Dawn's products, be it the hair tonic or the wound repair fluid that was about to be released, instantly attracted a lot of attention around the world.
If someone else suddenly took out a similar product and told you that it could help you solve your hair loss problem, they wouldn't believe it at first. If I believe you, I won't believe you at first. If you can't make me believe you, I'll believe you. What if their products were made with special effects?
But the boss behind Dawn was Iron Man Tony Stark, a world-famous scientist and superhero. His name itself was a guarantee of credibility. Nobody thought that he would lie to others about this, because it was meaningless to Tony.
In the afternoon of the product launch, Miss Pei Bo, who was also the CEO of Dawn Technology Co., Ltd., had been ringing off the hook. Because there were more and more jobs, Pei Bo had already assigned herself a professional team of seven secretaries. Of course, Tony would pay for it.
Secretary A found Pei Bo with the documents. "Miss Pei Bo, Mr. Smith from Walmart wants to make an appointment for an afternoon meeting."
Walmart was one of the top ten companies in the world. Although it hadn't had any dealings with Stark Industries before, Pei Bo still met Walmart's representative out of courtesy. Besides, her products were going to be sold at Walmart now.
Secretary B: "Miss Pei Bo, the general representative of Carrefour in America wants to invite you to dinner." Needless to say, it was for Dawn 101.
"The representative of Watsons also wants to talk to you about cooperation."
"The representative of Eight Hundred Partners wants to meet. They're already downstairs!"
"The representative of Jiuguang Group …"
In short, before the product launch was over, Pei Bo had already been surrounded by a group of retailers who wanted to get supplies.
In the end, Pei Bo felt that it was too troublesome to negotiate with them one by one, so she simply gathered all the retailers who wanted to get supplies.
"Walmart has more than 50,000 top supermarkets around the world. Walmart can help Dawn sell your products anywhere in the world! "As the representative of Walmart, Smith was very confident. Because Walmart did have the power.
But Smith's speech caused the other retailers' representatives to be unhappy. Watsons, whose main business was cosmetic products, was the most panicked. That was because it was obvious that Dawn's future cosmetic products would represent the future trend.
If Walmart didn't sell cosmetic products, it could sell other things. If Watsons didn't sell cosmetics, they could only go bankrupt!
Therefore, the representative of Watsons didn't hesitate to reveal his trump card. "Watsons is willing to underwrite all of Shuguang's future products. And only one percent of the profits! "
The speech of the representative of Watsons caused an uproar. Even 1% of the retail business was not a profit! If he didn't do well, he might even have to pay for it. The Watsons Family was going to go all out!
Pei Bo couldn't help but knock on the table when he saw the commotion. "Gentlemen, gentlemen. Silence, silence! I have a distribution list here. You can take a look. "
Pei Bo gestured for his secretary to pass the distribution list to everyone.
"Shuguang's products can't just be hair regrowth water and restoration fluid. We still have more and better products in the research and development stage. Tony has mastered a new technology, and he will lead the future of the cosmetology industry to a qualitative leap. "Pei Bo really thought that everything Tony had done was his own doing.
"In the future, traditional cosmetic products will be gradually replaced by Shuguang's products. I can tell you the truth here. In addition to the two products that have been announced. Our strategic plan also includes eyebrow pencil, skin moisturizer, teeth and gums protective mouthwash, and so on! And these products will be the same as what you have seen today, with real effects, not gimmicks that are used to deceive people with advertisements! "
Pei Bo's words set everyone's hearts aflame. They knew very well what Pei Bo was talking about. When Shuguang really put all these products on the shelves, it would be time for traditional cosmetic companies to withdraw from the stage of history.
How much profit could the global cosmetic industry generate? According to incomplete statistics, the world spent more than 100 billion US dollars on cosmetics and daily human care products every year.
There were 7.5 billion people in the world, and the average person spent more than 15 US dollars on their own body care every year. This was a huge market. And it could be foreseen that with the advancement of life, this market would only get bigger and not shrink.
And Tony Stark took a crucial step at this critical moment.
In the end, Wal-Mart took 50% of the supply. It couldn't be helped, because it was the world's retail leader.
Then there was Watsons, which specialized in cosmetics. Because of its relatively small scale, Pei Bo wouldn't have sent an invitation letter to Watsons if it wasn't for its identity as a cosmetics specialist.
Watsons got 10% of the total profit. The remaining 40% was divided among the remaining companies. In terms of pricing, the factory price of Shuguang 101 was 120 US dollars. This was a dead deal. It wouldn't give a cent to the retailers.
The retail price to the public was 158 US dollars per bottle, which guaranteed the retailers' profits. But such high profits weren't for nothing. Because Shuguang wouldn't bear any logistics costs, product promotion costs, promotion costs, and event costs. The retailers would have to pay for these costs from their own profits.
This could be called a hegemonic contract. But the benefits of the seller's market were reflected. The retail giants didn't refuse Pei Bo's conditions at all. Because if they refused now, it was likely that they wouldn't have anything to do with it in the future.
After everyone signed the agreement, there was only one question that everyone was most concerned about. Where were the goods? They wanted to pick up the goods now, and they would go on sale tomorrow or the day after! All of the retail giants were contacting their own private planes. As these multinational retail giants, it was normal for them to have a few private planes.
All of the retail giants were arranging how to distribute the limited supply. Walmart would only get 50,000 bottles at most, which wasn't enough for them at all.
Therefore, Walmart could only concentrate its resources in the American region. Carrefour was in the European region. Hachimon and Hisamitsu were in the East Ocean region, while Watsons was in the China region.
For example, Watsons announced that it would only sell Shuguang 101 in ten stores in three major cities: Beijing, Shanghai, and Guangzhou. Each store would only sell 50 bottles a day until they were sold out.
Also, each person could only buy one bottle. Walmart and Carrefour mostly used a similar sales strategy. Because the supply was too small.
They could only sell in strategic cities with important resources, and the quantity was very limited. Many people who watched the press conference were interested in Shuguang 101. Those who lost their hair wanted to use it to grow their hair, and those who didn't want to use it to nourish their hair.
When everyone knew about the sales strategy of all the companies, almost everyone who wanted to get their hands on this product started to line up outside the stores that could sell it.
This time, they weren't lining up all night for a new iPhone. The importance of Shuguang 101 was much more important than owning a cool new phone to many people!
In New York, in Tokyo, in Frankfurt, in London, in Shanghai, in Paris. People all over the world were lining up as if they were poisoned. It was the first time that a cosmetic product could make people all over the world go crazy.
The media was even crazier than the people, and this was what Tony was trembling over.
"J.A.R.V.I.S., don't send any news about me today!" Tony already knew that there would be a lot of news about him today, so he specially notified the media.
Although he could control J.A.R.V.I.S., he couldn't control Li Jie. In the base of the Illuminati, Li Jie bought all the newspapers that mentioned Tony and Shuguang today.
So when Mr. Iron Man came to Zero Hour Base, the scene he saw was that the members of the Illuminati were discussing something around a large pile of newspapers.
"I like this title. It's very similar to the style of China's UC Shock Department. 'Why is Tony Stark Crazily Researching Hair Growth Potion?' I really like this title. It will bring more attention to our product. "It was Li Jie who said this. He was holding a China newspaper he bought from Chinatown.
"What about this?" Captain Rogers picked up a British newspaper and read, "'A Genius Playboy or a Closet Homosexual: An Analysis of Tony Stark's Sexual Orientation.' This article analyzed why Tony wanted to make a cosmetic product. The authenticity of the news aside, the title is very impactful. It can really help us sell our product. "
Professor Charles picked up a French newspaper and read (the professor knows French, don't doubt it): "'The Gorgeous Transformation from an Arms Dealer to a Cosmetic Dealer.' Well, this news is quite reasonable. It's not too much. "
The above was what Tony Stark saw in the Zero Hour Base. He felt that his brain was about to explode. He came to this Zero Hour Base to avoid the limelight. He knew how many reports about him were out there, and the last thing he wanted to hear now was this.
Oh, please! He is Iron Man! He invented the Arc Reactor and changed the world's energy pattern! I have made so many contributions to the world. Why do you just hold on to the hair growth potion! Tony felt that his lungs were about to explode.
At this time, Li Jie found that Tony had come to the base. He greeted him in a relaxed and cheerful tone, "Yo! Good morning, Tony! Have you seen the news? There is a lot of news about you and our products. We think this news is very good, and it is conducive to the future sales and development of our products. "
"By the way, what do you think of being the spokesperson of the new product? Do an advertisement or something. This way we can save a lot of money on publicity. I think that nickname, Baldy's Nemesis, is actually very suitable for the spokesperson. What do you think? " Li Jie didn't notice that Tony under the Iron Man Armor was full of anger. He was still talking to himself.
"By the way, now everyone on the Internet has given you a new nickname: Cosmetic King. How about it? I think it's quite impressive! Iron Man, the Cosmetic King! It's quite cool! "Li Jie's tone was very serious.
Under the Iron Man Armor, Tony suppressed his tone and said to JARVIS in a calm tone, "Open all the weapon configurations of the Iron Man Armor and open all the safety locks. Prepare the tracking missile and set the maximum output power of the Arc Reactor. Lock the target in front of you and make sure that the attack is successful! "
"Wait, sir. This is Nightcrawler! "JARVIS thought that Tony's brain was being controlled." Wake up, sir! "
"I'm awake now! Now do what I say! I'm going to kill this son of a bitch! "Tony's anger finally broke out at this moment!
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