[XOS 2.0 is available for free download on Lenovo Kingsoft's official website, Lenovo Kingsoft Software Park, Lenovo Group's official website, etc. Users are welcome to try it out.]
Not only the advertisements on the internet, but Lenovo Kingsoft's advertisements also appeared in subway stations and on TV.
In Feng Yu's previous life, Microsoft's profits were high because of its monopoly status. They did not need to advertise, and they did not have to worry about selling their products. For example, Microsoft had agreements with almost all PC manufacturers. Those PC manufacturers' retail stores must have Microsoft's advertisements, and they must help to sell Microsoft's operating system and software products.
Although Microsoft had to pay those retail outlets, it was much cheaper than setting up their own retail outlets. Also, Microsoft's sales channels were better than all the PC manufacturers' retail outlets.
But in this life, things are different. For example, Lenovo Group had rejected Microsoft's request, and the PCs they sell in the future do not use Microsoft's operating system and software.
The other PC manufacturers also saw this and started to raise their prices to Microsoft. We can help you to sell your software, but the selling fees must increase. If not, we will focus on Lenovo Kingsoft's products.
Microsoft had no choice but to start advertising, mainly in the electronics market to attract users. Of course, they also included online advertising. They felt this was the best.
But after seeing Lenovo Kingsoft's advertisements, they realized how crazy Lenovo Kingsoft was. It was only selling software, and you all need to advertise on TV and subway stations?
How much will the cost increase? How many software sets do you all need to sell to earn back the cost?
Many companies need to rely on advertisements to increase their brand value and sales. But to the dominant companies, they do not need to advertise.
For example, Wal-Mart does not advertise except in new markets. But even so, Wal-Mart's sales were still higher than the other supermarket chains.
Tai Hua Supermarket Corporation also does not advertise in Hua Xia. Even if they are promoting shopping cards during holidays, they only advertise at the supermarket's entrance, and customers will come to buy the cards.
Now, Microsoft's dominance was challenged, and Lenovo Kingsoft was still not the top brand. That's why when Lenovo Kingsoft started to advertise, Microsoft also started to advertise.
Many companies felt that these two software companies were crazy. What they were providing now was a free trial of the image file. This was originally a kind of advertisement. In the end, in order to make this advertisement more popular, they made many more advertisements. If this wasn't crazy, what was?
If Lenovo Kingsoft's operating system was on sale, it was understandable for them to advertise. But now, Lenovo Kingsoft is doing nothing!
Among them, the happiest is the Fruit Company. They are eager to see both companies suffer losses. This way, the Fruit Company will be able to stand out. Maybe some companies will be willing to cooperate with the Fruit Company and use the Fruit Company's hardware architecture and system software.
But two days later, Lenovo Kingsoft was not happy anymore.
Damn! Are Microsoft and Lenovo Kingsoft stupid? There is a time limit for you to download the trial version. Why can't you stop advertising?
At this time, Fruit's operating system is in the process of upgrading, and they hope users can download their products. But when people think of operating system, their first reaction is either Microsoft's Windows 7 or Lenovo Kingsoft's XOS 2.0. No one noticed that Fruit had also released a new operating system.
Although Lenovo Kingsoft had introduced iPhones and iPads, their sales were not as good as Feng Yu's previous life. In Feng Yu's previous life, Lenovo Kingsoft was the trendsetter. But now, Lenovo Kingsoft was only a follower.
In Feng Yu's previous life, Lenovo Kingsoft was the trendsetter. But now, they are only a follower. Also, Lenovo Kingsoft's iPhones and iPads were categorized as second-tier products. Wind and Rain smartphones and L-Pad were the best and most powerful products in the same category.
All along, the Fruit Company's products were not good for their price to performance ratio. However, they were outstanding in terms of performance and design. They were unique in many aspects.
But in this life, Lenovo Kingsoft's products were not good. How are they going to sell their products? To stimulate sales, Lenovo Kingsoft lowered the prices of their phones and tablets. But they were still not selling well.
Many of the brands that joined the HOS camp were selling like hotcakes.
This year's economic crisis had caused Lenovo Kingsoft's profits to drop. Lenovo Kingsoft still had not recovered its R&D funds for its two new products, let alone the advertising fees.
The economic crisis had caused the market's purchasing power to drop. Even Wind and Rain smartphones and L-Pad's sales had slowed.
But Lenovo Kingsoft was still making money, and their products were still the best-selling products.
Actually, Lenovo Kingsoft's chips were also using the ARM architecture. Their tablets and smartphones were already using this architecture. Someone in Lenovo Kingsoft even suggested if they should talk to Lenovo Kingsoft to join the HOS alliance.
With Lenovo Kingsoft's technologies, software, and hardware development experience, they will surely stand out in the alliance.
But Jobs rejected this suggestion. Lenovo Kingsoft was a Lenovo Kingsoft company, a technology company that aims to change the world. How can they rely on others?
Jobs felt Lenovo Kingsoft will lose to Microsoft this time. This is because Microsoft will not fall at the same place twice.
After Lenovo Kingsoft is defeated, it will be the opportunity for Lenovo Kingsoft to rise again. They can also save on their costs.
Actually, Jobs had another plan. He wants to acquire all of ARM's technologies at a premium. This way, Lenovo Kingsoft will have full control over ARM's technologies, and they will have the capital to negotiate with other companies, including Lenovo Group.
But ARM's shareholders are scattered, and Jobs does not know that when Feng Yu invested in ARM, it was stated in the agreement that if any of the major shareholders want to sell their shares, Feng Yu will have the right to buy them first.
The other shareholders signed this condition without hesitation. Anyway, they will not suffer any losses, and if they want to sell their shares, there will be a stable buyer. But Lenovo Kingsoft's strategy was ruined.
Lenovo Kingsoft's advertisements lasted for an entire month. From the day XOS 2.0 was available for download, the advertisements did not stop, even until the last day.
At this time, Microsoft's Windows 7 and Lenovo Kingsoft's XOS 2.0 downloads were out. Microsoft's downloads were around 2.5 million, and Lenovo Kingsoft's downloads reached 5 million!
Lenovo Kingsoft won the first battle!
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