Nine o 'clock in the evening.
In a certain business club in Yanjing that could only be entered with a membership card.
Wei Zhixiang, the head of Na Mei Pictures, Zao Xinwei, the boss of Xinli World, Pan Dong, the boss of Glory Film and Television, and the bosses of Lehua Media gathered together.
They were regulars of this club. Often, every time a big movie was released, they would gather here, either to argue about box office shares or to discuss countermeasures to resist Hollywood blockbusters.
Usually, they always liked to bring the popular actresses in their companies to liven up the atmosphere and win favors.
But today, they did not bring anyone, and there were only four of them in the room.
Now, on the table in front of them, there were four holographic glasses.
"I didn't expect Monster Industries to act so quickly." Wei Zhixiang, the head of Na Mei Pictures, sighed, his face full of fatigue. "We just left, and they released the product the next day."
Zao Xinwei, the boss of Xinli World, had a serious expression. "I originally thought that if they released the product in a hurry, the product sales would definitely not be good. Even if the holographic glasses were to become popular, it would take half a year to a year. "
"What about now?" Pan Dong, the boss of Glory Film and Television, asked, "Old Zao, you have a good relationship with the e-commerce side, is there any latest news?"
"Now it's troublesome." Zao Xinwei, the boss of Xinli World, quickly said, "Since the release of the holographic glasses, I have been paying special attention to its movements."
"You definitely didn't expect that within a few hours after the conference, the holographic glasses' sales were not good. But Monster Industries organized an event where ten thousand lucky customers gathered at the conference. Now, more than ten thousand customers have bought the holographic glasses, and they are even bragging about the holographic glasses on the Internet. "
"If someone brags, someone will naturally take the bait."
"It's not only these people bragging, the media is bragging too. It's as if if you don't buy the holographic glasses, you will be eliminated by society the next day. "
"Now, I heard that all the holographic glasses related products in Monster Industries' flagship store have been sold out. Online sales, their official website and the two flagship stores of Taobao and Jingdong combined, have exceeded 150,000. "
"One … one hundred and fifty thousand?" The boss of Lehua Media was surprised. "Counting the sales in the flagship store, they have sold 200,000 holographic glasses today …"
"I'm guessing it's far more than that." The CEO of Xinli World shook his head. "I only found out about the 200,000 sales at 6 pm. It's 9 pm now."
"Strictly speaking, it's only a day until two o 'clock tomorrow afternoon."
Wei Zhixiang, the head of Na Mei Pictures, asked nervously, "Then … what about the reputation?"
It was not unheard of for a product to be unexpectedly popular when it was first listed, but the next day, its reputation plummeted, resulting in an avalanche.
This had happened many times in the film and television industry. Wasn't the movie "Apartment Love" from two months ago the best example?
Of course, there was a similar situation in electronic products.
Of course, Wei Zhixiang had personally experienced the amazingness of the holographic glasses at the party held by Monster Industries.
But that was just a demonstration of the experience of watching videos. It was indeed successful in watching movies.
What about outside of watching a movie?
Wei Zhixiang didn't believe that Monster Industries could come up with better content in the interactive entertainment industry.
Consumers didn't spend $8,600 just to buy a pair of glasses to watch a movie. Moreover, it was a pair of glasses that was destined to have a hard time in the film and television copyright field.
"The current reputation …"
The CEO of Xinli World couldn't help but smile bitterly. "The reputation is just like when Wolf Warrior 2 was released, or several times better than it."
"Don't be discouraged, everyone. Maybe things aren't as bad as we think."
Seeing that the atmosphere in the room was too depressing, Wei Zhixiang, the most senior head of Na Mei Pictures, forced himself to cheer up. "Now it seems that Monster Industries is indeed terrifying, but let's think about it. Monster Industries is only terrifying in electronic technology."
"Everyone here is a towering tree rooted in the film and television industry. We don't do electronic technology, so why should we be afraid of Monster Industries? "
"What if Monster Industries really snatches a Hollywood blockbuster to fight with us?" The boss of Lehua Media looked a little retreating.
He was frightened by Monster Industries.
It was terrifying. In just one afternoon, 200,000 holographic glasses were sold.
It was said that the sales of the primordial spirit gloves and the universal treadmill were also very scary. If another month passed, the number of holographic glasses might be able to catch up with the number of seats in offline cinemas in the country.
"Then we have to fight to reveal the mystery." The boss of Glory Film and Television, Pan Dong, was obviously on Wei Zhixiang's side.
"Lehua Media, just say one word. Are you going to fight this battle?" Wei Zhixiang's face was tense.
"Fight … fight." What else could the boss of Lehua Media say?
After all, everyone's interests were the same. Being afraid couldn't stop the benefits from being swallowed up by Monster Industries.
The hot sales of the holographic glasses could only deepen their determination to unite.
"Well, since everyone has agreed, we will take action today. We have to take action today. Everyone, mobilize your own offline cinemas. Let's teach those greedy little guys a lesson. "
"Okay!" The remaining three people said in unison.
…
That night, after 11 o 'clock.
At this time, the Internet was in an uproar.
As more and more people bought the holographic glasses, the reputation of the holographic glasses on the Internet also changed from the initial suspicion to the current enthusiasm and ecstasy.
This was the personality of the netizens, even if they didn't know the truth. But when thousands, tens of thousands, or even tens of thousands of people repeatedly praised it, in the hearts of the other netizens, this thing became a perfect object that couldn't be slandered by others.
Even if they hadn't come into contact with the holographic glasses at all, just like how they hadn't seen some movies, they still praised some movies to the sky.
The difference was that the holographic glasses were worthy of their praise.
When it was almost 12 o 'clock, the sales of the holographic glasses on the Internet exceeded 300,000 units.
This number didn't seem to be much. After all, during the years of Apple's mobile phone reign, Apple set a record of selling 10 million new phones in three days.
But that was a mobile phone product that everyone couldn't live without. Before that, Apple did rely on its amazing product design to win the trust of a large number of consumers.
At that time, it only needed to spend more than 4,000 yuan to get it done once and for all.
Now, a series of plug-ins related to the holographic glasses had been popularized on the Internet. Anyone who bought the holographic glasses understood that buying the glasses was just the beginning of spending money.
The most basic thing users needed was a primordial spirit glove and a universal treadmill.
The price of these three pieces of equipment exceeded 15,000 yuan. When people didn't understand the functions of the holographic glasses at all, they spent 15,000 yuan to jump into the pit.
Except for Monster Industries, no other technology company had such charm.
When they got the holographic glasses the next day, or the third day, they would find that this seemingly impulsive purchase was the most cost-effective purchase in their lives. It would also make the reputation of the holographic glasses reach a new high.
While the Internet was having a heated discussion about the holographic glasses, in cinemas in various cities across the country, many staff members were quietly doing the same thing.
It was almost 12 o 'clock, and most of the cinemas had finished their last movie. The staff began to clean the screening hall and were ready to lock the door and get off work.
At the entrance of their cinemas, dozens of promotional posters for movies that were about to be screened were posted.
Among these posters, there was a poster from Qingyu Media that was either exaggerated in style or well-drawn in style.
The person in charge of Qingyu Media was called Dong Mei. Their company had a movie called "The Well in My Home" that was ready to be released nationwide in a few days.
With last year's movie, Qingyu Media became a dark horse that was talked about in the circle.
This year, they fought steadily and used more investment to prepare a comedy style movie with a similar style but far better quality than the previous one to expand the company's territory.
More than 100 million yuan was invested in this movie, which was already considered a blockbuster in the urban comedy style movies.
According to the plan, the movie "The Well in My Home" would be released in nearly 10,000 cinemas across the country at the same time.
Benefiting from the good reputation of the previous movie, many movie enthusiasts on the Internet expressed their expectations. They thought that this movie was very suitable for relaxing and must be watched as long as it was released.
What was even more surprising was that Monster Industries specifically mentioned this movie at the new product launch in the afternoon.
It was said that it would be the first movie in the virtual cinema of the holographic glasses.
What a thing to look forward to. After buying the holographic glasses, they could also get a virtual cinema of their own for free.
However.
Just when the movie enthusiasts were full of expectations, countless cinemas across the country had finished cleaning and were ready to close.
A staff member appeared at the entrance of each cinema.
Without saying a word, they carried a ladder to find the movie poster of "The Well in My Home", then stepped on it and tore the entire movie poster down.
It was not a private action of hundreds of cinemas affiliated with Glory Film and Television, but more than 8,000 cinemas across the country very tacitly united to pick up the movie poster together.
There was a ticket seller at the entrance who was counting the day's income of the cinema. Seeing the inexplicable actions of his colleagues, he quickly asked loudly.
"Hey ~ What's the matter with Little Wang, why are you tearing up the poster? This movie hasn't been released yet."
"Sister ~ this is the order just issued by the boss. I wonder too." The staff member who was tearing up the poster was also confused.
"What's the situation? This movie will be included in the pre-sale tickets tomorrow. What's wrong with the boss? Is he against money?" When the ticket seller heard that it was his boss's order, he could only complain privately.
"Sister ~ you don't know yet. It's not just our cinema. It seems that all the cinemas in Hua Xia are tearing up the posters. I heard from friends in the movie group that Qingyu Media, the distributor of this movie, seems to have offended a great person. "
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