Ichiro Honda was not sure if the Daqian company would collapse or not, but after the price of tribute tea started to drop, it started to collapse within a few days.
At that time, it was just July 15th, and this was the day when all the Fusang companies had to do the final accounting of the previous month and submit the specific profit data of the previous month.
When Ichiro Honda saw the final figures for June, he was dumbfounded. In June, the tribute tea company lost 1 billion yen in gross profit.
You know, this was the first time that tribute tea company suffered a loss in gross profit.
In fact, tribute tea company had always been in a state of loss since its establishment. It had never made a normal profit. These losses were caused by the massive expansion of tribute tea company. After all, the initial cost of opening stores and recruiting and training staff was huge. Sun Zhengyi had invested 500 million USD, which was basically used to open stores and train staff.
However, after deducting the cost of opening the store and calculating the operating cost of each store, the final gross profit was always a positive number, and the number was quite good. In May, they obtained a gross profit of 3 billion yen, which made the entire tribute tea company extremely excited.
This meant that as long as tribute tea company stopped expanding and focused on operating its existing business, it could bring in 3 billion yen of profit every month. In one year, it would be 36 billion yen of profit. Sun Zhengyi's 500 million USD investment could be recovered in one year. After one year, it would all be net profit!
This news naturally made Ichiro Honda and Sun Zhengyi very happy. The two of them went to find two 1982 Lafite, oh, no, it was the 1982 junior high school students who helped them with their daily lives. The two of them felt that the future was promising, and they were about to reach the peak of their lives.
But Ichiro Honda did not expect that in June, the gross profit did not increase, but decreased instead. It was a loss of 1 billion yen, which was 3 billion yen. The monthly gross profit of tribute tea company had decreased by 4 billion yen. What the hell was this?
"Mr. President, didn't we reduce the price to 100 yen last month? It was 50 yen lower than May's price, so the gross profit naturally decreased! "The person from the finance department came to report to Ichiro Honda and explained in a low voice.
"But it shouldn't be to the extent of losing money!" Ichiro Honda roared, "Isn't the cost calculated by your finance department 80 yen per cup of plain milk tea? Now our price is still above 100 yen, and we still have a profit of 20 yen per cup of milk tea. How can we lose so much gross profit? "
Well, it did sound like a fantasy, so it was normal for Honda Ichiro to not understand. After all, under the situation where the price of a cup was still 20 yen, the total profit was actually a loss of 2 billion yen. This was really too exaggerated, and Honda Ichiro really couldn't understand.
It was as if you were helping someone else to level up and agreed to charge 20 yuan per hour. After calculating a person's living expenses and a series of other expenses, the average conclusion was that the cost per hour was 15 yuan. After you had leveled up for 10 hours, logically speaking, you should have been able to earn 50 yuan. However, in the end, you realized that you had lost 50 yuan instead. This was indeed a fantasy.
"We're not very sure either …" The people in the finance department were also confused, indicating that they didn't know anything.
The reason was the same, and the data was normal, but in the end, it was a loss.
"Investigate, investigate, I'll give you three days. If you can't find out the reason and where the loss of 3 billion yen came from, then everyone in the finance department will commit seppuku and never appear in front of me again!" Honda Ichiro's roar could be heard clearly in the whole building.
The people in the finance department were miserable. They could only check the accounts without sleep for three consecutive days. They summarized all the accounts reported by the 7,000 shops in the country and carried out complicated statistics and calculations. Everyone's eyes were almost swollen. Finally, before the time limit set by Honda Ichiro, the results of the financial audit were in front of him.
"You mean, the extra cost is because our cost data was wrong!" Honda Ichiro looked at the final result and asked in disbelief.
"That's the reason!" The head of the finance department said with one swollen eye, "According to our investigation, the reason for the serious decline in profit is that the previous calculation of the profit is no longer in line with the current level!"
"The cost of 80 yen per cup was calculated in March. But after the calculation of the data in June, we found that the cost has risen to an average of 105 yen per cup. The average cost is higher than the average selling price. "
"That's impossible!" Honda Ichiro roared, "In your financial statement, although the domestic material procurement cost has increased, the material procurement cost has only increased by 2 yen on average. The original raw material cost of 40 yen is now only 42 yen. At most, the cost of 80 yen has increased by 82 yen. How could it have increased to 105 yen in one breath? Do you think I'm a fool?"
"President, the main reason for the cost increase is not the material cost. The main reason for the cost increase is the expenses of each shop and the company's operating costs!" The finance director said, gritting his teeth.
"I've calculated that in the whole of June, compared with the operating costs of the shops in March, the operating costs of each shop have increased by about 500,000 yen on average!"
"Nonsense, the expenses of each shop are fixed. How could it increase so much?" When he heard this number, Honda Ichiro was dumbfounded. How could the cost increase by so much?
"First of all, it's the increase in the cost of hiring staff. In March, we needed to hire an average of five to seven employees to maintain the operation of a shop. But now, a shop needs to hire at least ten employees. Some popular shops even have more than 15 employees. On average, the number of employees increased by about four per shop. "
"According to the minimum standard of a monthly salary of 50,000 yen per person, this increases the cost by 200,000 yen!" The finance director said.
"How could there be so many more employees?" Honda Ichiro was stunned and couldn't help but ask, "Is it because the shop's business is so good that we need to increase the number of employees?"
"It's not right at the beginning. If we increase the number of employees because the business is good, then the profit generated by each person will increase. It shouldn't be …" Honda Ichiro began to answer his own question again.
"Actually …" The finance director gritted his teeth and seemed to be hesitating whether to say this answer. But in the end, the finance director finally said, "In fact, the business was very busy in March. In March, each employee produced an average of 136 cups of milk tea per day. But in June, each employee produced an average of 96 cups of milk tea per day! "
"So, the reason why these shops are asking for more employees is not that they are too busy, but that they have become lazy!" Honda Ichiro finally came to this conclusion stupidly.
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