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Ye Qing was very satisfied with his own design ability. The Monster Heavy Industries logo's diamond-like effect simply could not be replicated.
As long as the products were upgraded to this shield-shaped logo, the public would certainly remember it at a glance.
The brand new logo had already been finalized. Ye Qing allocated four Metal Specialists to be responsible for the creation of the logo first.
Looking for a professional agency to apply for a change in the logo would take two working days.
As soon as the change was approved, Ye Qing would replace all the old logos.
The Master Craftsman was not idle. The ground concrete of the transfer warehouse had already been poured. The steel plate base used to install the mechanical arm was also poured together.
The initial concrete solidification time was three hours, which was the solidification time that people could walk. Now that it was a hot summer, the concrete solidification time was even faster. On the transfer warehouse side, the peons had already begun the installation work of the mechanical arm.
The Master Craftsman also has to work overtime to make a sufficient number of Mechanical Colossus Type I robotic arms for the construction of the transit warehouse.
Ye Qing ordered close to 300 million worth of construction materials in one go. Without this transfer warehouse, the Dragon Creek Beach will probably be jammed into the city center's evening rush hour for the next few days.
The new road network was also included in the construction project.
The standard road network had three lanes on the left and right.
For road construction, Ye Qing had no experience. Dragon Creek Beach was mostly rocky ground. After the Mechanical Colossus X milled out the road bed, a layer of gravel mixed with lime was first laid as a bearing layer. Then a welded prefabricated steel mesh was laid, and concrete was poured on the steel mesh. 【Love ↑ Go △ Little ↑ Say △ w
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The most terrible problem for roads was the problem of subsidence. Once the road bed was not solid enough, heavy trucks would roll over it for a long time, and the road would have wave-like potholes.
Fortunately, the ground of Dragon Creek Beach was hard enough. There was no need to worry about the road bed subsidence, as long as the surface of the road was maintained regularly.
The investment in infrastructure was far more expensive than people imagined.
These roads, Ye Qing could not even afford to build soft asphalt roads …
…
Two days later, Ye Qing spent 500,000 to ask the agency to apply for a trademark change approval.
Ye Qing also made a notice of the trademark change on the official website.
However, Ye Qing did not release the renderings in advance. Instead, he told the masses that the traditional Chinese logo would become a thing of the past. This kind of logo with anti-counterfeiting technology would become the brand new business card of Monster Heavy Industries.
Users were generally critical of the change of trademarks.
There were two reasons. First, they were very satisfied with the previous logo.
Behind the Mechanical Engineered Chair, there was a very three-dimensional engraved nameplate. The words "Monster Heavy Industries" were engraved by a rapid metal engraver. The handwriting was standard, but overall, it looked very simple. There was a bit of an industrial feel in it.
Now that the logo is going to be changed, these customers are worried that Monster Heavy Industries will become a joke like many other technology companies. After changing the new logo, because the design was too unconventional, it led to a lot of complaints from users. In the end, some companies even changed the logo back.
Second, after the new logo came out, the sense of familiarity that people built before was destroyed. The chair was still the same chair, but it felt like it was from a different company.
The official website's forums were very rich. These users even started a poll. First, everyone guessed when Monster Heavy Industries would change the logo back.
The second poll: Is everyone interested in the new logo?
The first poll was okay, but the second poll asked if everyone was interested in the new logo. 90% of the people voted no.
Ye Qing would also check the official website's forums when he had nothing to do. Sometimes, when he saw some fun programs for the Mechanical Engineered Chair, he would download it and try it out.
Today, many people on the forums were discussing the issue of changing the logo, but these discussions were not to the point.
Ye Qing was a bit impatient, so he made a post and asked everyone, "Are you not interested in the anti-counterfeiting technology?"
"Why would I be interested? It's just adding a QR code or a bar code."
"Or maybe it's scraping off the logo coating and looking up the serial number on the official website."
"I suggest the manufacturer make the logo pure gold. This kind of anti-counterfeiting technology will never be cracked, because the cost is too high!"
"It's okay to change the logo, but if the manufacturer doesn't even have the courage to release the logo, how can we be satisfied?"
"It's good to change. Our old logo will become classics, and the new users will want to cry but have no tears."
As the users discussed, the topic once again changed to the matter of changing the logo. They were not interested in the anti-counterfeiting technology at all, because they didn't want to add an anti-counterfeiting code to a perfectly good metal nameplate. That would be too ridiculous.
And from the very beginning, they didn't want Monster Heavy Industries to change the logo.
They started to move. Many people went to the admin, sent emails, and contacted the customer service staff, asking them not to change the logo.
Zhongyun City, Sicheng County, a user with the ID "Gone With The Wind" had just posted an unboxing post.
Gone With The Wind's real name was Liu Xuan. Like many equipment enthusiasts, he was also a diehard fan of the Mechanical Engineered Chair. Before, he didn't have enough money, so he had been spamming on the forums, discussing the functions of the Mechanical Engineered Chair with everyone else.
He was an online store owner, selling Sicheng County's specialty Thousand Layer Cakes in his old house in the suburbs.
He made his own cakes and sold them online, but he didn't become the Cake Cutting Prince. Instead, because the cakes didn't have any special features, his online store was very poor, and his days were very tight.
Then last week, it was time for his old house to be demolished.
According to the < Jiangnan Province Rail Transportation "12th Five-Year" and Mid to Long Term Development Plan >, there would be a high-speed railway in the future, connecting Zhongyun City with the four provincial cities around it.
The national railway's I-Class passenger line was designed to travel at a speed of kilometers per hour.
Zhongyun City already had a high-speed railway north station, and now that the new station was in the south, it just happened to pass by Sicheng County.
And Liu Xuan's old house just happened to be in the area where the high-speed railway was going to be demolished.
The demolition cost him more than 8 million yuan, because it was directly funded by the provincial government. And because Liu Xuan built a metal house in the yard of his old house, registered a business license, and started making cakes.
So his house was a commercial house, and he could even get an extra sum of money for closing the business, which was much more profitable than selling cakes.
In the morning, he just received the compensation, and before he could get excited, he bought a Mechanical Engineered Chair online.
In the end, when he saw that the shipping location was in Zhongyun City, he eagerly rented a car and went to Zhongyun City to pick up the goods.
Just then, he and the driver were sweating profusely as they moved the Mechanical Engineered Chair into the newly rented house. So he took out his phone and started taking pictures, and started streaming his unboxing on the forums.
Streaming unboxing was very popular, especially when you were using high-end equipment. It was guaranteed that you would get a lot of praise and saliva, and your vanity would be off the charts.
But what he didn't know was that his unboxing this time would be different from the previous ones.
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