"It's sold out in one day, it's still sold out in one day!" December 25th, which was supposed to be Christmas, was the last few days of the 20th century, and mankind was about to enter the brand-new 21st century in five days. It should be a very happy day for the whole world.
But for the entire mobile phone industry except for Daqian, no one was happy.
Because the sales of Daqian 5 mobile phones were crazy.
After the first one million units were all sold out, the second batch of Daqian 5 mobile phones sold out on December 24th still performed an amazing result of selling out in one day.
And the number of mobile phones sold on this day was 1.2 million units.
Although Daqian originally announced that a total of 800,000 mobile phones would be sold on Christmas Eve on the 24th, after seeing the hot sales of the first batch and the rampant scalpers, Daqian announced to the public that all the employees of Daqian mobile phones had basically given up on rest and were all working overtime to produce.
At the same time, the two latest production lines were also installed and put into production a month in advance, and the total number of units sold in the second batch was increased from 800,000 units to 1.2 million units.
They thought that there would still be some left, but it was still sold out in one day.
According to the descriptions of many people who had experienced it, these people lined up at the door of a larger sales outlet 12 hours in advance, at 10 p.m. on the 23rd, in order to buy Daqian 5. By the time the sales outlet opened at 10 a.m. on the 24th, almost all the sales outlets had queues that were more than 500 meters long.
Taking New York as an example, there were more than 1,000 people lining up at the most remote sales outlet. This scene shocked countless people. They hadn't seen such a crazy rush for many years.
This also made many people who were not interested in Daqian 5 or even didn't understand it at all. After seeing this scene, they couldn't help but ask a few more questions about Daqian 5, knowing that there was such an attractive mobile phone in the world.
As a result, the second batch of 1.2 million Daqian 5 was sold out in one day, and even if they were sold out, the people in line still refused to leave.
This was because they realized that many people didn't even need to line up. They just took a piece of paper and went to the store to get the machine.
At first, the people in line were very angry. Later, they found out that these people were the first batch of people who came to line up. They waited for a few hours but didn't get anything. Therefore, the Daqian compensated them with a full reservation voucher. If they paid the full amount, they could directly come and pick up the machine when the second batch was released. They didn't need to wait in line.
This discovery excited many customers at the back of the line. Even if they couldn't buy a cell phone today, they wouldn't have to wait in line when the next batch was released.
Moreover, unlike the second batch and the first batch, which were released nearly two months apart, the third batch of Daqian 5 mobile phones only needed a month, and it was said that 1.6 million units were produced.
This was because the Daqian's four Daqian 5 production lines had all started production, so they only needed to wait for another month.
Therefore, even if the Daqian 5 mobile phones in various stores had been sold out, the crowd behind still continued to squeeze into the store, waving 1000 dollars in their hands, desperately trying to get close to the staff … Although they couldn't buy anything with 1000 dollars at the moment, they could only give it to the Daqian for free.
In the face of such a crazy crowd, the Daqian staff was helpless. They could only send people to the end of the line to stop newcomers from continuing to line up. At the same time, they registered the reservations for those who had been waiting in line for a long time.
As a result, when the night of Christmas Eve ended on the 24th, the staff of the various sales outlets had just gotten off work, and on average, each outlet had already sent out four to five hundred reservation vouchers.
In the end, all the reservation vouchers were unified at the headquarters, and then everyone was shocked to find that 900,000 reservation vouchers alone had been sold, and the entire third batch was originally planned to be sold for 1.6 million units. More than half of them were sold directly.
This situation made the entire Daqian mobile phone company a mess. Some employees even cursed the Daqian 5 to disappear quickly, otherwise, they wouldn't have to work so hard.
But on the other hand, companies such as Nokia and Motorola were also crazy with envy. Although the current sales of Daqian 5 mobile phones added up to only 2.2 million yuan, it was only ranked ninth in the entire 1999 mobile phone sales list, but it could be imagined that when the Daqian 5 production line of Daqian mobile phones exploded in 2000, how crazy would the sales of Daqian 5 be.
So after Christmas, Nokia and Motorola convened all the executives on the 26th and held an emergency meeting to deal with the impact of Daqian 5 mobile phones on their sales.
"Everyone, Daqian 5 is the most terrible enemy we have ever faced. Do you have any ideas on how to deal with this monster?" Kristof frowned and asked the executives below the stage.
Kristof suffered a huge crisis a few years ago because of the decline in sales, and he was almost ousted from his position. However, after he completely handed over the OEM of Motorola mobile phones to Hua Xia, Motorola's profits began to rise year by year, especially in 1999, when the total sales exceeded 18 billion yuan and the net profit exceeded 6 billion USD. Motorola's stock price also quadrupled in a year, and the total market value increased to 68 billion USD.
This made Kristof sit firmly in the chairman's position, and no one could challenge his position at present.
Unfortunately, Kristof, who had just had a few good days, once again had to face the terrible opponent of Daqian 5!
"Chairman, everyone present, I think we don't have to be too anxious because the production of Daqian 5 is currently very low, at most 1.6 million units a month. In the whole year of 2000, it is estimated to be about 20 million units, and our total sales are expected to exceed 60 million units in 2000. Daqian 5's sales are at most one-third of ours, so we don't have to be too worried!" An executive reassured everyone.
"Yes, at most 20 million units a year …" Everyone murmured, and then the expression on their faces could be said to be between laughter and tears.
One mobile phone could be sold for 20 million units. Such a record could only be achieved by Da Qian1. Yet, they were still complacent and comforting him that he did not need to worry too much. This was even worse than burying one's head in the sand!
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