The next day, 1st May's box office sales were out. < Crazy Stone >'s box office sales was 4.13 million, the day's champion.
Wang Zhongjun was also shocked when he heard this figure. It was much better than he expected. He thought it would be good to get 2 million today.
However, this number wasn't particularly high. During the Labor Day holidays, many companies do not have 7 days off. From Wang Zhongjun's point of view, the box office sales should be good for the first 3 days, and then it will plummet.
They had used up all their marketing funds, and they can still increase their marketing efforts. But he felt there was no need. After all, an increase of 1 million in marketing costs means the box office sales must increase by 3 million to break even.
But Feng Yu was very satisfied with this figure. According to this figure, the box office sales should exceed 25 million in about a month. If they were lucky, it might even exceed 30 million. This movie must be profitable!
The major media's tone changed. Some media started to promote < Crazy Stone >, and their analysis was similar to Wang Zhongjun's. They felt the box office sales would exceed 25 million.
Of course, some media insisted that this would be the highest box office sales for < Crazy Stone > in a single day, and it will continue to decline. The final box office sales might be enough for the Huayi Brothers and Lau Tianwang to break even.
Wang Zhongjun thought for a while and logged into Double.com. The ratings were out. It was 9.0, but the number of comments had exceeded 3000!
More than 3000 comments, and it still had such a high score. It was enough to prove that the majority of the audience liked this movie. Even < A World Without Thieves >, which had received rave reviews two years ago, had only received 8.1 points.
< A World Without Thieves >'s box office sales had exceeded 80 million. It was also Director Feng's masterpiece, and it even made an ugly idiot popular.
Seeing this, Wang Zhongjun was more confident about < Crazy Stone >.
He called his assistant and asked him to make arrangements to inform the media he was close with to give < Crazy Stone > some positive publicity to increase the box office sales.
2nd May. < Crazy Stone > won the daily box office sales again. The box office sales had increased to 8.37 million!
At this time, those media who were criticizing < Crazy Stone > felt something was wrong. Why was the box office sales getting higher day by day? This was not logical!
They did not continue to criticize, but they did not flatter either. They felt that this was the highest box office sales for a single day, and the box office sales will drop quickly. Definitely!
On May 3rd, Crazy Stone made another breakthrough in the box office. It earned 13.55 million yuan in a single day, setting a new record!
In these three days, the investors of 'Crazy Stone' had already made money.
Lau Tianwang even called the Chinese Brothers to express his gratitude. He was very surprised by the Chinese Brothers' distribution capabilities. From the looks of it, it would be a piece of cake for the movie to break 40 million yuan.
It had only been three and a half days and the box office had already reached 27 million yuan. Fifty million wasn't impossible.
Whether it was the media or the audience, they were all full of praise for the movie. Many people even began to imitate the lines in the movie, feeling that it was very interesting.
Everyone thought that after the 3rd, the box office earnings of the movie would drop rapidly. In the end, the box office earnings of the movie did drop on the 4th, but the drop was not huge. It was 11.28 million yuan in a single day, still above 10 million yuan. It was still the daily champion!
Under normal circumstances, the box office of a movie should have fallen more seriously, but this May 1st slot was the off-season for movies to begin with, and there were not many movies released.
As for the movies released at the same time as "Crazy Stone", the box office was not good, so the major cinema chains increased the screening rate of "Crazy Stone", and it was increasing every day. By the 4th, the screening rate had exceeded 80%.
There were even some cinemas that only played this one movie the whole day, and no one watched the other movies.
The high box office earnings of those movies in his previous life were also related to the high screening rate.
Many people went to the cinemas to watch a movie. They would watch whatever was there, just to pass the time. Of course, there might be some other reasons for bringing girls along.
At first, only the cinemas under Taihua Holdings had high screening rates. Later, all the cinemas had high screening rates.
Although the box office earnings of the 5th, 6th, and 7th did not break 10 million yuan again, and the drop was quite serious, they still exceeded 6 million yuan on average.
In the May 1st and 7th, including the night shows, the box office earnings exceeded 56 million yuan!
What about the total box office earnings of all the movies in the country? Less than 70 million.
The box office earnings of "Crazy Stone" was more than 80%!
["Crazy Stone" box office earnings exceeded 50 million, creating a May 1st Golden Week miracle!]
[Who says the box office earnings can't be high without celebrities? "Crazy Stone" let me tell you, even without big celebrities, it can still have high box office earnings.]
["Crazy Stone" became this year's top box office earnings, creating consecutive box office records. It can be called a miracle.]
[Director Ning Hao is indeed a rising Asian director!]
…
There were many voices of praise, but of course, there were also some criticisms.
["Crazy Stone" plagiarized foreign director Guy Ritchie. Ning Hao does not deserve to be called a rising Asian director.]
["Crazy Stone" has the highest production rate in history. Box office earnings are suspected to be falsified.]
[It's not the rise of the film industry, but the Chinese Brothers working together with many cinemas to create a god.]
…
There were many news and topics about "Crazy Stone" on the Internet. Many people were paying attention to this matter and the discussion was very heated.
Some people felt that this was a rare good movie, while others felt that there were too many traces of the market, and many of the settings were not very reasonable and could not stand up to scrutiny.
But the majority of the audience said that this movie was really too funny. They did not expect that dialect could be so funny.
It was just that the people in Shancheng were not happy. Why did our Shancheng dialect become a joke in your mouth?
But no matter what, "Crazy Stone" was a success. Not only did it meet their expectations, but it even exceeded them by a lot.
Previously, when Feng Yu said that the box office earnings could exceed 50 million, they did not believe it. But now that the seven days had passed, they felt that Feng Yu's estimate of the final box office earnings was also too low.
"Crazy Stone" was expected to have a box office earnings of 70 million, or even 80 million.
But after careful calculations, if the box office earnings had the potential to exceed 100 million, then of course it was worth it for them to continue to increase the publicity expenses. Box office earnings of 100 million and box office earnings of 99 million were both different meanings.
It was an honor for the distribution company and the production company.
But now it seemed that there was no hope of breaking 100 million, so it was not worth it to increase the investment. So, the total box office earnings of more than 70 million was their psychological expectation.
If they could perform better, they would treat it as earning more money.
But no matter what, many film production and distribution companies started to pay attention to this seven-day holiday. It turned out that this kind of holiday was also a good schedule for a movie.
The competition was small, and the screening rate was high, so it was easy for a dark horse to appear in the box office. So, some companies started to adjust the movie schedule and decided to test the eleventh slot!
At this moment, those media outlets that had slandered and ridiculed "Crazy Stone" were all silent.
…
You've already exceeded your reading limit for today. If you want to read more, please log in.
Login
Select text and click 'Report' to let us know about any bad translation.
