Picking up his mobile phone, Rodriguez dialed Shen Le's number. It only rang three times before the other party picked it up.
Rodriguez said, "Hello, Mr. Shen. I'm sorry to bother you again."
Shen Le seemed to be in a good mood and said, "Mr. Rodriguez, feel free to ask me anything."
Rodriguez said with a smile, "Sitting next to me are dozens of Hollywood's small and medium-sized film company bosses. They are very interested in the battle between you and the cinema chains. Can you tell us about the situation? "
Shen Le said in fluent English, "Oh, it turns out to be my Hollywood counterparts. Then I'll briefly explain the current situation to you. There are more than 60 companies in Hua Xia, no, there are now more than 100 film and television companies, big and small, asking us to increase our box office profits. If the cinema chains don't agree, we won't provide them with even one movie. Four hours ago, the heads of the eight major cinema chains in Hua Xia held a press conference and rejected our proposal. Now, the war between the film companies and the cinema chains has been fully launched. If you all respond at the same time, our chances of success will undoubtedly increase a lot. "
Harvey asked, "Mr. Shen, I heard from Rodriguez that your success rate is more than 90%, right?"
Shen Le laughed and said, "It should be 100%. Because our government has also seen the unreasonable distribution system, which limits the current and future development of Hua Xia's films. Therefore, they also support us on this issue. It's just that we can't say it out loud. All the film companies in Hua Xia have set up a Disciplinary Committee, with the chairman of the company whose comprehensive strength has reached the top ten. Before the cinema chains agree to the new sharing conditions, no matter which film company dares to privately provide films to the cinema chains, we will unite to deal a devastating blow to them and completely drive them out of Hua Xia's entertainment circle. I heard that the new Hua Xia cinema chain with 18,000 screens can only last for a month. At that time, they won't have any films to release and will lose money every day. They should compromise in less than a month. "
Harvey said in high spirits, "You guys are awesome. You're much better than us. I wish you all great success in advance. "
After the call, Rodriguez looked at the excited crowd and said, "Everyone has just heard Mr. Shen's words. What do you think?"
Harvey was the first to speak. "Is there a need to ask? I'll do it. "
"That's right. This is an unprecedented opportunity. We must seize it. "
"For the sake of the movie's tomorrow, we'll give it our all."
"Hollywood has always been the bellwether of the world's entertainment industry. We can't let our peers in Hua Xia see us as a joke. I'll do it. "
Everyone expressed their opinions one after another. Without exception, they all requested to change the distribution of profits.
Rodriguez stood up and smiled, "That's great. Everyone, let me tell you another piece of good news. Our counterparts in Europe, Asia, and other countries and regions are also preparing to wage war on the cinemas. For the sake of the movie's future, we'll hold a press conference tomorrow and ask the theaters to change the box office distribution ratio. What do you think? "
Everyone called out in unison, "Good!"
The next morning, the bosses of more than 70 Hollywood movie companies demanded in front of hundreds of reporters that the movie theaters change the box office quota system. Otherwise, they would no longer provide movies to the theaters.
Coincidentally, in less than two hours, the major film companies in Europe and Asia also held a press conference, requesting to increase their profit distribution ratio.
No one expected that the original Hua Xia matter would evolve into a major battle between the movie companies and the theaters in the world in less than three days.
The entire movie market was in chaos, and the stocks of the entertainment industry fell crazily.
Especially Xiao Yunhai's new Hua Xia Cinemas fell the most miserably. In less than three days, the market value plummeted from 930 billion yuan to 720 billion yuan.
The other cinemas were not any better. They all suffered different degrees of decline.
Although the film companies in Hua Xia were also affected, they were much less affected than the cinemas.
That was because the cinemas could only show movies, while the film companies could produce TV series.
They seemed to have discussed it and announced that they would suspend the filming of movies and focus on filming TV series until the cinemas agreed to their demands.
On March 6th alone, more than a dozen TV series were set up in the Ministry of Culture.
Seeing that the film companies seemed to be determined to go against them, the cinema bosses were so angry that smoke almost came out of their seven orifices.
Li Rongguang smashed his cup and cursed, "They're all a bunch of bastards."
The film companies could eat TV series, but the cinemas could only eat movies. Without the film source, it was like a tree without roots. It would not take long for it to die.
The film companies could afford to delay, but they really could not.
A few of the major cinemas had originally wanted to import movies from abroad. They were almost done, but when it came to the Ministry of Culture, they could not get past it no matter what.
It was either that the movie scenes were not suitable, or there was a problem with the storyline. In any case, as long as it was a movie imported from outside, the censorship department would always have countless reasons for them to not let it pass.
Even if they knew that the film company was doing this against the rules, they would not dare to take it to court even if they had ten guts.
Even if they won in the end, they would not be far from death.
Just as the cinema bosses were in great danger, "Battle of Red Cliff" took the entire Hua Xia by storm.
From the premiere on February 27th to March 7th, "Battle of Red Cliff" made 3.6 billion dollars in Hua Xia.
On March 3rd and 2nd, "Battle of Red Cliff" entered the Asian cinemas. From the first day, it became the number one box office in various countries. No film could stop it. In just five days, it broke through the 3 billion mark.
It was estimated that 8 billion in Asia would not be a problem.
"Battle of Red Cliff" was split into two parts. Just the first part had not been screened in Europe and America, but Xiao Yunhai had already earned 2.8 billion. Not only did he recoup his investment, but he also made a huge profit.
If the movie could achieve good results in Europe and America, then the two parts of "Battle of Red Cliff" could very well bring in billions of dollars for Xiao Yunhai.
Although Xue Tianhua, the CEO of Tianhua Film and Media, only took 30%, it still made him a lot of money. He was so happy that he called Xiao Yunhai countless times and even discussed when it would be released in Europe and America.
It was a special period now. The film company and the cinema chain were in full swing. The film company in Europe and America no longer sent movies to the cinema chain. If "Battle of Red Cliff" was released at this time, it would definitely cause public anger. Xiao Yunhai's gains would not make up for his losses.
Furthermore, if the film company really won and the first week's box office earnings reached 55%, Xiao Yunhai would also earn a lot.
Although he also had shares in the North American cinema chain, it was not much. It was far from the extra 12% profit in the first week.
Normally, "Battle of Red Cliff" would be able to make the entertainment headlines for at least a week. However, with the war between the film company and the cinema chain, it did not even make the headlines once.
However, Xiao Yunhai was not dissatisfied. Making a fortune in silence was more suitable for his personality.
"Battle of Red Cliff" came out of nowhere and caused "Harry Potter and the Chamber of Secrets", which was originally scheduled to be released worldwide on March 4, to only be released in Europe and America. It was postponed to March 9 in Asia.
Based on the foundation of the first "Harry Potter" and the lack of a blockbuster during this time, "Harry Potter and the Chamber of Secrets" took 2.8 billion in the box office in Europe and America in less than a week. This made MGM Grand ecstatic.
Because according to this trend, as long as Asia and other regions could do a little more, "Harry Potter and the Chamber of Secrets" would very likely be in the top ten of the global box office rankings. This was definitely a heavy honor for a film company.
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