The two looked at each other for a while.
Li Dong took the initiative and said, "Mr. Du, I don't like to beat around the bush. It's troublesome."
Du Juan smiled. "Same here. I like to be straightforward too."
"That's good."
Li Dong smiled and took a sip of his tea. "Before we get down to business, may I ask if Mr. Du can still control Gome?"
Du Juan frowned. The people she brought with her also frowned.
One of the Gome directors who accompanied her quickly said, "General Manager Li, you can rest assured about this. Mr. Du and Mr. Huang are still the leaders of Gome. Including us, Mr. Du now holds more than 38% of the shares. The second largest shareholder, JP Morgan, holds 10%. The others are even fewer, so … "
Li Dong smiled. "Don't worry, Chairman Zhou. I'm just asking casually. But as far as I know, Gome's shares are a bit complicated. Euphoria now controls at least 10% of the shares. Fukang, who joined last year, also holds about 8%. Morgan Stanley also owns about 8% of the shares. Adding these four companies together, it's about the same as you … "
Du Juan frowned. "General Manager Li, you don't have to worry about this. As long as I can make the decision, we have signed an agreement."
Li Dong shook his head. "That's different. I want a stable cooperation, not a change in your orders. Even if you don't violate the agreement, we can't do anything if the higher-ups don't cooperate. So, what I'm trying to say is, it's best if you can hold the controlling stake. Or we can hold the controlling stake together … "
"General Manager Li!"
Du Juan's expression changed. After a while, she said, "You mean, Distance wants to enter Gome?"
Li Dong laughed. "Mr. Du, isn't this a matter of course?
If we don't have the right to speak in Gome, how can we open up our channels online?
If you don't cooperate, can I go to Gome and cry and hang myself?
So far away, of course, we have to take the initiative. Only then can our cooperation be more stable.
Besides, I don't think you need to worry about anything. I won't take too much. About 12% is enough.
In this way, we can definitely dominate Gome if we join forces.
Or we can buy it from you, or you can issue new shares.
I know that you don't have enough cash flow at the moment. You should be happy to have me in. President Du, what do you think? "
“12%!”
Du Juan sucked in a breath of cold air. Such great ambition!
If Far Away really controlled so much, then Far Away would become the second largest shareholder of Gome.
Moreover, if they issue new shares, their shares will be diluted.
At that time, if Li Dong still insisted on this ratio, the shares in their hands would be reduced.
Originally, the Huang Family controlled 38% of the market. At that time, it might fall below 35%.
Moreover, it was not appropriate to issue new shares at this time.
If the shares were transferred from the Huang Family, it would be even more terrifying.
Du Juan knew that Li Dong was ambitious, but she did not expect him to ask for such a big price.
Du Juan took a deep breath and said slowly, "We are giving up our shares and online channels. These are all our sacrifices. Then, I would like to ask, General Manager Li, what are you willing to give up? "
Li Dong smiled. "I will help you open up the online market. At the same time, I will help you fight against Suning. Isn't this important?
In addition, you are not content with your internal affairs.
With me in, I can at least help you suppress a group of people and make them not dare to move.
I will help you solve your internal and external problems. Isn't this important?
My goal is actually very simple. I have no other requests for you to cooperate with me to do a good job in O2O.
The reason why I am asking for shares is for us to have a long-term cooperation.
I had to reassure myself of it.
Otherwise, when Old Huang comes out, or when you take the initiative to overturn the agreement, do you think I will do it for a small penalty?
I'm a person who likes to do things steadily. President Du should understand me.
Now, Fukang and the other three families hold about 36% of the shares, and we need to get some shares back from the secondary market.
Or, we can issue new shares to dilute your shares.
At that time, you will lose your initiative.
As for me, I like to be loyal to one person. As long as you are willing to cooperate with me, I will always support you.
At that time, even if the shares are diluted, it doesn't matter. They can't buy all the shares in the secondary market.
Therefore, cooperating with me is actually the safest choice.
You are steady, and I will also be steady.
Since we're working together, I naturally have to be frank with you. I don't want to play dumb with you, Mr. Du. It's boring.
It's not easy for you to be a woman. I, Li Dong, am not the kind of person who bullies women and children … "
Li Dong rattled on for a while, as if he was a savior who had come to save Du Juan.
Du Juan's expression changed, but she did not speak.
The director who spoke earlier frowned. "General Manager Li, Far away is asking for shares. We can understand this. But around 12% is too much. If we issue new shares, it will be difficult to pass. So many shares will be issued at once. This way, we can only transfer the shares. But at this time, others may not agree, and it will not be convenient for us to transfer the shares … "
Li Dong laughed. "As long as you want to do it, there is nothing you can't do.
While you can still make the decision now, I think it is not difficult.
Otherwise, without us, your days will be much more difficult than now.
Old Zhang has been sharpening his knife and preparing to launch an attack.
Moreover, their online channels have already reached a certain scale, and Gome's online channels, to put it bluntly, are terrible.
Now that you refuse to cooperate with Far away, then Far Away can only treat you as an opponent.
Suning will snipe you offline, and we will snipe you online. I think you don't want to see this situation.
This is not a threat, but a fact.
So, either you don't cooperate with Suning, or you cooperate with me.
Or, Suning will be our opponent and ignore you. But ask yourself, is this possible? "
Is it possible?
Of course not!
Suning would be stupid to go against Far Away now.
What about Li Dong?
He was not stupid. Gome refused to cooperate, so he had to join forces with Suning to target Gome. How could he give Gome a chance to breathe?
Far Away controlled the largest online channels, and their physical stores were also in the home appliances business.
Once these two companies joined forces to target them, it would be big trouble.
Du Juan was focused on cooperating with Far Away, in fact, to prevent this situation from happening. She also hoped to use Li Dong to suppress the internal opposition.
But now, Li Dong opened his mouth and asked for 12% of the shares.
This exceeded Du Juan's expectations. It was too much!
Her previous thought was that below 5%, she could consider it.
She couldn't agree to double the price all of a sudden.
Seeing their hesitation, Li Dong smiled and said, "You can consider this, CEO Du, or discuss it with CEO Huang. I'm not saying that it has to be like this. But the situation is like this. If these prerequisites can't be discussed, it's useless to discuss the follow-up cooperation. Besides, it's not like I'm not paying, right? About 12% won't shake anything. I'm just doing it for the stability of the cooperation and to reassure each other … "
Du Juan waited for him to finish before saying, "It's too much. In addition, General Manager Li's contribution is far less than ours. We sold our shares and online channels. You promised to solve the external and internal problems, but I don't think it will meet our expectations … "
Seeing this, Li Dong raised his eyebrows slightly and said, "If this is not enough, then add a little more. Let's join forces to snipe Suning!
Many of Suning's stores in Beijing and Tianjin overlap with ours.
We will use our signboard to cooperate with you. In Beijing and Tianjin, they are the troublesome ones!
Also, the policy of home appliances going to the countryside is about to be released.
Now, Suning has begun to set up rural outlets. Far away is also doing it, but Gome is a step behind.
If this goes on, I'm afraid you won't have many good days.
And we can help you delay Suning's footsteps. This sounds simple, but it's difficult to do. Mr. Du should understand how difficult it is.
I'm sincere about cooperating with you. Otherwise, I can talk to Old Zhang now and take over a part of your business. It'll be easier than now.
I'm not afraid to be blunt. Old Zhang's ambition is not small. He wants to attack the department store market Far away. This is something I can't tolerate.
Gome is different. You don't have this plan, so I'd rather be more complicated and cooperate with you.
Otherwise, is the current Gome really worth cooperating with Far away?
It's true that we want to open up online channels, but without Gome, it's not necessarily impossible.
Your main business is only home appliances. Far away is also doing home appliances. Your national layout may not be to my liking. It may even take away some of our business.
I'm willing to make some losses and concessions for the sake of the overall situation.
But if Mr. Du still feels that you're at a disadvantage, then I have nothing to say … "
"General Manager Li, let me think about it …"
"Okay. I can wait, but I'm afraid someone can't."
Li Dong laughed. Seeing that the waiter had served the dishes, he changed the topic and said, "Let's not talk about this. Let's eat. President Du, I admire women like you who hold up the sky by yourself the most. Let me toast to you!"
…
Next, Li Dong accompanied Du Juan to eat and drink.
Because Li Dong had set a prerequisite, the rest of the cooperation was useless before this prerequisite was met.
Du Juan could not decide for the time being, so there was nothing left to discuss.
After the meal, Du Juan left with her people.
Li Dong was not in a hurry to leave. He sat down on the sofa. Li Dong took a sip of tea and said slowly. "It seems that it's going to be a little difficult. This kind of empty threat is not necessarily useful. Huarun and our cooperation have already started. Since they can't make up their mind, we'll help them. In Yu Province, let's snatch Gome's business first. It's almost the end of the year. It's hard for Gome to react after a wave of promotions. Let her know how big the threat is. "
Qi Yunna sat opposite him and said. "General Manager Li, I don't think it's necessary to hold so many shares. In fact, about 5% …"
Li Dong glanced at her and said lightly. "You don't understand!"
How could Qi Yunna know some plans?
Was Li Dong's purpose just to be online?
He wanted to be the king of online and offline!
And Gome was an opportunity!
Once he succeeded this time, if Gome did not issue new shares and transferred 12% of its shares to Li Dong …
Then Li Dong's plan would be half successful!
Fukang held 8% of the shares, and Li Dong knew that Fukang Group was secretly controlled by the Cheng family.
This time, Li Dong was also thinking about Fukang's shares. Including Fukang, it would be 20%.
JPMorgan Chase and Morgan Stanley held 18% of the shares. Li Dong even wanted to exchange Weibo shares for Gome's shares.
Once it was done, it would be 38%.
Of course, it might not be that accurate. After all, the 12% might not all belong to the Huang family.
But even so, it would be more than 30%.
Logically speaking, this should be the same as the Huang family.
But Li Dong still had a trump card, which was also what Bain Funds did in the future.
Currently, Gome had issued nearly 5 billion convertible bonds in 2007.
What was convertible bonds? It was an agreement where the creditor had the right to convert the bonds into shares at any time.
Once these bonds were converted, the shares would be at least 10%.
When the bonds were converted, the shares would be diluted.
Huang Group's shares would be diluted to less than 30%, and Li Dong's shares would increase to more than 40%.
At that time, the number one shareholder would be replaced.
Currently, Gome did not care about these bonds. Of course, it might have noticed them but did not pay much attention to them.
That was because according to their agreement, Gome's share prices would drop by a lot, and if they converted the bonds into shares, the creditor would suffer a loss.
Gome had even taken the initiative to communicate with the bond holders, hoping they would convert the bonds into shares. But no one agreed. It was because they were afraid these people would redeem the bonds when they matured.
Currently, where could Gome get 5 billion cash to redeem the bonds?
It was best to convert the bonds into shares. Anyway, after the conversion, the bonds would not be a lot, and it would be spread among many companies.
Du Juan and the rest had not expected someone to buy all the bonds at once and convert them into shares. This was what Bain Funds did in the future.
Bain, Cheng Xiao, and the rest had joined hands and almost overthrew the Huang family's rule.
But at that time, they were still lacking, and Li Dong was even more ruthless. He asked for 12% of the shares first before taking over Fukang, Morgan Stanley, and JPMorgan Chase.
At that time, the Huang family would not be able to reverse the situation.
If the Huang family could rope in the Euphoria group, it would be useless no matter what they did.
Li Dong knew he was hitting them when they were down by doing this, and it was even worse than what Cheng Xiao and the rest did.
But he wanted to be the overlord of the retail industry, dominating the department stores and home appliances industries. He had to expand both online and offline, and taking over Gome was the best choice.
Gome had developed early, and the stores they owned were all located in prime locations.
At that time, even Far away's own stores could not compare to them, and the investment was also huge.
Also, Gome's brand was well-known. At least before 2008, Suning was not as good as Gome. In the future, when they overtook Gome, it was also because of the online market, and it was not because Gome's offline market was not as good as Suning.
Far away controlled Gome, and with the Far away stores and online channels that were a hundred times better than Suning.
Li Dong was confident that in two to three years, he would completely suppress Suning.
If you don't look out for yourself, heaven and earth will destroy you. At this time, how could Li Dong really sympathize with Du Juan?
If he was the one in jail, no one would sympathize with him.
This time, he might spend tens of billions, and with some Weibo shares, he would be able to control Gome. To Li Dong, it was worth it!
The value of Gome's listed shares was currently at least more than 50 billion.
Usually, it was not so easy to enter Gome.
Now was the only chance.
It had not been long since Li Dong had these thoughts.
If the Cheng family did not make a move on him, he probably would not have thought so much.
But now, Li Dong was thinking about it, and he was doing it, but he did not know if it would succeed.
All of this was Li Dong's own thoughts, and he had not told anyone yet. Of course, Qi Yunna did not know.
Li Dong was not prepared to say it now, at least before Gome's side was settled, he would not reveal it to the public.
Once it was known, all his plans would be ruined, and Gome would probably rather cooperate with Suning than Far away. Li Dong was the real ambitious wolf!
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