily. This big streamer had a certain amount of influence to begin with. Thus, the popularity of this matter could not be suppressed and it exploded due to various factors.
Bunny Tail Live-Stream and Wolf Fang Live-Stream did not pay much attention to this. Their target was still Bunny Tail Live-Stream.
That was because Wolf Fang Live-Stream did not really need to fork out this money. At the end of the day, it was still the streamer who paid for it.
If the streamer could not afford it, he would have to be a rogue. Wolf Fang Live-Stream had already arranged it clearly in the contract. It would not back him up.
Since both platforms wouldn't suffer any losses, why would they have to fight to the death? Wouldn't it be good to earn the live-stream's compensation happily and let the live-stream work for free for the rest of their lives?
Wolf Fang Live-Stream and Waiwai Live-Stream knew very well that the battle between them was just a minor problem. Tengda Corporation's Bunny Tail Live-Stream was the real problem!
That was because Bunny Tail Live-Stream would really threaten both parties' live-streams!
Once the business model of Bunny Tail Live-Stream succeeded, the lives of the two platforms would not be easy.
Just then, someone hurriedly knocked on the door.
Zhu Yan looked up and saw that it was his assistant.
He said anxiously, "Mr. Zhu, look. Bunny Tail Live-Stream has released a new episode of 'The Person-In-Charge Says'. They are really like Lu Mingliang from Upwind Logistics back then, flipping the table with us! "
"The front page of Bunny Tail Live-Stream is broadcasting 24 hours a day. The video on Aili Island's website has more than a million views!"
Zhu Yan was shocked. "What did you say?!"
He couldn't believe what he had just heard.
He quickly opened the official website of Bunny Tail Live-Stream and saw that there was really this video on the homepage of Bunny Tail Live-Stream. What's more, it was in an eye-catching position on the homepage!
Not only that, but the account of the series of videos "The Person in Charge Says" had also updated this episode!
Zhu Yan really did not expect Bunny Tail Live-Stream to be so ruthless!
"Something's wrong?"
"Didn't Bunny Tail Live-Stream just issue a safety statement to show weakness? This means that their strategy is obvious. They don't want to have a direct conflict with us in the short term. Why did they suddenly do such a decisive thing? "
Qiao Liang's previous statement was obviously a show of weakness and submission to Zhu Yan. Since he said that, it meant that Tengda's recent battle strategy might be in other directions, such as fitness, take-out, games, and so on.
Otherwise, wouldn't Qiao Liang not have said anything and just remain silent?
From Zhu Yan's point of view, Qiao Liang's words were a 'declaration of peace' that comforted the other two live-stream platforms. Zhu Yan had also seen through this point. That was why he had poached the live-streamers of Bunny Tail Live-Stream with Waiwai Live-Stream to test the bottom line of Bunny Tail Live-Stream.
After all, there was a saying that one should take advantage of one's weakness. Since Bunny Tail Live-Stream did not intend to resist now, of course, they had to bully them to death.
If they did not make a move now, wouldn't the situation be even worse when Bunny Tail Live-Stream recovered and Boss Pei mobilized Tengda's resources?
However, Zhu Yan did not expect his judgment to be wrong!
Bunny Tail Live-Stream did not ban the other two platforms from live-streaming Tengda Games. However, they directly used the segment 'The Person-In-Charge' to flip the table!
An ominous feeling surged in Zhu Yan's heart.
That was because the previous few episodes of 'The Person-In-Charge' were still vivid in his mind. Almost every time, they hit the vitals of these industries!
Zhu Yan's only hope now was that Qiao Liang did not know much about the live-stream industry and did not get to the point. In that case, the harm would not be too great.
That was less likely, but it did exist.
After all, Qiao Liang was only a temporary person-in-charge. His understanding of the live-stream industry might not be that deep.
Zhu Yan clicked on the video with a very uneasy heart.
…
"Hello, everyone. I'm Qiao Liang, the temporary person-in-charge of Bunny Tail Live-Stream. I want to share two things with everyone here."
"The first thing is that a few live-streamers from Bunny Tail Live-Stream have been poached by other platforms."
"The second thing is the sky-high penalty fee for a certain live-stream last week. This matter has caused a lot of commotion. Those who don't know about this can search for relevant information online. "
"Perhaps the live-streamers and the audience did not expect the sky-high penalty fee to really come."
"Today, I want to analyze the chaos hidden behind the rapid development of the live-stream industry from these two different perspectives."
"In the future, the live-stream industry has developed rapidly in the past few years."
"Compared to other industries, the live-stream industry has a very obvious advantage. For example, top live-streamers have a rich income, relatively free time, and work with hobbies. They are very popular with fans."
"At the same time, this is also a very inclusive industry. No matter if you are a retired professional gamer, a beautiful and eloquent top student, or a passerby king with sharp operations, you can find your own position in the live-stream platform. "
"However, many live-streamers who have just entered the live-stream industry do not know that high status is often accompanied by high prices. They do not know that all the gifts given by fate have already been secretly priced."
"Take the big live-streamer who jumped ship this time for example. During the time agreed upon in the contract, he obtained more than 9 million yuan from the original platform. In addition, the platform spent nearly 10 million yuan to register him for two variety shows. According to the contract, this money was also included in the income. According to this, the live-streamer's income from the original platform was multiplied by five times, and he had to pay at least 100 million yuan in compensation. The platform's request for this lawsuit was also supported by the court. "
"Some people said that this was because the live-streamer did not abide by the contract and forcefully jumped ship during the contract period. He did not care about his old employer at all, and he deserved to be fined for the penalty."
"Some people also said that the platform cheated the live-streamer and signed an unfair labor contract. Claiming that the sky-high compensation was not in line with the law."
"Of course, I do not want to judge who is right and who is wrong in this case. I believe the law will give a fair judgment."
"However, no matter what, setting a trap for live-streamers and tying them up does exist widely on live-stream platforms. This is not the only trick of live-stream platforms. "
"Today, I'll give everyone a good dig!"
…
At this point, Zhu Yan panicked.
Qiao Liang spoke unhurriedly, but this feeling was exactly the same as the feeling that Lu Mingliang gave people at that time.
Obviously, they were all putting themselves in an objective and neutral position to seriously analyze this incident.
Their identity as' industry insiders' did not restrict them at all!
This was the scariest.
Although people outside the industry were objective and neutral enough, they did not understand the inside story. What they said was full of loopholes and was also difficult to believe.
Although people in the industry knew the inside story, they often did not dare to say it. What they said only touched the surface and did not dare to touch the core.
In fact, neither of these two situations would cause too much of an impact.
However, if industry insiders completely stood in an objective perspective and revealed all the content, then the problem would be serious!
Zhu Yan silently wiped the cold sweat on his forehead and continued to read.
…
"One of the tricks of live-stream platforms, delaying wages."
"Of course, the delaying of wages here is not really delaying, but delaying the payment. This is legally based on the law because the platform wants to accept the results of the live-stream's labor. Obviously. "
"A live-stream contract must have an agreement on the effective popularity, and the content of the live-stream must be manually reviewed. Otherwise, there will be some situations where the time is mixed."
"Therefore, from a legal point of view, it is in line with the law to pay wages after the platform reviews and accepts the results of the labor. However, it is also because this rule is very operable that the platform tends to pay wages as late as possible and delay it again and again. "
"The second trick of live-stream platforms is fake popularity."
"Apart from Bunny Tail Live-Stream, all other live-stream platforms are fake popularity."
"When these platforms first start to create fake popularity, it will be very easy to expose them. However, after a period of time, when all the audience gets used to this feeling, the fake will slowly become real."
"The key is that the platform can change the popularity more and naturally, it can also change the popularity less."
"Many live-streamers have said that the platform has deducted their salaries when they jumped ship. However, the platform would often write in the contract that 'if the number of live-streamers does not reach the standard, the platform has the right to deduct the income of the live-streamer'. "
"Combined with the first trick of delaying the payment, it is very easy for live-streamers to have the illusion that 'my salary is owed and it is only right for me to jump ship'."
"However, in reality, it is almost impossible for live-streamers to provide effective evidence once a dispute arises. However, the platform can prove that the deduction of the live-streamer's salary is completely in line with the regulations based on the popularity data. In a lawsuit, live-streamers are almost bound to lose. "
"For these platforms, if they want to restrict and suppress a live-streamer, they only need to lock his popularity."
"Since the data of the platform can be manipulated at will and there is no basic authenticity, how can the terms of the mission that needs to be completed in the contract of the live-streamer be truly completed?"
"The third trick of live-stream platforms is to trick and poach people."
"When the platform is poaching people, it will definitely consider the efficiency of poaching people. Different live-streamers have different understandings of their own popularity. Some live-streamers are good at bargaining, while others are relatively honest. "
"When the platform is poaching people, those who are good at bargaining tend to get better bargaining chips. On the other hand, honest live-streamers will be tricked into getting a lower price. This is an unsolvable problem. As long as the platform is still poaching people, this problem will never be solved. "
"That's because it's very difficult to deceive smart live-streamers. They can only deceive honest people."
"In fact, when many platforms are poaching people, they will verbally promise that live-streamers can help resolve contract disputes. However, it's just verbal talk. Perhaps it's because of favors or some other small favors that make live-streamers who are inexperienced trust these platforms and jump ship in a moment of hot-headedness. "
"However, they will soon realize that the platform will not pay a single cent during a lawsuit. There are only benefits in front of businessmen. Things must only be settled in black and white."
"However, many live-streamers actually do not have the ability to distinguish and distinguish. They believe whatever the other party says, so it's not surprising that they are tricked."
"Through these three methods, the major live-stream platforms will start a chaotic battle. Because both sides were constantly breaking the bottom line, there was no company with a bottom line that could be spared. In the end, only the live-stream platform with the most bottom line and the strongest capital will be able to truly survive in this competition. "
"Furthermore, such behavior without a bottom line will naturally become a direction and affect the content of the entire live-stream platform."
"Live-Stream platforms need popularity, and live-streamers also need popularity in order to prove their worth. They have no choice but to fall into a vicious cycle of fighting for popularity. Under the pressure of such collective popularity, live-stream platforms will definitely do more and more things that have no bottom line for popularity. They will condone live-stream content that is popular but has no bottom line. "
"The live-streamers who have been poached think that they have reached heaven, but in fact, they have only entered a bottomless pit that they can never climb out of."
"However, it's a pity that many live-streamers of Bunny Tail Live-Stream still did not see through this point. They were deceived by empty promises. Once they signed the contract, they would have a huge deposit. It would be even more difficult for them to leave."
"At this moment, someone might be asking, is Bunny Tail Live-Stream different from other platforms?"
"Of course! Bunny Tail Live-Stream uses a completely different model from other live-stream platforms. "
"First of all, Bunny Tail Live-Stream does not pursue popularity. When watching the live-stream content, one has to learn an hour of content first. This has caused Bunny Tail Live-Stream to lose a lot of popularity. However, on one hand, this is to remind Bunny Tail Live-Stream itself not to lose its bottom line for popularity. On the other hand, it is also to remind users not to sink into the fake popularity of the live-stream. Only focus and knowledge are true wealth. "
"Secondly, Bunny Tail Live-Stream is all real data. It has never faked any popularity. Therefore, the true value of a live-stream can be accurately reflected by the real number of people in the live-stream. There is no need to worry about faking it. "
"There will not be such an unfair situation where the live-stream platform will increase the popularity and the live-stream platform will decrease the popularity."
"The most important thing is that the live-streamers of Bunny Tail Live-Stream are always free. We have no intention of restricting the freedom of these live-streamers because a free person has endless creativity!"
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