Lu Zixin had achieved his goal in Hongxin Software Development Co., Ltd. With his smart template, the project team can increase Hongyun's "IQ" and let it do more tasks.
This smart voice assistant will also be used in the next Hongxin smartphone.
… …
Lu Zixin returned to Peng City, grabbed the various research here, and dealt with some matters.
"Last month, HX2's sales had decreased, but it is still above 3 million units." Su Zhirong reported to Dong Xuebing in his office.
"In terms of production, it is 20% higher than last year. It can meet the market demand."
"HX2 and Moudle smartphones are scheduled to be released in the middle of this month. Currently, there are about 400,000 units in the market. According to the market research, HX2 and Moudle smartphones' sales should be less than half of HX2. "
Lu Zixin nodded and said, "Moudle smartphones are a niche product. Also, because of our selling prices, it will be difficult for us to make a breakthrough in the Chinese market!"
Samsung, Apple, and other foreign brands have better technologies, but their domestic sales are not as good as Chinese phones. This is mainly because of the consumption level in the Chinese market.
With Hongxin's pricing, it will be difficult for them to get into the top 3 in terms of sales. But in terms of profits, Hongxin might not lose out to them.
At the same time, in Beijing, Apple's China headquarters, a group of senior management is discussing this issue.
"Last month, Apple's sales in China dropped again. This time, it is 15% lower! This is a terrible figure! " In the meeting room, the person in charge of China, Morris Griffin, said in English. "What do you think is the problem?"
Morris Griffin is a tall Caucasian man. He has been the person in charge of Apple's China headquarters for more than 4 years.
During this period, he had witnessed Apple's popularity in the Chinese consumer market. He also saw the rise of some Chinese phones.
Until today, Apple is still earning tens of billions of USD from the Chinese market! China is Apple's most important smartphone market other than the North American market. That's why they are paying attention to it.
"The market research shows that there are a few main reasons." One of the executives said, "First, the Chinese consumers think that our new phones lack innovation, so they do not want to buy them."
"The second is the rise of local Chinese brands. Their low prices are more attractive than our products."
"Thirdly, the quality of our products is too good, causing some consumers to think that there is no need to change to a new phone."
"These are not the main reasons!" Morris said solemnly, "The main reason is the electronic technology company called Hongxin!"
"I've personally researched Hongxin's HX2. It's the only Chinese smartphone brand with comparable performance to ours! The Red Core processor, the HX mobile phone system, and the lithium-air battery allowed HX2 to dominate the high-end smartphone market that originally belonged to us! "
A data analyst said, "Before the launch of the HX2, our market sales were only declining slowly. When the iPhone 8 and iPhone X were launched, our sales rose."
"After the launch of the HX2, the latest iPhone smartphone sales dropped significantly for three consecutive months, and this trend is still increasing!"
"This is a huge test for us!" Morris concluded, "We have to come up with a solution to solve this problem!"
"Li, you are Chinese. What do you think?"
The executive pointed out by Morris said, "Without a doubt, the HX2 has achieved a qualitative leap in the performance of Chinese smartphones. It has impacted the high-end smartphone market."
"It's not just us. Other high-end smartphones are also decreasing in sales. In terms of price, the HX2 is now a few hundred to a thousand yuan lower than our latest Apple phones. "
"If it's Chinese consumers, they are more willing to choose a more cost-effective phone."
"Oh, right. There's another important factor that's causing us to lose customers. Hongxin's mobile phone system can use the Red Core function to use our iOS app. This makes it easier for consumers to change phones. "
After hearing Li's words, Morris and the other executives started to think.
After a while, Morris said, "We shouldn't lower our prices to increase our competitiveness before the launch of a new smartphone!"
They had always sold their phones at the highest prices, and they are still popular with consumers. In terms of global sales, Apple's products might not be number one, but they are not losing to other companies in terms of profits. They are even in the top 10 of the Fortune 500 companies!
Now, there's a product that's forcing them to lower their prices to increase their competitiveness? Everyone fell silent.
An American broke the silence and said, "I think the reason why the HX2 is taking over our market share is because their Hongxin's mobile phone system can use the iOS app. This is taking away our loyal customers!"
"That's why I suggest we stop Hongxin Company from infringing on our rights!"
Actually, someone had suggested this before. But this is not clear. Although Hongxin's mobile phones can use the iOS app, it's only an auxiliary function. This is to prevent the software developers from redesigning Hongxin's mobile phone system software.
Apple owns the patented software and functions, and Hongxin's mobile phones cannot download and use it. This is not a direct infringement. As for indirect infringement, the relevant Chinese laws and regulations are very vague, and no one knows what to do.
However, this sentence seems to have given Morris an idea. He said, "That's right. We must ask them to stop this and compensate us for our losses! We will not allow Hongxin's mobile phones to use any iOS app. We will not allow any Apple accounts to log into other brands' mobile phones. Otherwise, it will be an infringement of our rights! "
Morris's eyes lit up, and it's as if he had found the trick to defeat Hongxin. The other executives have no objections to this.
Apple has always been this overbearing. For example, they created the so-called "Apple Tax." Apple will take a 30% commission for all purchases made on the IOS side of the app!
This is daylight robbery, and many technology companies expressed their dissatisfaction. There was a lot of protest, but Apple only changed the terms slightly, and they will still take the same amount of money. The software developers can only accept this. Last year, Apple made about 9 billion USD from this aspect alone.
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