Sure enough, Hua Xia and the rest of the manufacturers realized that the contracts only state the model and conditions of the other party's authorization. They did not state the details of the model, and there are no problems even if they provide a simplified version of the model.
But after suffering a loss, how could they just accept it like that? So, these manufacturers start to use the foreign technologies they developed to build their own brand of cars.
Since you all want to play dirty, then don't blame us for playing dirty. The manufacturers will exchange the technologies of the authorized models in private, and they can quickly produce different models of the authorized models. After the brands are registered, the cars will be developed and manufactured by the manufacturers themselves!
As for the joint venture cars, their production will be reduced slowly next year. This way, the foreign parties will not be able to make any profits, and they can force the foreign parties to use better technologies to improve their technologies.
Of course, the manufacturers also know the foreign parties might clash with them. Anyway, the factories are in their hands, and they are the major shareholders. What's there to be afraid of?
At this time, Bing City Machinery Group came up with a new slogan. "Songjiang Motors, Beijing's Olympic partner. We will donate 1,000 RMB to the Olympics for every car we sell."
The so-called Olympic partners meant sponsors. However, it was a different way of saying it to save some face for the Olympic Organizing Committee.
Hua Xia had confirmed many partners for the Olympic Games, but they are not allowed to use the words "Beijing Olympic Games Partner" for marketing purposes.
But Bing City Machinery Group is different. They are the major sponsors, and they must have some privileges. This advertisement is approved by the higher-ups. If the number of vehicles sold in 2008 exceeds the expected number, Bing City Machinery Group will make up for the shortfall.
After this advertisement was released, Bing City Machinery Group and its subsidiaries, Songjiang Motors, became known as a conscientious enterprise.
During this period, the joint venture cars are no longer advertised, and Songjiang Motors' sales reached a new peak. The new models are selling well.
Cheap cars like Little Genie were also sold in large numbers.
The netizens are discussing what is the meaning of this Olympic Games Partner? Songjiang Motors is donating money for every car it sells. What's in it for them? Could it be that the profits from the Olympics are going to be shared with Songjiang Motors?
Everyone does not know what is going on, and they are guessing. There are all sorts of comments, but all of them are promoting Songjiang Motors. However, those malicious slanderous comments had all been deleted.
When the first Olympic partner appeared, Wind & Rain Electronics also made a new advertisement with the words "Olympic partner". They had also donated a large sum of money.
Over the next week, various Olympic partners popped up like mushrooms after a spring rain. Each of them promised to donate a huge sum of money.
In fact, they had already donated or sponsored the money. When the products were printed with the words "Beijing Olympic Games Partners", they sold even better.
The most typical example would be Wahaha's soft drink. Donating one cent per bottle might not seem like much, but considering the current sales volume of Wahaha, it was an astronomical figure.
During this period of time, everyone had been flooded with advertisements about the Olympic Games partners. You could always see such advertisements on TV, on the streets, in supermarkets, on the internet, and even if you were to buy a bottle of soy sauce at a grocery store, you could still see such advertisements.
…
"Why? We are also sponsoring a sum of money. Why can't we use our Olympic partners for publicity? "Pepsi's Hua Xia representative questioned loudly.
"I had said that you all can only start the publicity after the Athens Olympics. Oh, it is not certain yet. If your sponsorship amount is too low, we can only start the publicity in 2008. "Hua Xia's representative replied casually.
"You all are discriminating against us! This is discrimination! We are a foreign company, but we are also setting up factories in Hua Xia, hiring Hua Xia's workers, and paying Hua Xia's taxes. How can you all treat us like this? "
"This is not discrimination. This is normal business practice. You had sponsored a sum of money, and that's right. But the other party's sponsorship amount is more than ten times yours. That's why their advertising time should be more than ten times yours. Do you think this is reasonable? "
"More than ten times? How can their sponsorship amount be more than ten times ours? We had planned to donate 100 million RMB! "
To Pepsi's representative, not many Hua Xia companies should be spending more than 100 million RMB. This Hua Xia representative must be lying!
"Is 100 million RMB a lot? I know there are more than five companies that have sponsored more than 2 billion RMB, and some have sponsored more than 4 billion RMB. Hmmm … there are more than five companies that have sponsored more than 1.5 billion RMB. They are the ones who are using Beijing's Olympic partners for publicity. "
Pepsi's representative's jaws dropped. What did this Hua Xia representative say? Someone had sponsored more than 4 billion RMB? That's more than 500 million USD!
Who is this person? How can he be so generous? The global economy had been affected these two years, and those tycoons' assets had shrunk. Who can be so generous?
The only possibility is that Asia's Top Billionaire, Feng Yu. He is Hua Xia's representative.
During the stock market crash these two years, Feng Yu did not own many shares and had sold most of his shares, including his Microsoft shares.
That's why Feng Yu's assets had shrunk the least during this crisis. Some people even said that many of Feng Yu's companies are not listed and are still doing well in the past two years. Feng Yu's assets had increased instead.
Of course, these are only rumors. < Forbes > had updated their list earlier this year, and Feng Yu is still ranked second. But almost a year has passed, and Feng Yu's net worth will surely change. Other tycoons' rankings will be updated anytime, but Bill Gates and Feng Yu's rankings had not changed for a long time. Their assets are also not announced.
"Do you have any more questions? If not, you can leave now. After 2004, we will know if your company can use Beijing's Olympic partners for publicity. "
Pepsi's representative left gloomily, and this young representative from Hua Xia's Olympic Organizing Committee sat on the sofa and laughed.
Feng Yu is right. These people must be thinking of adding Beijing's Olympic partners in their advertisements. So, Wen Dongjun reported to his higher-ups and signed an agreement with these people. But when they want to print the authorization documents, he told those companies that their sponsorship is too little!
Of course, if it's someone else, they might not dare to do this. But this person is Feng Yu's childhood friend, Wen Dongjun. Wen Dongjun is overjoyed to fool those foreigners.
… …
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