Perhaps, in order to compete with 'Stupid', 'Devil Shooter' also used the same marketing strategy as' Stupid 'and began pre-screening in cinemas. Their method of competing with Hai Rui was obviously to raise their status and reputation within the country.
After all, no one expected that Hai Rui could produce a 'flop' film!
"Who produced 'Devil Shooter'? How could they be so shameless? " The day before the pre-screening, Long Jie gave Tangning a phone call out of concern. Of course, she was a straightforward person. So, in a situation like this, she had to get it out of her chest.
"I heard it's a real estate tycoon," Tangning smiled as she held onto her phone.
"Although I don't know much about the box office, Lu Che told me that 'Stupid' is in a bad situation. Their numbers could be crushed at any moment. Is the situation really that bad?"
"All I can say is, it's going to be a tough battle," Tangning replied in seriousness.
If it was about the fashion industry, she was able to explain a lot. But, when it came to the film industry, she was still a complete outsider; she had no idea what was going on.
"I don't care. I'm going to take all my friends and family to watch it," Long Jie said.
"It seems, you only have a few friends and family," Tangning exposed her mercilessly.
Long Jie did not say anything else. She simply told Tangning not to worry and not to get nervous, otherwise, she would fall into their trap.
"You're the one that's getting nervous," Tangning replied helplessly.
...
Meanwhile, in the CEO's office at Hai Rui.
Fang Yu sat opposite Mo Ting with a lazy and relaxed expression. His eyes contained a slight sense of mockery. Especially when he thought about the disgusting marketing strategy of 'Devil Shooter', the corners of his lips couldn't help but curve upwards.
"Seeing how much effort they've put into advertising for us, I'm really touched..."
"What's the attitude of the shareholders?" Mo Ting asked without lifting his head.
"The shareholders aren't too concerned. They probably know they're digging their own grave," Fang Yu replied casually.
The longer she stayed at Hai Rui, the more she liked challenging jobs. She also liked films like 'Stupid' that required a battle to turn the situation around and win. She didn't like films that had all the elements of fame and popularity at the same time.
To him, it was child's play. Of course, if he felt it was a piece of cake, then to Mo Ting, it was something that he couldn't even be bothered to look at.
So, even though the public had already given 'Stupid' a death sentence, the people in the office remained calm.
If the other party wanted to compare 'Stupid', then so be it...
It was still unknown who would have the last laugh.
"After tomorrow's pre-screening, arrange for two more shows of the same scale. Let's see how well the seats are filled," Mo Ting said calmly.
"Do I need to divert the time between us?"
"No... 'Devil Shooter' only has the guts to do a pre-screening," Mo Ting said confidently. "Because of its fragmented plot."
The other party was very good at playing real estate.
But he didn't understand the film market.
Films that dared to have a pre-screening were usually films that had a good reputation. However, the other party obviously did not know their own film. Or perhaps, he was too confident in the fan market?
"Okay, I will talk to the managers of the major theaters."
The reason why Mo Ting had been in the entertainment industry for so many years, was not because of luck, but because of strategies that seemed like luck.
The more cunning his enemy was, the more excited he was. After all, men sometimes enjoyed the thrill of being the king of the world and the embarrassment of seeing their enemies bow down to them.
The next day...
The two pre-screenings simultaneously began at the designated theaters. Due to the strong appeal of 'Devil Shooter', its advantage was highlighted on the day of pre-screening. It was hard to get a single ticket and the attendance was extremely high.
The industry had high hopes for this film. After all, its appeal was too strong. Even if the plot was a bit far-fetched, fans would still pay for it...
As for 'Stupid', the number of pre-screenings was average and the attendance was average. However, no one knew that amongst these people, Mo Ting had invited the most influential film critics, experts and representative film fans to watch the film. They had the absolute right to speak.
So, after the first day of pre-screening, 'Devil Shooter' earned over $10 million at the box office, leaving 'Stupid' in the dust. But, at the same time, word of mouth began to split.
The first type was, of course, crazy praise. They felt that someone in the film was extremely handsome and the plot was exciting. This type of people were usually fans.
The other type were film fans. They complained about the film to the point where it was completely useless.
"The investment of a real estate tycoon is indeed untrustworthy. Even after spending hundreds of millions, it still can't save the pitiful plot."
"Ahhhh, Xiangxiang is so handsome in the film. Are those that said it wasn't good blind?"
"Even if I like a certain someone, I will never watch a film like this again."
On the other hand, at the beginning, no one paid attention to 'Stupid' because they were all focused on the reviews for 'Devil Shooter'. But, it didn't take long before the appeal of the film critics became apparent.
As soon as a certain influencer saw 'Stupid', the first thing he did was defend Tangning!
A post titled, 'Tangning alone is enough to beat up the whole family!' As soon as it was posted, it received a huge response.
Since the other party knew how to use Hai Rui's influence, Hai Rui, of course, knew how to use the other party's popularity.
This influencer had a lot of influence in the film industry.
This was also the reason why Mo Ting insisted on inviting him to the pre-screening. Even though, he didn't have high hopes for 'Stupid' and Tangning's future...
But, after sitting in the theatre for 2 hours, he was speechless for a long time.
This surprise gave him the urge to start writing. Of course, he resisted the urge because he had already finished watching a few other films. In the end, all he could think about was scenes from 'Stupid'...
[5 reasons to defend Tangning.]
The influencer used the news that had previously slandered 'Stupid' to write a completely different post.
Of the 5 reasons, there was actually only one.
The reason was, Tangning had gone from being a model to being a newcomer in the film industry. Her acting skills were miles ahead of the professional actors next door!
Inside the post, there were a few motion shots of Tangning from the trailer of 'Stupid'.
An unknown source of information vs a professional film critic. The latter was obviously more effective in guiding the film industry...
At the same time, everyone was curious about Tangning's acting, causing the popularity of 'Stupid' to rise to new heights. Hai Rui's first step was extremely stable; so stable that the producers of 'Devil Shooter' began to worry.
It didn't matter, they would only know the truth after the official release.
No matter what, the screening rate for 'Devil Shooter' was bound to be much higher than 'Stupid'. This was determined by the market.
However, when it came to President Mo, nothing was absolute...
You've already exceeded your reading limit for today. If you want to read more, please log in.
Login
Select text and click 'Report' to let us know about any bad translation.
