"Young master!" Mochi panted as he ran into the Mo Mansion.
Zi Yi quickly poured a cup of water and handed it to Mochi. Seeing Mochi drink it in one gulp, she quickly asked, "Third brother, how is the Mo Magazine selling?"
Mochi was waiting anxiously in the Mo Mansion. He directly went to the street to see the sales of the Mo Magazine.
"Young master, Zi Yi, the Mo Magazine … sold out!" Mochi said with a face full of ecstasy.
Chang 'an City was Mochi's main place to distribute the Mo Magazine. Mochi printed a total of five thousand copies and distributed them throughout the Guanzhong region. Chang' an City alone distributed two thousand copies. He didn't expect it to be sold out in a day.
"Great!" Zi Yi was overjoyed.
Meton's face was calm. He already had a premonition of this phenomenon. The Mo Magazine's content was explosive, the news was fresh, and there was Zi Yi's new explosive cartoons. It would be strange if it didn't become popular.
Although the transmission of news in this era was difficult, it didn't mean that people didn't thirst for information.
Chang 'an City was the political and economic center of Chang' an City. Merchants came from the south and the north, all kinds of restaurants and big families. Which one of them could only hope for the latest news?
"Print more, quickly print more!" Zi Yi waved her fist and said excitedly.
It was only the first day and it was already sold out. It must be known that the sales cycle of a bi-monthly magazine was at least ten days. According to this momentum, the sales would definitely rise again.
"Of course, I have already ordered to print another eight thousand copies. As for whether we will continue to print more, it depends on the sales." Mochi was full of courage and directly printed more than twice as many copies.
A sales of thirteen thousand copies may only be a regional tabloid in the future, but in an era of manual printing, it was already a great achievement.
"Selling out is not the goal. How many are there renewals?" Meton asked. What supported the Mo Magazine's survival was not a temporary popularity, but long-term renewals.
"Young master, so far in Chang 'an City, there are more than a thousand half year subscriptions and three hundred a year subscriptions. But most of them are restaurants and shops. "Mochi said.
Meton nodded. From his experience in the future, restaurants and shops were indeed the places that needed information the most. They had always been big distributors of newspapers.
"However, there are still some places that you need to pay more attention to. For example, all levels of private schools and government offices can be developed." Meton advised Mochi. Schools and administrative offices were another major source of income for newspapers. This was especially true for private schools of all levels. Purple Dress's brutality was definitely very attractive to these brats.
Mo San nodded his head and quickly memorized it in his heart. Right now, he was full of admiration for the Young Master's abilities. Every word that Mo Dun said, he would treat it as the golden rule.
"Third Brother, you've struck gold this time! When will my royalties be paid? "Zi Yi stretched out her hand in front of Mochi.
"Royalties!" Mochi said with a bitter smile. "Zi Yi, I have a total of thirteen thousand points including the extra printing. Even if I sell all of them, I only have thirteen strings of money. Adding the engraving, labor, ink materials, and hiring people to sell the Mo Magazine, all of these added up should be just enough. Where would I have the money to pay you royalties?"
"Ah!" Zi Yi was immediately disappointed. She thought that she would be able to earn a lot of money this time. She did not expect that there would be no royalties.
"Then you won't raise the price? Yes, if you raise the price to two copper coins per copy, you will have money to pay me royalties! "Zi Yi thought of a good idea.
"Oh!" Mochi could not help but be tempted. This idea was not bad. After all, operating at a loss was not a long-term solution. However, he still felt that it was not a good idea. He hurriedly looked at Moton, who was reading leisurely. He was the one who came up with the idea of paying one copper coin a copy of Mo's magazine.
"Don't listen to Zi Yi's nonsense. I can guarantee that if you raise the price, you won't even be able to get back the money for the materials." Merton said.
"Then what do you think I should do, young master?" Mochi trusted Meton very much.
"Don't worry. The main purpose of this issue is to open up the market. In the next issue, I will let all the industries of Village Mo advertise in Mo Magazine. The advertising fees alone will make your hands go soft." Meton said.
In the later generations, when the paper media was rampant, which paper media survived only by buying newspapers? In the later generations, there were a lot of newspapers that were 50 cents thick. One copper coin in the Tang dynasty was much more powerful than one yuan in the later generations.
"How can I do that? How can I take the money of Village Mo Village?" Mochi quickly refused.
Mochi was no stranger to advertisements. The starting point of his career was because he helped Meton to print the advertisement of Mo Skill Exhibition.
"If Village Mo Village advertises in Mo Magazine, Village Mo Village will increase the income, and Mo Magazine will realize the profit. It is a win-win situation. Moreover, when Mo Magazine enters the regular market, there will naturally be a lot of businessmen who want to advertise in Mo Magazine. At that time, the advertisements of Village Mo Village will be withdrawn gradually. "Meton explained.
"Thank you, Young Master!" Mochi said gratefully.
Although it was a win-win situation, he could feel that Meton attached great importance to Mo Magazine and even supported it at his own expense.
If Mo Dun knew what Mo San was thinking, he would be very pleased. Although the Mo Family's status had been greatly improved under Mo Dun's management, it was still not enough to withstand a single blow from some of the aristocratic families. Having control over the mouthpiece was also the Mo Family Village's ability to protect itself.
…
In the end, Morton had still underestimated the Great Tang's thirst for information. Eight thousand copies of the Mo's journals didn't cause much of a stir in the Guanzhong region. In just two days, all eight thousand copies were sold out.
Even some businessmen with foresight bought a lot of Mo Magazine when they were about to leave Chang 'an. They were ready to return to their hometown to be second-hand dealers. After all, the news from the capital was still very popular in the local area, which promoted the second popularity of Mo Magazine.
"Print more!"
"Print more!"
After two consecutive prints, the popularity of Mo Magazine slowly subsided. The final sales reached 25,000 copies, and the number of copies renewed for half a year directly reached 5,000 copies. This time, without waiting for the advertising fees of Village Mo Village to be paid, Mochi generously gave Zi Yi full royalties.
With the spread of Mo Magazine in the Guanzhong area, the harm of incestuous marriage and early marriage became more and more serious. Once all kinds of shocking cases came out, it made people tremble with fear.
Previously, people did not think in this direction. However, after the spread of Mo Magazine, Elder Hua's statistics, and some examples around them, people had no choice but to believe that the dangers of incestuous marriage and early marriage were true.
However, in the face of the turbulent waves of the people, the imperial court was like a dead silence. The people and the imperial court were like ice and fire.
There was also a hot-blooded young official who wanted to write a memorial to the imperial court and ask His Majesty to order to abolish incestuous marriage and early marriage. Who knew that when he had just finished writing the memorial and had time to submit it, he was stopped by an old official.
The old official whispered something into the young official's ear. The young official sighed and immediately tore the memorial in his hand to shreds. Step by step, he dealt with his government affairs and never mentioned this matter again. What a joke! One was the Emperor and the other was the current Prime Minister. If you made them uncomfortable, wouldn't that be courting death?
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