He was Ning Shaowei, the Senior Executive Vice President and Chief Operating Officer of Penguin Games.
He dealt with Hongxin Games the most and knew the situation of Hongxin the best, so he was the representative for this negotiation.
Ning Shaowei was in his thirties, so he should be considered a young and promising representative. Since he was in charge of Penguin Games, the market scale and profit of Penguin Games had been rising year after year, so he had a lot of weight in Penguin Company.
In the reception room, Ning Shaowei met the CEO of Hongxin Games, Lu Zixin. This young man was also a legend in the industry. At such a young age, he had established such a strong and powerful company in a short time. Rumors in the industry said that he was a genius!
"Hello, General Lu. This is the first time we meet. General Lu is really a talent. "
"Hello, you flatter me." The two shook hands and exchanged a few polite words.
Next, they got to the main topic. Ning Shaowei said, "I'm here this time on behalf of Penguin Company to have a deeper cooperation with your company."
Liu Tong, who was next to Lu Zixin, was now a Vice President of Hongxin. He asked, "We welcome cooperation. What kind of cooperation are you referring to? "
Ning Shaowei said, "Of course, it's cooperation in all aspects!"
"Your company's business scope overlaps with ours. We can cooperate in any project."
Next was a detailed discussion. As Lu Zixin expected, Ning Shaowei's first proposal was still an intention to acquire.
This time, their offer was much higher than before, reaching tens of billions of yuan, including a series of preferential terms for Lu Zixin and other Hongxin management. However, they were immediately rejected.
Ning Shaowei had been mentally prepared. Hongxin was now thriving and would definitely not be willing to be acquired. And the most important thing was that their company was in the gaming industry, so they could earn money quickly.
Unlike some of the other industries they invested in, such as online car-hailing, online finance, online live broadcasting, and so on, startups could only sell shares or ask for financing because they lacked development funds.
"General Lu, don't be in a hurry to refuse. We have other plans." Ning Shaowei said, "Penguin Holdings is willing to buy 30% of the shares of Hongxin Game Co., Ltd. with the same amount of money as before, and develop together with you."
When he said that, Liu Tong didn't say anything else. This was not something he could decide, but he had some ideas in his mind. This suggestion was a mix of good and bad.
The advantage was that with Penguin's investment, Hongxin's development would definitely be smoother, and they would also be supported by Penguin's powerful resources.
But the downside is that once Penguin controls 30% of the shares, they will definitely request to share some of Hongxin's technologies.
Lu Zixin emphasized, "My position is very clear. I will not sell any shares. We can only cooperate in other aspects, such as connecting the ports of Hongxin games to Penguin. "
At this time, no one could deny it. Penguin's users were still the number one in the country. QQ and WeChat, the two instant messaging apps, had more users than any of their competitors!
Ning Shaowei did not give up and continued to make some requests. He asked for less shares and even to buy technology patents, but he was rejected.
Ning Shaowei felt helpless. Lu Zixin was determined to do this alone!
Ning Shaowei said, "Since General Lu did not agree to the higher-ups' proposal, I can't come here for nothing. This is an era of win-win cooperation. Let's discuss the issue of resource cooperation. "
"Hongxin's main business is games, and in the country, and even in the whole of Asia, Penguin has the most game users. Whether Hongxin's games are connected to our platform, or our games are connected to Hongxin's platform, it will be a win-win situation. "
Ning Shaowei spoke frankly, and it seems like he had prepared all these before he came.
All in all, Ning Shaowei's idea was to let Hongxin's software use Penguin accounts to log in. Under this premise, Hongxin's games can be connected to Penguin's resource platform for marketing.
Penguin's games can also be connected to Hongxin's platform. For example, Hongxin's online game login platform, accelerator, PC butler, etc.
On the surface, Hongxin will be able to get a lot of resources in a short period of time. But if you think about it carefully, you will find something fishy.
For example, if a user uses a Penguin account to log in to Hongxin's games, then is he a Penguin user or Hongxin user?
The answer is that he has become a Penguin user! This is because a user will not only play one game. Some will play a few games at the same time, and sometimes they will choose other games when they are tired of playing.
At this time, his account is still a Penguin account, and Penguin's games are more suitable for him.
This is a kind of hidden robbing of user resources, and other game operators have long realized this problem. For example, Netcom One refuses to allow Penguin accounts to log in to their games.
Discussions cannot be done in one go, and both parties will test each other to find the most suitable solution.
So, Ning Shaowei stayed at Hongxin Games for a few more days to discuss the cooperation.
After a few days of discussion, both parties finally reached an agreement. Hongxin's platform will support Penguin's recharge channel, and Hongxin's games can be logged into Penguin's live broadcast and video platform, but not their gaming platform.
Similarly, Hongxin's online game accelerator will provide full acceleration services for Penguin's games, and no additional "upgrade service fee" will be charged.
In addition, there are some small projects and details of the cooperation that need not be discussed.
In general, Lu Zixin is quite satisfied, and the company's development has taken another step forward. Penguin did not get the result they wanted.
This agreement, to them, only reduced some of their losses and increased some of their financial income. But in comparison, Hongxin still benefits more.
In the office, Lu Zixin thought about the future direction of the company. Games, computers, and housekeeping are all on the right track and have started to make profits. He did not need to spend any more effort to solve these problems, and let the other management of the company take care of it.
He opened the Infinite World chat group and asked for the Red Queen's opinion. The Umbrella Corporation that the Red Queen was in was a super technology company that dominated the world in her world!
The Red Queen sent him a piece of information. It was a brief history of the development of Umbrella.
Lu Zixin quickly skimmed through it and had a rough idea in his heart.
Umbrella, like Stark Industries, had been built on the basis of advanced military technology. After making a lot of money from the arms business, they started to research advanced medical equipment, and then life engineering.
At the same time, they used advanced military technology to research artificial intelligence and opened up a market in the computer field. Then, they used financial means to acquire other companies, and finally became a technology giant.
Umbrella Corporation's development direction was to go from high-end to the masses. The military field, national defense industry, medical equipment, and then computers, daily necessities, and other aspects.
Although the development order was different, the core of Umbrella Corporation's development was advanced technology and strong industrial support.
This was what Hongxin Company lacked the most right now. The games were developed by the Red Queen, and the main support came from the supercomputer.
Hongxin could not build the supercomputer itself. This meant that once Hongxin lost the hardware support of the Red Queen, it would not have any future development ability.
Therefore, Lu Zixin's next development direction should be to slow down the development of software and focus on the development of hardware. Only by improving the manufacturing of hardware could they create more advanced technology products, such as the supercomputer and Tony Stark's virtual projection equipment.
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