Back to the topic, Boss Jia approved of Bezos' development plan very much after seeing it.
Boss Jia also approved of it. After all, this was how Amazon developed. With the successful experience and Bezos' management, it was impossible for Amazon to lose.
Later, Amazon changed from a brand and luxury goods market to a flea market. It was to grow bigger and stronger. At that time, the impact of luxury goods on the market could be ignored. After all, no matter how expensive luxury goods were, they were still insignificant in the overall consumer market.
Well, the flea market now belonged to eBay.
So Boss Jia approved of Bezos' plan. But this involved the second problem. Amazon ran out of money.
The funds invested by Boss Jia had already been used up by Bezos. Moreover, Bezos had also used his connections in financial institutions to manage the hundreds of millions of USD that had been loaned by the bank. Then, the money had also been spent.
After all, when Amazon was established, there were four or five companies in the United States that also focused on online sales. Among them, eBay had been suppressing Amazon until it was stupid and lost to Amazon.
All in all, 1995 and 1996 were also the years when the e-commerce market in the United States started to compete. Bezos' Amazon was able to stand out not only because of his connections in the business circle, but also because of Amazon's subsidies for various products.
In order to make the price of products lower than the price of offline purchases, although Amazon did not reduce the price openly, it introduced a lot of discount coupons. As long as you register, you will receive the coupons. This made Amazon's price lower than the market price. This was the main reason why Amazon's sales soared.
But the merchants who sold things on Amazon sold things at the same price online and offline. The lower price must be subsidized by Amazon itself.
Of course, the subsidy was not a lot. Moreover, a subsidy of 100 million USD was enough to shake up a market of 3 billion USD. From a long-term perspective, it was completely worth it. The price was that Amazon was running out of money.
So Bezos came to Boss Jia. Either the Daqian invest another 100 million USD to help Amazon get through this crisis, or approve Amazon's listing plan. This way, Amazon can borrow more loans from financial institutions.
Then let's go public!
Boss Jia's attitude is simple. He does not have money, and since he has money in the stock market, he will go and get listed on the stock market. After 51 Search got listed on Wall Street, Amazon got listed on Wall Street too, and the internet concept stocks went up.
After Amazon, it was Olens and his son. In the United States, Daqian Puzzle was still developing smoothly in the toy market. In 1996, they sold 2 billion worth of products and earned 1 billion in profits.
Among them, the best selling product was still the Pocket Electric Pet. Originally, in the first half of 1996, the sales of the Pocket Electric Pet had dropped quite a lot.
But with the release of "Pokemon Kim Silver", there was a new batch of Pokemon, especially Pokemon level Pocket Electric Pets like Phoenix King and Rogia. The Pocket Electric Pet market welcomed hot sales again. In half a year, more than 100 million Pocket Electric Pets were sold around the world.
With the formation of the Daqian Group Army, the Pocket Electric Pet that used to cost 6 USD was now only 1.2 USD. Including taxes, the cost of a Pocket Electric Pet was only 2 USD. But the price was still 9.9 USD. There was no difference. So the profit of a Pocket Electric Pet increased from 1 USD to 5 USD. 100 million Pocket Electric Pets were sold, which was equivalent to a net profit of 500 million USD.
"You don't know. Last month, we announced that Rogia would be added to the Pocket Electric Pets, and there would be a limited number of 10000 Pocket Electric Pets. The market went crazy."
"In Los Angeles, a person emptied all the stocks in seven sales outlets. He bought 1000 Pocket Electric Pets at first, but there was no Rogia."
"Then, he sold 1000 Pocket Electric Pets, but there was still no Rogia! Later, he simply bought 10,000 Pocket Electric Pets at a time, spending a total of 87,000 USD. He didn't stop until he got a Rogia! "Jack Orlens sighed and told the legendary story of the tycoons. This was not the only story.
According to their research, there were many tycoons who spent more than 60,000 USD just to get a Rogia. The auction price of a Rogia on eBay had directly soared to 30000 USD.
This was also the reason why only 60 million copies of the Pokemon game were sold, but 100 million Pocket Electric Pets were sold. It was all the credit of these tycoons. They bought a lot of Pocket Electric Pets for the lucky draw. After the lucky draw, they threw the Pocket Electric Pets away like garbage.
Now, many environmental protection organizations have criticized the Daqian Group. This kind of behavior is causing electronic pollution to the world and so on.
However, there was one thing that Jack Orlens found very strange. That was, someone was selling a Rogia on eBay for 30,000 USD. But there were still tycoons who would rather spend more than 60,000 USD, or even 100,000 USD, to get a Rogia. This made him very confused.
"You don't understand this!" Boss Jia shrugged his shoulders and said, "For tycoons, what they like is not the item itself, but the process of getting a card! So what if they can save money by buying things on eBay? Can they be as happy as the process of getting a card by themselves? "
"So that's how it is!" Jack Olens suddenly realized.
But this was only a profit of 500 million USD. Where was the other 500 million USD profit?
The answer was that among other toys, the United States Daqian Puzzle was not only selling Pocket Electric Pets. Their market had expanded from the United States to the global market. At the same time, they began to sell a variety of products.
In addition to Pocket Electric Pets, there were various plush dolls, model toys, and so on. Anyway, the entire toy industry was now the target of Daqian Puzzle.
At the same time, Daqian Puzzle had a bunch of famous toy IPs such as Pokemon, Ultraman, and Yu-Gi-Oh. The United States Daqian Puzzle directly used these famous IPs and made them into toys.
Oh yes, these products were all produced in Hua Xia. The cost was not even 110% of the selling price. The United States Daqian Puzzle made a lot of money, and the whole company was a little dumbfounded.
"Oh yes, how's the preparation of Digimon?" Boss Jia asked again.
"It's already very perfect. It can be activated according to the plan!" Jack Orlens immediately replied.
"Very good. The animation of Digimon will start broadcasting at the beginning of this year. If everything goes well, it is estimated that the market will explode in the middle of this year. This period of time is when the Pokemon craze is over, and the market is a little weak. Digimon's Pocket Electric Pets can take over the market!" Boss Jia said.
"Understood!" Jack Orlens nodded vigorously.
"Oh yes, how is your contact with Lego?" Boss Jia asked.
"They are not willing to sell. The Lego family said that even if they go bankrupt, they will not sell their family's company!" Jack Orlens shook his head and said helplessly.
"If that's the case, then don't blame us!" Boss Jia said righteously.
A few days later, in the United States, a toy company called "MC" was quietly registered.
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