However, although the Treasured Lotus Lantern became popular in Fusang, it didn't cause much of a stir in China and other countries. Boss Jia didn't pay much attention to it until the beginning of the new year, when the Golden Dragon Awards ceremony began.
Before the Golden Dragon Awards, the Academy Awards ceremony began first.
However, this year's Academy Awards had completely declined. Although the Academy Awards were still the same Academy Awards, no reporters paid attention to this award anymore. Everyone was waiting for the Golden Dragon Awards ceremony. Therefore, although the Academy Awards ceremony was over, the media didn't even bother to announce the winners of the Academy Awards.
This was because no one was interested in the announcement. Who would watch the Academy Awards ceremony now?
At the same time, a large number of people directly announced their withdrawal from the Academy Awards committee. This year's Academy Awards ceremony was shameful to all Academy Award winners.
The Hua Xia Grand Theater, which had always been the venue for the Academy Awards ceremony, actually collected money from the Academy Awards ceremony!
Well, this didn't seem to be a problem. When a company held an event in a theater, the theater would collect money according to the rules. No matter how one looked at it, it was a reasonable thing to do.
However, the Academy Awards committee was furious. Since the establishment of the Academy Awards, except for the first few years, when did the Academy Awards take the initiative to pay for the use of the theater?
The Academy Awards had always been free, and the theaters had to fight for it. In the past, the Hua Xia Grand Theater donated hundreds of thousands of dollars to the Academy Awards committee every year in exchange for the right to be the permanent venue of the Academy Awards ceremony.
In fact, it wasn't just the venue. Even the famous Academy Awards banquet didn't cost a penny. It was provided by all the major restaurants and hotels in the United States.
Now, the Hua Xia Grand Theater dared to ask for the venue. This made the Academy Awards committee very angry and desperate because the Academy Awards committee didn't have the money to pay for the Purple Mansion venue.
Of course, it was absolutely impossible for the Academy Awards to continue to be held in the Hua Xia Grand Theater. However, when they contacted other theaters, all of them said that they didn't have time or directly asked for money. This made the Academy Awards committee very angry.
In the end, the 2001 Academy Awards were held in a small theater. The owner of this theater was a relative of the Academy Awards committee member, so he reluctantly agreed to provide the venue to the Academy Awards committee for free.
Although the venue was a little small and cold, it didn't matter because there weren't many people attending the Oscars this year. Even if it was such a small venue, it wouldn't be full. It was more than enough.
Seeing this, the few reporters who came to interview the Oscars sighed. The Oscars were really going to die this time.
On the other hand, the Golden Dragon Award was a completely different story.
Before the Golden Dragon Awards began, all the media had been guessing which films would be the winners of this year's Golden Dragon Awards.
The most popular movie was, of course, "The Lord of the Rings III: The Return of the King". No matter how one looked at it, this movie beat all the other movies of the same period. Well, except for "Romance of the Three Kingdoms: The Yellow Turban Rebellion".
In addition, there were many other movies that were eyeing the various awards covetously. At the same time, their voices were very loud.
Among them, "Crouching Tiger, Hidden Dragon" was the most popular movie in 2000. Many professionals said that the artistic value of "Crouching Tiger, Hidden Dragon" far exceeded the so-called "Lord of the Rings 3" and "Romance of the Three Kingdoms".
In addition, "Gladiator" was also strongly promoted by a large number of Western media. They said that it was the best classical film in history. It could even be called a Roman epic.
Anyway, three months before the Golden Dragon Awards, the media began to predict the various awards. There were several strong competitors for each award. The entire world's media circle was constantly discussing these things.
This was the most fundamental reason for this year's Oscars explosion. Because the shrewd cinema owners realized that this kind of news that started three months in advance and caused all the media to quarrel with each other, used to be exclusive to the Oscars. But now, even these debates in the media had nothing to do with the Oscars.
These debates didn't seem to be important, but they were fatal. Because for movies, the number of winners was destined to be small. Therefore, for most movies, the biggest value of a movie award was the debate among the media.
Because as long as there was a debate in the media, no matter the final result, the movie and the movie star that was being debated would receive a lot of media attention.
One of the most famous effects was Xiao Li.
In fact, if you carefully observed Xiao Li's film career for more than ten years, you would realize that he actually didn't produce a movie that could sell at the box office for more than ten years. But even so, Xiao Li was still the world's top star and received the highest salary.
The reason for this situation was that the media was debating about when Xiao Li would be nominated for an Oscar. It had already become a global joke. Everyone was curious about whether Xiao Li's movie would be able to win an Oscar this year. Even though Xiao Li did not make any money, he still received a lot of traffic and maintained his status as a top superstar.
Just like the previous media, if there was no debate, there would be no attention.
But now, the Oscars didn't even have a debate among the media. This meant that the Oscars had completely lost their value. The Golden Dragon Awards had completely replaced the Oscars. This was the most despairing part.
But this way, these debates also brought about a lot of side effects. Once some awards didn't meet the audience's expectations, the entire award would be condemned by all the audience and media.
Just like that, the fourth Golden Dragon Awards finally began under the anticipation of all the audience.
The first award for the best commercial achievement was given to "The Lord of the Rings 3". This was also the least controversial award. After all, it was given based on the box office. Who wouldn't be convinced?
However, after that, it felt like a scene from hell. Every award announcement would cause a lot of boos. However, the winners of these awards and movies were all within the expectations of the audience. Hence, even though there were a lot of boos, the scene did not become chaotic.
Until the Golden Dragon Awards for the best animated film were about to be given out.
"I announce that the winner of the fourth Golden Dragon Awards for the best animated film is the movie" The Lotus Lamp "!" The host, Xiao Li, announced the winner of the best animated film.
"Why is it such a movie?"
"Why haven't I heard of this movie before?" Many of the audience members were confused.
"This is a movie that the Daqian invested in. Is there a problem with giving it to their own movie?" Many people who knew some of the news suddenly sneered.
"Sigh, people's hearts are not what they used to be!" Many of the audience and celebrities sighed. There was already a dissatisfied atmosphere in the venue. However, it was still alright. Everyone was only dissatisfied because ever since the Golden Dragon Award was created, the Best Animated Feature Film Award had always been won by the Pokemon. It had never gone astray.
So, the best animated film award could be considered the Daqian's own award. Everyone was already used to it.
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