Although it was clearly stated in the newspaper that these shops would only officially open at nine in the morning, the people were afraid that they would not be able to get what they wanted if they were late. Hence, they came early to line up!
It was worth mentioning that, under Li Zexuan's promotion, Lantian County's South Market opened three hours earlier than Chang 'an's East Market and West Market!
Li Zexuan's next step was to completely abolish the system that required the market to be closed every day. As someone who had transmigrated from the modern world, he knew very well that if the market wanted to develop healthily, it had to be given the greatest freedom.
The market system in China's ancient society was mainly established not for the convenience of the residents, but for the rulers to display their national prestige and to better achieve their goal of controlling the people.
To a certain extent, the market system would hinder the development of the social economy and bring great inconvenience to the people's daily lives. Hence, in the middle and later stages of the Tang Dynasty, the market system was relaxed and there were shops that the two markets could no longer accommodate. Hence, it began to expand to the nearby markets and other places. As a result, Chongren Market in the northwest of the East Market and Yanshou Market in the northeast of the West Market were more lively and prosperous than the East and West Market.
In the end, there was even a night market!
The development of business had to meet certain conditions, and an open market was one of the important conditions. The market opened in the middle of the day and closed at sunset. The strict opening and closing of the market caused the market to lose its freedom. Coupled with the night ban and strict control of the market, many rich and colorful public activities could not be carried out. Furthermore, the market implemented a strict opening and closing system. As a result, the people lost the right to exchange ideas and share entertainment, narrowing their physiological and psychological horizons.
Since Li Zexuan wanted to turn Lantian County into a one-of-a-kind trading city, he had to reform the current market system. Today, the early opening of the market was just a small step for him to reform the system!
In the South Market, the people who had come early to line up were somewhat moved after hearing the praises of the bank and the convenience of the Tang Yuan from the various shop managers!
Especially those who were at the back of the line. When they heard that they could stand alone in a line with the Tang Yuan, they did not hesitate and immediately pushed their small carts full of copper coins to Yanhuang Bank!
At nine in the morning, all the new shops in Lantian County opened on time. The Zuixian Restaurant was full. The customers who came to eat were from Lantian County, Chang 'an City, and other states and counties. The restaurants in Lantian County, which used to have a bleak business, suddenly became popular because of the Zuixian Restaurant!
Craftsman Pavilion, Jianbao Pavilion, and Elegant Pavilion also began to sell their goods. The customers who had gone to the bank to exchange for the Tang Yuan had finished their exchange and returned.
The stewards kept their word and specially arranged a team for these people.
"Shopkeeper, I want two bicycles. Here, this is five hundred and sixty Tang Yuan, please count it!"
"Okay! Five hundred and sixty Tang Yuan, no more, no less! Zhang San, quickly push two bicycles out for this customer! "
Both within and outside of everyone's expectations, the team that used Tang Yuan to buy things moved forward very quickly. Seeing that five people had already bought cars using Tang Yuan and had left while the first person in the "Copper Coin Team" hadn't finished counting his copper coins, many people in the back instantly panicked!
At first, they roughly understood that the Tang Yuan would be very convenient to use, but they did not expect the Tang Yuan to be so fast. Compared to using copper coins, the speed was definitely more than twice as fast!
Some of the more decisive people immediately rushed to the bank to exchange for the Tang Yuan, while those who were hesitant were still wondering if they should exchange for the Tang Yuan!
Under the publicity of these newly opened shops and Datang Daily, the first branch of Yanhuang Bank to serve the common people quickly became popular! The Tang Yuan, this new thing, also left a deep impression on many people. It was as if a seed had been planted in their hearts. As time passed, it would take root and sprout one day!
… … …
"Marquis, I finally don't have to worry about the county's trade. With these famous shops in Chang 'an, the people in the eastern counties will not go to Chang' an to buy things. They will buy things in the nearby Lantian County! Our county is finally going to be lively! "
County Magistrate He, in his casual clothes, was accompanying Li Zexuan to the South Market Square to "observe the people". Seeing that the square was filled with people and was in full swing, the degree of liveliness was comparable to the East and West Market of Chang 'an, County Magistrate He stroked his beard and said with satisfaction.
Li Zexuan laughed and said, "Haha! County Magistrate He, you're only looking at the surface. Think deeper. If there are more shops in Lantian County and it becomes more prosperous, then it will correspondingly recruit more commoners to work as workers. In this way, other than relying on the land to make a living, the commoners in our county can also help out during their free time and earn an additional income, right? "
In modern terms, this was called increasing employment!
"Marquis is right! I am impressed! "
County Magistrate He sighed and then asked, "Marquis, by introducing the bank and Tang Yuan, are you trying to let the people use Tang Yuan to replace the copper coins in the future?"
As a county magistrate, County Magistrate He definitely knew more about Tang Yuan than the ordinary people. He knew that Tang Yuan was convenient, safe, and difficult to imitate. He was in favor of Tang Yuan replacing the copper coins.
Li Zexuan frowned and said in a deep voice, "Let's try it in Lantian County first! As for Chang 'an or the other counties, let's not bother about it for now! If the people in Lantian County can eventually get used to Tang Yuan, then I will think of a way to promote Tang Yuan to other places! "
Currently, there were only two places where Tang Yuan could be used. One was Yanhuang College, and the other was Lantian County. These two places were basically Li Zexuan's private territory. He could do whatever he wanted there. However, it was different for other places. If he rashly promoted Tang Yuan to other places, he might be impeached. After all, he did not have the right to privately issue money!
If Tang Yuan wanted to be promoted in the entire Tang Dynasty, he would need Li Er's approval. And if the Tang Bank wanted to be opened in all the counties in Tang Dynasty, he would need the participation of the royal family. Otherwise, it would be difficult to do anything!
Now, Li Zexuan was waiting. He was waiting for Li Er to give Tang Yuan and the Yanhuang Bank a proper status!
"Marquis, you are worrying too much! This Tang Yuan is so exquisite and convenient to use. I feel that once the people get used to it, they will definitely not be able to leave it! "
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