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Chapter 325

Words:2673Update:22/07/01 06:09:00

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Li Dong wasn't good at naming, and he didn't want to waste his time on it.

After talking about the chat software, Li Dong asked, "How's the internal testing?"

Shen Qian nodded. "Not bad. The entire process is smooth, and many people in the company said it's good. But there's one thing I have to say. "

"Speak!"

"It's about the cash on delivery!"

Shen Qian frowned. "There are very few logistics companies in Jiangbei that provide cash on delivery, and we are limited in our cooperation with them. Also, these logistics companies have different qualifications, and the risk is high. "

Although these small logistics companies provide cash on delivery, the risk of embezzlement and bankruptcy is very high.

In order to expand the customer base, Li Dong insisted on cash on delivery, and this was something Shen Qian often complained about.

Also, the return of funds is very slow, and it's not good for the future development of Far away.

Li Dong thought for a while and said, "But there are too few payment methods now, and most of the customers are middle-aged people. These people don't believe in online payment methods."

Shen Qian refuted, "General Manager Li, there's a problem with your position! Online shopping centers are for young people, and middle-aged people will naturally choose to shop in physical stores. So, I don't think there's any problem with this. "

Li Dong rubbed his temples and said, "I understand what you're saying, but cash on delivery can bring us a large customer base. Online payment is not mainstream yet. Let's talk about it in two years. "

In a few years, when smartphones become mainstream, online payment methods will be mainstream.

Nowadays, there are very few people who use third-party payment platforms, and many people don't feel at ease using the payment system on the computer.

Hearing Li Dong's words, Shen Qian nodded and said, "Let's do it like this first. Are you still going to work on the third-party payment system?"

"Continue! When the mall is officially launched, we will hire a group of technical backbones to specialize in the payment system. "

Li Dong wasn't in a hurry to create a third-party payment platform. Before smartphones appeared, it didn't matter if he could do it or not.

Moreover, Li Dong did not intend to make the third party big. It was fine as long as it could satisfy the needs of his own shop.

After talking about these issues, Li Dong said again, "We can start the promotion of the Merchant Shop now. Let's warm it up in advance. We will officially launch the Merchant Shop system on May 1st. You won't drop the ball, right?"

Shen Qian nodded. "Don't worry!"

Liu Hong, who was next to him, also said firmly, "General Manager Li can rest assured. There will definitely be no problems!"

Li Dong glanced at him and nodded slightly. "It's good that you're confident. However, there's no need to be too tense. The more critical the moment, the less you should be nervous. You've all worked hard during this period of time. When the mall stabilizes, I'll give you all a long vacation with pay. Or, it won't be a problem to send you all on a trip abroad. "

Cheers rang out in the laboratory.

A smile appeared on Li Dong's face. Just when he was about to talk about the promotion with Shen Qian, Sun Tao suddenly rushed over.

Seeing Sun Tao's serious expression, Li Dong immediately realized that something had happened.

After giving Shen Qian a look, Li Dong quietly left the laboratory and walked out with Sun Tao.

The two of them left the e-commerce department. Sun Tao frowned and said, "General Manager Li, I just received a message."

Li Dong did not rush to ask. He looked at the crowd and said in a deep voice, "Go to my office."



Back in the office, Li Dong asked, "What happened?"

Sun Tao took a deep breath and said, "I just received news that Qingfeng Supermarket, Dahe Shopping Mall, Ke Lai Supermarket, Xinglong Department Store … These six shopping malls and supermarkets have completed the reorganization! These supermarkets have been integrated for some time, and the news has been kept secret. It is said that they have completed the merger at the end of last month, and this month, they will change their names and renovate. This new company is called Ke Long Supermarket Chain Co., Ltd. It has a total of two large shopping malls, 28 life supermarkets, six fresh food supermarkets, and two department stores … "

Li Dong frowned and listened without saying anything.

When Sun Tao was almost done, Li Dong asked, "These six supermarkets are distributed all over Jiangbei. Who is the middleman? Also, do you know the shares of Ke Long Supermarket? "

"I have a general idea. Ke Long Supermarket is now owned by Menshen Real Estate Group with 40% shares, Dahe Group with 25% shares, Guanghe Group with 15% shares, and the other original supermarket owners each hold a part of the shares."

"Menshen Real Estate, Guanghe Group …"

Li Dong gently knocked on the table and gradually fell into contemplation.

This time, the merger of the six supermarkets caught Li Dong off guard. This had something to do with his arrogance.

All along, Li Dong did not put the other retail companies in Jiangbei in his eyes.

In his view, Far away had completed the industrial layout in Jiangbei, and now was the time to enjoy the fruits of victory.

Even large groups like Carrefour were forced to leave by him. What kind of storm could these local retail companies in Jiangbei do?

However, he had overestimated himself and underestimated these old tyrants of the retail industry.

Large groups like Carrefour and Tesco only had one or two branches in Jiangbei. Giving up the Jiangbei market was not a big loss for them. After all, Jiangbei was not a developed province.

But local companies like Qingfeng Supermarket were different. They had been in Jiangbei for many years. Not only did they have connections and resources, but they were also facing a crisis.

If they did not form a united front against Far away, they would lose their foothold in Jiangbei sooner or later.

This wasn't a matter of a day or two. Far away must have completed the industrial layout in Pingchuan last year, and these small and medium-sized supermarkets and shopping malls must have reached a consensus.

Li Dong was not surprised that Guanghe Group had Qingfeng Supermarket in it.

But Li Dong was surprised that Menshen Real Estate was involved. He asked Sun Tao, "What does Yao Hong want to do with Menshen as the biggest shareholder?"

For businessmen like them, personal grudges were not enough to change Yao Hong's strategic goals.

After the merger of the six supermarkets, Menshen's assets were no less than ¥400 million. It was impossible for Menshen to complete the acquisition without at least ¥200 million.

Spending ¥200 million meant that Menshen was really going to enter the retail industry, and not to attack Li Dong.

Sun Tao thought for a while and said, "This might have something to do with Menshen's previous encounter. Menshen and Longhua's real estate companies have always been competing. Menshen did not make much progress in the real estate industry last year, and there were problems with several investments. Menshen's profits last year were not impressive, and with the pressure from Longhua's big companies, Yao Hong might want to diversify his investments. "

Li Dong nodded, agreeing with Sun Tao's explanation.

But there was no need to talk about this now. The most important thing now was to think about the impact of these supermarkets on Far away.

Li Dong was not worried about these supermarkets, nor did he care about them.

But now that they had completed the restructuring, there were more than 30 stores, shopping malls, and department stores. This would have a huge impact on Far away.

Far away's layout in Jiangbei was only half completed. If these supermarkets were not merged, it would be fine. Far away could slowly nibble away at them.

But now that they were merged, Li Dong's nibbling away would not be effective, and he had to be careful of Kelong Supermarket's counterattack.

If he did not solve the problem of Kelong Supermarket, Li Dong would not be able to leave Jiangbei at ease.

If he did not have a stable foothold in Jiangbei, if something happened in the rear, the whole company might collapse.

Just as Li Dong was pondering, Sun Tao said, "General Manager Li, you have been away from the company recently, and there are a few things I need to report to you."

Li Dong came back to his senses and said, "Go ahead."

"Since the beginning of this year, the retail industry has been surging. In February, Wumart acquired Meilian Beauty, and Lotus Flower became a wholly-owned subsidiary of Zhengda. In the past few days, there was news that Su Guo is going to acquire 12 supermarkets from Family Wealth, and there was news that Huarun Vanguard is going to acquire Fubon and Leke Duo … There are also many mergers and acquisitions. The first quarter has just ended, and there are no less than 10 mergers and acquisitions in the retail industry. Previously, only a small part of the domestic retail market was in a state of consolidation, and the top 100 retail companies only occupied about 10% of the market. But now, everyone has recovered, and they are no longer satisfied with developing the market independently. They want to complete the market layout through mergers and acquisitions … "

After Sun Tao finished, Li Dong asked, "You mean our model is not suitable?"

So far away is still opening independent stores, and this development model has its pros and cons.

The pros are that there is not much financial pressure, the internal personnel is not chaotic, and the industry layout is more reasonable.

But there are also many disadvantages, the most important is the slow time!

It would take at least three months to build a new store, from the selection of a location to the renovation to the opening of the store.

This is the fastest speed. If there are some problems with the funds in the middle, the project will be delayed, and it will not be strange for it to take more than half a year.

Other than time, there is the problem of market saturation.

If it is an acquisition, it will take up the original company's market share. However, Distance had chosen to compete independently. The retail market in some places was already close to saturation. If Distance intervened again, not only would it be squeezed out, but its business would also be greatly affected. Seizing the market in the early stages of commercial competition would also take up a lot of funds.

In fact, Li Dong has considered acquisition before, but at that time, he also considered a problem.

That is, the renovation and layout of these old supermarkets and shopping malls do not meet the requirements of So far away. If they are acquired, they will have to be demolished and rebuilt.

With this time, So far away can build a new store.

In addition, Li Dong invested a lot last year, and he does not have any extra money on hand. Even if he acquires them, he may not be able to come up with the money. In the end, he may have to go into a joint venture.

Li Dong is not interested in a joint venture. If he wants to do it, he will do it alone. So, the acquisition has not been mentioned again.

But now is different from the past. If Kelong Supermarket has not been integrated, Li Dong is actually not in a hurry.

But they have been integrated successfully. If they follow the Old Fang's case, they will suffer a big loss.

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