The contract for Waves Books had a total of ten pages. It involved a lot of specific terms and was very detailed. It basically covered all the copyrights of an IP. At the same time, it stipulated the rights and obligations of both parties. It was impeccable in terms of the law.
Lu Chen mainly looked at the terms of the copyrights. Generally speaking, the rights and benefits of the contract were 50/50. The website and the author each had 50/50, such as subscriptions, tips, and derivative copyrights.
If LuChen signs this contract, then in addition to publishing, 50% of the film and television, games, animation and other copyright income of "The Smiling, Proud Wanderer" will go to Inspur Books.
Lu Chen was not surprised by the terms of the contract. He had now tested the waters in the online literature circle. He had a little understanding of the situation in the online literature circle. He knew that most of the websites were similar in terms of contracts, and there was no essential difference.
Only the top authors had the right to negotiate contracts with the websites.
In fact, it was similar to the entertainment industry. Artists who signed with entertainment agencies would get much harsher contracts at the beginning.
That was normal. Capital always had to be profitable. There was no free lunch in the world. The website provided the resources, so they naturally had to seek profits. Otherwise, how could they face the investors?
But understanding was one thing. Lu Chen would not sign the contract.
He regarded The Smiling, The Proud Wanderer and the subsequent Wuxia novels as big IP. He would not give up such a big profit just to gain a foothold in the online literature circle.
So, Lu Chen only looked at the contract for something new. Editor An, I have read the contract. It is very different from what I expected. I am not going to sign the contract. Thank you.
His answer was obviously out of the other party's expectation. Can you be more specific?
Lu Chen: I will not give up the copyrights of movies, games, etc. So … I am sorry.
Anxin: That's a pity. I have read The Smiling, The Proud Wanderer. It is really well written. It has a certain number of readers now. But only after signing the contract can it be recommended by the website. In fact, the copyrights of movies and TV series will only be valuable after the book becomes popular. Do you understand what I am saying?
Lu Chen: Yes, I understand. But I am still sorry.
The Waves editor was silent for a few minutes. Then he said, "Well, if you change your mind, you can contact me at any time."
Lu Chen felt that this editor was quite good. After being rejected, he didn't get angry and seemed to be very gentlemanly.
However, the attitude of the website she represented was very firm. There was no room for negotiation in the contract.
"Yi Jin Gu" was an unknown author, and there were tens of thousands of similar authors. As one of the top online literature websites in the country, it would be strange if Waves Books was willing to change the contract for him!
Of course, if Lu Chen revealed his real body, then any conditions would probably be easy to negotiate.
He asked, "If I don't sign the contract, will the book continue to be updated?"
Anxin: No problem. Bye.
After the conversation with the Waves book editor, Lu Chen couldn't help but laugh.
Thinking back, he was still a little naive at the beginning. In fact, this result should have been expected, but it didn't matter much. It was just an experience to satisfy his curiosity, and it didn't affect his big IP plan.
Lu Chen uploaded all the manuscripts he had saved in the past few days into the draft box and set it to be automatically updated.
Since he had chosen the publishing platform of Waves Books, it wouldn't be too late to continue publishing. It wouldn't be too late to promote it after accumulating enough words. At least, it would be worthy of the 2,687 readers who had collected "The Smiling, Proud Wanderer".
Also, there was the reward for their support.
On July 5th, Lu Chen and Chen Fei'er left Haijin with the crew of "Full House of Romance" and went to Hangzhou.
Hangzhou was the second stop for the promotion of the new series.
In the next half a month, they would travel across more than half of China, trying their best to push the urban romantic comedy to the vast market.
On July 15th, the summer drama "Love" of Shonan TV premiered at prime time in the evening.
On July 16th, Lu Chen finished the promotion and returned to Beijing.
"The ratings of" Love "are out …"
In the studio, Lu Xi put a thin piece of printing paper in front of Lu Chen, who had just returned.
She looked a little serious.
Lu Chen smiled and said, "Isn't it very good?"
Lu Xi said angrily, "Look at it yourself. Now you are under pressure, right?"
Her sister was angry that Lu Chen didn't discuss it with her before. In front of the reporters, he said that the ratings of "Full House of Romance" would reach the highest 4%, which put the studio more or less in a passive situation.
Lu Chen said too much, which put a lot of pressure on the studio.
And Lu Xi also felt that the goal of 4% was too high — it was to break a new record!
Now that the most powerful opponent was one step ahead of them, her sister couldn't help but worry about how to end the problem in the future.
She wanted to knock on Lu Chen's head with her mobile phone and ask him if he was getting carried away?
Now that the ratings of the premiere of "Love" came out, he still didn't care and laughed carelessly, which really made Lu Xi angry!
Lu Chen made a gesture of surrender and then picked up the printing paper.
The first episode of "Love" had a rating of 1.35%, the second episode 1.43%, and the average rating of the two episodes was 1.39%!
Such ratings were quite dazzling and beyond Lu Chen's expectations.
No wonder Lu Xi had such an expression.
If a TV series's premiere ratings broke 1%, it was basically a prelude to a hit. In fact, there were a large number of TV series produced in China every year. Most of them could be on the screen, and the ratings were generally between 0.1% and 1%. Breaking 1% was already very successful.
With an average rating of 1.39% for the two episodes, "Love" could be said to be the first to open the door and become popular!
It should be known that the ratings of the first and second episodes of "Autumn in My Heart" last year were only 0.22% and 0.26%.
Although Shonan TV's early publicity was very big, and the TV series also gathered a large number of stars, it was inevitable that there would be high ratings, but it was not expected to be so high.
Lu Chen did not doubt the authenticity of the ratings of "Love", because the investigation of the ratings of domestic TV programs was independently completed by New Video Company, a subsidiary of the State Administration of Radio, Film and Television. It belonged to a state-owned third-party authority, and its authenticity was beyond doubt.
Now the pressure on the premiere of "Full House of Romance" is great, because on the 22nd, "Love" will also continue to broadcast the third and fourth episodes, competing head-on with "Full House of Romance" in the ratings.
The only advantage of "Full House of Romance" was that it was premiered by Beijing Television and Zhedong Satellite TV at the same time, which could improve the overall ratings to a certain extent. However, in the face of aggressive opponents, it still gave people a sense of suspense.
Lu Xi frowned and said, "We still have a week left. Discuss with several other companies and increase the investment in publicity. We have to suppress their momentum!"
If compared with the early publicity, "Full House of Romance" is worse than "Love". Now it can be considered as mending the pen after the sheep is lost.
Lu Chen thought about it, shook his head decisively and said, "No, we just need to keep the current pace."
He and Chen Fei 'er and the crew of "Full House of Romance" have traveled to seven major cities in China for publicity in the past half a month, and have invested a lot of advertising in both traditional and new media. The budget is almost over.
The early publicity has been very sufficient. If they want to achieve better results, the investment has to be at least doubled.
That would not be worth the loss.
Moreover, TV series are different from movies. TV series have a long serialization time, and the importance of audience reputation exceeds publicity.
Lu Chen believes in the quality of "Full House of Romance", so why fight with Shonan TV in publicity.
The one who can laugh at the end is the winner!
However, the idea of Shonan TV is obviously completely different from that of Lu Chen. After the first two episodes of "Love" got high ratings, they immediately launched a new publicity offensive.
Hu Yang, the star of "Love", immediately updated his blog, with the title "1.39%", and released a photo of him opening champagne in a hotel to celebrate with friends.
At the same time, Hu Yang frequently interacted with the other actors of the show, and his pride was overflowing!
In contrast, Lu Chen's blog fell into a brief silence.
This inevitably gives people an illusion that the battle between "Full House of Romance" and "Love", Lu Chen and Shonan TV and Hu Yang, has been decided!
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