Later that morning.
The team of The Voice was officially hired.
After Yan Tianfei left, Zhang Ye also settled down in his new office. After putting away his things and familiarizing himself with the environment, he did not stop to continue perfecting the proposal that he had spent the entire weekend writing. However, as he wrote, his mind was also letting his imagination run wild.
Money!
Not enough money!
As everyone knew, a documentary did not cost much money. A conventional documentary was not like those variety shows, which did not require a large amount of funds for promotion, nor did it require a huge joining fee to invite big name celebrities to help out. There was not even a position for a host, let alone the stage production fees, special effects production fees, or anything else that could not be found in a documentary. All they needed was a director, cameraman, reporter, and editor. The equipment was provided by the station, and the staff were paid by the station, so where would they find the money to spend? Even if you were to give 5 or 10 million to a normal documentary with three episodes, the team would not be able to spend it even if they were to stay in a five-star hotel and eat abalone and lobster every day! Usually, Department 14's self-produced documentaries would only cost around 80,000 to 100,000 RMB. Even if they were to buy the broadcast rights of the documentary from their partners, it would not cost even 1 million RMB.
Therefore, 1 million RMB was really not a small amount!
Zhang Ye knew that Yan Tianfei was a good friend and had given Zhang Ye a lot of face.
But the problem now was that Zhang Ye was not going to film a normal documentary. It was not the kind of documentary that would end with just one or two episodes, nor was it going to be the kind of documentary where he would follow the soccer team around Beijing for a few days before finishing. 1 million RMB was really not enough!
No, he had to think of a way first!
Zhang Ye could not carry on writing. Without money, even if the proposal was written, it would be meaningless. He had to settle the funding first!
Zhang Ye took out his cellphone contact book and thought about it. He could only look for Wu Zeqing's nephew, Wu Mo. He was the only boss that he knew who could fork out so much money and trust him. Oh, Old Wu's eldest sister could also be considered one. But the nature of Fat Sis's company was not suitable for such a title sponsorship deal. What Zhang Ye wanted to do was to use an old trick from The Voice. Not enough production funding? Then he would first rely on his own brand to pull in a title sponsorship deal and the funding. Then he would use the title sponsorship fee to make up for the lack of production funding!
He called — his cell phone was switched off.
Eh?
Turned off?
Zhang Ye placed a lot of importance on this matter and was anxious to carry it out. Hence, he called the Brain Gold company directly. "Hello, this is Zhang Ye. Is your CEO Wu around?"
The operator was a girl. "Ah, Zhang Ye?"
Zhang Ye said: "I have something urgent to discuss with CEO Wu. His cell phone is off. Is he in a meeting?"
The operator hurriedly said, "Please wait a moment, please wait a moment. I'll get someone in charge to talk to you."
The call was transferred. Not long after, a middle-aged woman's voice sounded on the other end, "Is this Teacher Zhang? I'm Lao Li. We've met before. Mr. Wu has gone overseas on a business trip. He just left this morning. I think he's on the plane now. Is there anything urgent? Why don't you tell me first? " The outside world had all sorts of opinions about Zhang Ye, but everyone at Brain Gold had a very close relationship with Zhang Ye. Zhang Ye was also their company's long-term advertising spokesperson and the hero who saved the entire company with the brainwashing commercial, so how could they not have a good relationship?
Zhang Ye said, "Oh, it's Big Sis Li. There's indeed something urgent. I might be preparing to start another program soon. Ahem, it's a large-scale documentary. The title sponsorship position is still vacant, and since CEO Wu and I are old friends and have worked together many times, I naturally thought of your company's Brain Gold product first. I just don't know if you have any plans to invest in another title sponsorship in the near future. If you do, we can discuss it further."
Big Sis Li exclaimed, "Aiyo, we really don't have that. The Voice just ended not too long ago, so the influence of the title sponsorship is still there. The company's efficiency is also steadily increasing and we've made a new breakthrough. Our company doesn't have any new products for the time being, so CEO Wu mentioned in the previous meeting that other than the long-term television advertising slots that we've already bought, we won't be investing any more money in publicity for the time being. That's because we're already saturated with publicity, so there's no point in investing any more money."
Zhang Ye said regretfully, "Oh, so it's like that."
Big Sis Li immediately said, "But I can't make the decision on such matters. Why don't you contact our CEO Wu? If you ask, CEO Wu should …"
Zhang Ye interrupted, "Don't bother. Actually, that project of mine isn't certain either. Forget it, pretend I didn't say anything. About that, Big Sis Li, don't tell CEO Wu about this."
Big Sis Li said, "Alright then."
After hanging up, Zhang Ye smiled helplessly. Alright, he should have known that Brain Gold would not be investing in advertising in the near future. The title sponsorship of The Voice had once again made their brand famous throughout the country. Their exposure had already reached a point where it couldn't possibly increase anymore, so why would they still invest in a title sponsorship? Having figured this out, Zhang Ye did not let Big Sis Li tell Wu Mo about this. Why? Because Zhang Ye knew that with his friendship with Wu Mo, as long as he asked, Wu Mo would definitely not reject it. Not to mention a documentary, even if Zhang Ye were to make a documentary called How Dog Shit Is Made, Wu Mo would still dare to buy the title sponsorship rights. This was because he was not aiming for the program or the advertisement, but for their friendship. So the more he knew this, the more Zhang Ye would not ask Wu Mo about this. That would make him seem insensible. Friendship was not meant to be used like this!
He could not count on Wu Mo, but who else?
Quite a few companies went through the options in their minds, but Zhang Ye rejected them all. He could only sigh to himself. Your sister, if he were to make a variety show, forget about the title sponsorship fee of 18 million, even if Zhang Ye were to ask for a few tens of millions, there would definitely be a lot of big companies that would not even bat an eyelid. With The Voice's reputation, it wouldn't be a dream for them to invest 100 million to get the exclusive title sponsorship rights. In the variety television industry, Zhang Ye's name was worth that much!
But things were different now!
Where was he transferred to now?
It was the Documentary Channel! He wanted to make a documentary that was neither loved nor cared for! Even with Zhang Ye's reputation, it was impossible to change the entire nation's perception of documentaries! Who would be willing to invest in something that looked like a scam to the public? Who would be so stupid as to buy the title sponsorship rights for a documentary! If an idiot really bought it, he would probably be the laughing stock of the entire industry for a year or two, right?
Forget it, there was no point in looking!
It didn't matter who he looked for to invest in the documentary. Even if he asked around, no company would buy the title sponsorship rights for the documentary. Besides, the title sponsorship fee was not a small sum. It would need at least 10 million RMB. Zhang Ye could not do anything about it. What else could he do? Could he tell those people that if they gave this bro a mere 10 million RMB investment, this bro's documentary would only need to be filmed without any promotions, no previews, no hype, no celebrities, and not even a primetime broadcast slot to sweep the entire country and sweep the viewership ratings away from the variety shows?
Hai.
Who would believe that!?
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