Two days later, Hanhai Film Investment Company welcomed more than 20 TV stations. Among them were Song Longqi from Jibei TV Station and Zhang Heng from Henan TV Station, who had worked with Xiao Yunhai before.
Ever since Empresses in the Palace became popular, Jibei TV Station had also entered the sights of Hua Xia's audience.
In order to cultivate a group of TV viewers, Shen Minghui, the director of Jibei TV Station, was very generous. He did not hesitate to spend a huge sum of money to import an idol drama from South Korea. It was a great success and received an average rating of 2.6%.
Of course, it could not be compared to Xiao Yunhai's Empresses in the Palace. However, it was ranked third among all the TV stations in Hua Xia during the same period.
When he heard that Director Wu Zixu's The Smiling, Proud Wanderer had been completed, Shen Minghui sent Song Longqi over.
Before leaving, Shen Minghui said, "Old Song, our TV station is now at a critical juncture. If we can cross it, we will have a bright future. If we can't, we will be beaten back to square one. I'm not young anymore. I don't want to retire with shame. "
"Mr. Xiao's The Smiling, Proud Wanderer has tens of millions of fans. The TV series is also directed by Director Wu Zixu. Under the strong combination, no matter which TV station it is on, the ratings will not be bad. Therefore, even if we don't earn a single cent from this show, you have to snatch it. You have to understand that the most important thing for our TV station now is not money, but popularity. "
Song Longqi nodded and said, "Director, don't worry."
Henan TV Station was in a very different situation from Jibei TV Station.
Although Step by Step made them popular for a while, they did not seize the opportunity and the TV series they took over failed miserably.
Because of Director Liu Qingshan, they did not get the broadcast rights of Empresses in the Palace. This led them to return to their previous situation.
When Zhang Heng saw Xiao Yunhai again, he was somewhat embarrassed.
Xiao Yunhai did not take it to heart. He shook hands with Zhang Heng and said, "Director Zhang, long time no see."
Zhang Heng said, "Mr. Xiao, I'm really sorry about Empresses in the Palace. Sigh, I don't have the face to see you. "
Xiao Yunhai laughed and said, "That's nothing. I hope we can still work together. "
Zhang Heng nodded and said, "Of course."
There was still half a year before Liu Qingshan retired. As long as there were no accidents, Zhang Heng would be the director of Henan TV Station. Therefore, the two of them would definitely cross paths again in the future.
Next to him, Song Longqi laughed and said, "Mr. Xiao, you can't just focus on Director Zhang and forget about our Jibei TV Station. Our collaboration on 'Empresses in the Palace' was very pleasant. "
Xiao Yunhai said, "Even if I forget anyone, I can't forget Director Song."
"Old Song, in my opinion, Jibei shouldn't have come," said Huo Si 'an, the director of Shaanxi Television.
Song Longqi asked in confusion, "Why?"
Huo Si 'an smiled and said, "Your Northern Hebei Province is doing well now. "Empresses in the Palace" aired twice in the evening during prime time. The viewership ratings both times exceeded 10%, and the TV series that took over from it also had an average viewership rating of 2%. Now that you've soared into the sky and reached the A-list, why do you have to fight with us television stations that are still struggling in the C-list? "
"Exactly. Old Song, we will treat you to a good meal tonight. You can go back first. "
"That's right. Director Song, leave us a way out. "
"You ate the meat last time, and now you want to fight with us? That's a bit too much."
The other TV station executives all agreed.
Song Longqi pointed at them and laughed. "You're doing me in. Before I came here, Chief Shen had given me an order. I must get the broadcasting rights no matter what. If I listen to you, Director Shen will skin me alive when I go back. "
"Hahaha."
Everyone laughed.
After a while, Zhao Mingsheng walked in and said, "Everyone, thank you for coming to Hanhai. Now that the screening room is ready, please go and take a look at the quality of 'The Smiling, Proud Wanderer'. "
"Okay. I can't wait. "
"If you ask me, with Director Wu's fame and skill, this film will definitely be fine. Let's just bid. "
"Old Li, why are you in such a hurry? Let's watch it first and broaden our horizons. "
When they arrived at the screening room, everyone began to watch.
Zhao Mingsheng patted Xiao Yunhai's shoulder and gestured for him to go out.
When they were outside, Zhao Mingsheng said, "This time, CCTV, Mango TV, Zhejiang TV, Jiangsu TV, Yanjing TV, and the other top ten TV stations in the viewership ratings didn't come."
Xiao Yunhai smiled. "That's within my expectations. After all, we wrote in the invitation that we only want advertising fees. It would be strange if those top TV stations agreed. Dad, I think we should sell 'The Smiling, Proud Wanderer' to two TV stations and let them broadcast it simultaneously. After all, 'The Smiling, Proud Wanderer' has invested a lot. I'm worried that the advertising fees from one TV station won't be enough. "
Zhao Mingsheng said, "I think so too. Let's just choose the two TV stations with the best conditions. "
Xiao Yunhai nodded.
When it was close to midnight, all the TV station executives came out.
When they saw Xiao Yunhai, there was a strange look on their faces.
Xiao Yunhai smiled and said, "Why are all the TV station executives looking at me like that?"
Song Longqi laughed heartily and said, "Mr. Xiao, your acting skills are simply too amazing. You really brought the role of Invincible East to life. Amazing. "
Zhang Heng said, "It's so realistic. No wonder Director Wu, Teacher Sun, and the others are full of praise for you. "
Xiao Yunhai said, "Stop, I understand. Let me solemnly clarify to everyone that the Xiao Yunhai in front of you is a real man. Please don't doubt this, okay? "
"Hahaha." Everyone laughed.
When they arrived at the conference room, Xiao Yunhai asked, "Everyone has already watched this TV series. What do you think?"
Huo Sian said, "I feel that this is not a TV series, but a movie."
"Yes. No wonder Director Wu made a speech. He shot 'The Smiling, Proud Wanderer' with the standards of a movie. It's really great. "
"Whether it's the graphics, colors, props, or location, they are all top-notch. What left the deepest impression on me is the martial arts design. It's really beautiful."
"I feel that once this show is released, it will definitely cause a sensation."
Xiao Yunhai listened to everyone's praise and was very happy. He said, "Gentlemen, please listen to me. The investment and publicity for this show is estimated to reach more than 800 million yuan. If it's broadcast on one TV station, we're worried that we won't even be able to recoup our costs. Therefore, we've decided to choose the two best TV stations to broadcast it simultaneously. Please forgive us for the trouble this will cause. "
"Broadcast simultaneously? This means that the viewership ratings will be split in half. Then the price that our TV station has discussed is a little inappropriate. "
"Yes. I need to quickly call our station head and ask for instructions. "
When Xiao Yunhai heard everyone's discussion, he smiled and said, "Everyone, don't be anxious. It's already time for dinner. We've booked a private room at a five-star hotel. Let's go and have a good meal first. We'll talk about the bidding in the afternoon. What do you all think? "
"That's good too. It gives us time to discuss."
"That's right. I think our TV station will have to hold another meeting to discuss."
On the way to the hotel, everyone took out their mobile phones at the same time and called their own TV station to discuss it quickly.
The meal lasted for three hours. When they returned to Hanhai, it was already three o 'clock in the afternoon.
Everyone had already received new instructions. Not long after, more than 20 bidding documents appeared in front of Xiao Yunhai.
With the help of several staff members, Xiao Yunhai quickly determined the two best TV stations.
One was Shaanxi TV station. Their advertising share ratio was 8.1: 1.9. Xiao Yunhai took 81%.
The other was Jibei TV station. They played a trick and did not write a number on the bidding document. Instead, they left a sentence.
"1% more than the TV station with the highest share ratio."
In other words, Jibei TV station's bid was 82%.
After Xiao Yunhai saw Song Longqi's bid, he smiled and said to Zhao Mingsheng, "Dad, this Jibei TV station seems determined to get 'The Smiling, Proud Wanderer'."
Zhao Mingsheng nodded and said, "Shen Minghui and Song Longqi are very ambitious guys. They are also very courageous and far-sighted. Jibei TV station's situation is very good now. The ratings have significantly improved compared to before. They urgently need good quality TV series to consolidate their position. For them, money is not important. The real important thing is the popularity of the TV station. "
Xiao Yunhai asked, "What about Shaanxi TV station? What's their usual ratings? "
Zhao Mingsheng said, "The TV stations that are willing to exchange their advertising share for our TV series generally don't have good ratings. Shaanxi TV station is relatively high among the third-tier TV stations. This year's average ratings are ranked 24th. "
Xiao Yunhai said, "Then we'll choose the two of them. It's a pity that Yunan TV station is only 1% away. "
Back in the conference room, Xiao Yunhai announced Shaanxi TV station and Jibei TV station.
After hearing the results, Zhang Heng of Yunan TV station looked gloomy.
"Failed again. They failed with 80% of the advertising share. Does God want to destroy our Yunan TV station? "
Looking at the happy faces of Huo Sian and Song Longqi, Zhang Heng sighed and thought, "These two TV stations are really ruthless."
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