February 14, Valentine's Day, Beijing Olympic Sports Center.
Starting at 2 o 'clock in the afternoon, traffic control was implemented on the roads around the Olympic Sports Center. Many traffic police appeared on the often congested sections, directing the traffic to pass in an orderly manner, and conducting safety checks on some vehicles.
Under normal circumstances, such a situation means that the Olympic Sports Center is about to hold a major international competition, and the security measures inside and outside the center and around the venue will be upgraded a lot.
But there is no competition in the Olympic Sports Center tonight, but Lu Chen's first solo concert will be held. Because of the large number of people who came to watch, Chenfei Media applied to the relevant departments in advance and got approval and assistance.
When night slowly fell, the large square in front of the Olympic Sports Center was already crowded with people. The fountain in the square spewed out columns of water, reflecting colorful light under the illumination of the night lights.
A huge advertising curtain with an area of more than 1,000 square meters fell from the top of the circular arc of the central venue. In the picture, Lu Chen stood in front of the microphone with a guitar in his arms, with a faint smile on his face, and thousands of roses bloomed behind him.
The three-dimensional title of Lu Chen's solo concert of Zhonghua Automobiles- "A Lifetime of Love" was particularly eye-catching under the spotlights.
As the leader of the domestic car industry, Zhonghua Automobile has always had a good relationship with Lu Chen, who is also the spokesperson of Zhonghua Automobile, with an endorsement contract signed until 2020.
Although Lu Chen has earned astronomical remuneration for ordinary people through this endorsement contract, Zhonghua Automobile has also reaped double returns with the help of Lu Chen's healthy image and huge popularity.
Therefore, they beat many competitors at all costs and won the naming right of Lu Chen's national concert tour. Although the naming fee has not been announced, there are rumors in the industry that it is more than 100 million yuan!
This is really amazing. It should be known that Lu Chen's national tour has a total of eight stops, including Beijing. On average, Zhonghua Automobile has to pay more than 10 million yuan for naming fees for each concert.
Many first-tier and second-tier stars may not even have that much advertising fees in a year!
But for Lu Chen's fans, it didn't matter who the title sponsor was. They didn't care about the title sponsorship fee. After waiting for four years, these morning fans had finally waited for this moment.
As for Lu Chen's first concert in Beijing, it also received the attention of various parties. Basically, all the major media outlets involved in the entertainment industry sent their reporters to interview and film the concert. Some of the media outlets even had quite a strong lineup.
From the ticket gate in front of the stadium to the square, there were many reporters filming, and the place where most of the cameras were gathered was undoubtedly the VIP passage, which was heavily protected.
Because tonight, more than half of the entertainment circle had come!
According to the usual practice, when the tickets for tonight's concert were sold online, Chenfei Media held back some of the VIP tickets and gave them to their partners and friends' association units. There were almost 1,000 tickets in this part.
Beijing Television, Zhedong Satellite TV, Haijin Satellite TV, Shonan TV, Crown Pictures, Land Pictures, Flying Stone Records, QQ Music, Waves and so on, all have different numbers of tickets.
In addition, Lu Chen's and Chen Fei 'er's friends in the circle also received free tickets.
These tickets were extremely popular, especially in the entertainment circle in Beijing. Many star artists who got tickets showed off their shows on blogs, and there were also rumors that several small stars in a certain company had fallen out because of the distribution of free tickets.
In fact, Lu Chen basically didn't know these star artists. At most, they had met and shook hands on certain occasions, or had a few polite conversations. But they were all proud to attend Lu Chen's concert as VIP guests.
Someone deliberately counted on the Waves blog, and then counted many people who didn't show off their tickets but would definitely come to support. Finally, they came to the conclusion that at least half of the entertainment circle would be gathered at the Olympic Sports Center tonight!
However, no one would be surprised or incredulous by this, because now Lu Chen was not only the most valuable and popular top star in the entertainment circle, but he also had the magic power to turn stone into gold. He was very influential in the circle.
How many people wanted to take advantage of this hot spot!
Therefore, a large number of media came to compete for the news.
Starting from six o 'clock, luxury cars with special passers-by stopped in front of the square. Star artists got out of the cars and entered the venue through the VIP passage.
Although the concert in the evening was not a film or music award ceremony, and there was no red carpet or signature wall, the star-studded scene was no worse than any grand ceremony.
It also attracted the paparazzi and entertainment reporters on both sides of the passage to go crazy, and the flashes went on and off one after another.
Chen Guozhi came, Tan Hong came, Liu Gangsheng came, Shi Fang also came, Liao Jia, Shu Jing, MSN group, Little Tigers group, The Bionics, North Needle band …
One big star after another, all of them were demonstrating Lu Chen's strong network.
However, these friends of Lu Chen in the circle all declined the on-site reporters' interviews and directly entered the venue without stopping.
The reporters had to turn their attention to other stars.
"Fan Qi, can I ask you two questions?"
"Mr. Wang Zhiqiang, did you come from Taiwan?"
"Li Wei, Li Wei!"
"Let's take a photo …"
These second- and third-tier star artists and singers were very good at giving face to the reporters. They either stopped in the passage to pose for photos, or walked to the side to talk to the interview microphone.
"I'm a fan of Teacher Lu Chen. I've liked him since his first song!"
The artist who was being interviewed by Easy Net Entertainment reporters was Gan Yingying, a film and television star who had recently debuted. She did not hide her love and admiration for Lu Chen: "I'm very lucky to be able to come to the Olympic Stadium tonight to watch Teacher Lu Chen's concert. I'm really happy!"
The reporter asked, "If you meet Lu Chen later, what will you say to him?"
Gan Yingying said with a smile, "I will first ask Teacher Lu Chen for an autograph, and then wish him a successful concert!"
The reporter asked again, "Anything else?"
"If there is …"
She thought for a moment and said, "I hope that one day, I can cooperate with Teacher Lu Chen once. Then I won't have any regrets!"
The same scene was playing out in different places in the VIP passage.
Not far away, the ten ticket checkpoints that were opened at the same time had long been lined up. Countless fans were holding tickets and identity cards, anxiously waiting to enter.
Outside the venue, there were many fans. Some of them didn't have tickets, but they just came here to experience it.
It was like a pilgrimage!
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