The next day.
Zhang Ye's Studio was still immersed in the celebratory atmosphere.
The people were also sighing about how Zhang Ye's popularity had continued to explode during this period of time.
But at this moment, an unexpected interlude occurred.
— Troubled times.
Gossip abounds when one is popular.
These two words were the best and most appropriate to describe the entertainment industry, because there was too much chaos, too much excitement, and no one knew what would happen in the next second!
Without any warning, Central TV Department 1 suddenly announced this morning that they would be starting production for the second season of The Voice. Furthermore, they were already in the middle stages of production and it wouldn't be long before it would be shown to the audience. In the promotional announcement, it was also revealed that they would be using the same methods as before to continue the production style of the first season of The Voice. They would also be inviting a new batch of coaches to join the cast, as well as an even more professional production team to create this classic variety show, bringing everyone a fresh and exciting auditory feast.
When the news came out, many people were shocked!
The people on Weibo were extremely surprised!
"What?"
"The second season of The Voice?"
"Great, it's finally coming out!"
"What's so good about it? Isn't this Zhang Ye's copyright?"
"Yeah, the reason why Zhang Ye got into a lawsuit with Central TV Department 1 was because of this. What's the meaning of this? Teacher Zhang has reconciled with Central TV Department 1? Did you authorize them? "
"Impossible!"
"They wrote it, they want to use a brand new team!"
"Right, it can't be Zhang Ye who authorized it. Who doesn't know his temper?"
"Besides, when Zhang Ye's essay was selected for the Chinese language textbooks yesterday, the Central TV Department 1 leaders even posted on Weibo to scold him! It's impossible to reconcile overnight! "
"Then Central TV Department 1 still dares to use the name of The Voice?"
"That's infringement, right?"
"I'm also confused!"
The industry did not expect that Central TV Department 1 would dare to go against the wind and commit such a crime. Furthermore, it was so brazenly announced to the world that they were already in the middle of production?
At Zhang Ye's Studio.
Ha Qiqi was furious. "What the hell are they doing!"
Zhang Zuo said, "Old Ha, didn't you say that their show would change its name and format?"
"Yeah." Ha Qiqi said, "I don't know what's going on either!"
Zhang Ye did not even hesitate and immediately said, "Send the lawyer's letter!"
The law firm that Zhang Ye's Studio had entrusted sent a lawyer's letter to Central TV on the same day. They had also communicated with the court and had assigned someone to handle the matter.
Things had gotten out of hand!
Zhang Ye and Central TV Department 1 were going to start a lawsuit again?
However, the development of the matter made everyone's jaw drop!
Just as everyone's attention was focused on this, Central TV Department 1 quickly deleted the previous Weibo promotion and posted a new one. Central TV Department 1's official Weibo announced that due to copyright issues, their new show would be scrapping The Voice's name and using Sing! instead. The format of the show would also change. He even hinted that even though the name had changed, the flavor of the show would never change.
Video promotion!
Advertising!
For a time, it was like a raging fire!
The name of Sing! was instantly made famous!
It was only then that everyone came to a sudden realization!
Central TV Department 1 knew that there were issues with the copyright, so they did not intend to use the name of the second season of The Voice at all. Right from the start, they had already made preparations to change the name and change the iconic segment where the seats were turned around. They were going to put on a new skin and continue doing The Voice. But if they were to hastily come up with a new name, they were afraid that the audience would not buy it. They were afraid that the audience would not be able to sustain the show, and they were also afraid that the attention on the show would be too little. As such, they brought up the gimmick of the second season of The Voice right from the start and used it as an opportunity to promote it. Taking advantage of Zhang Ye's recent dominance in the media, they pushed out Sing! to let the audience know that this was not a new show, but the second season of The Voice! If they did not have such intentions, Central TV Department 1 would not have reacted so quickly. They had already thought of the name of the new show in less than a day? The segment was changed just like that? And the promotional video was even made? It was impossible for it to be done so quickly! They just wanted to ride on the fame of Zhang Ye and The Voice!
Furthermore, the previous Weibo post had already been deleted. Even if Zhang Ye's Studio were to sue Central TV Department 1, it would not affect them too much. They would not suffer any losses at all!
Some of Zhang Ye's fans started scolding.
"Motherfucker!"
"How could they be so despicable?"
"Holy shit, my worldview has been refreshed!"
"They were still scolding Zhang Ye on Weibo yesterday, but today, they're using Zhang Ye and his show's name to promote themselves and ride on his popularity. This is Central TV Department 1? They can even do something like this? "
"This matter is a little shameless!"
"If you guys want to make Sing!, go ahead, but is there a need to do this? Speaking of which, you guys were in the wrong in the first place, right? The Voice was Zhang Ye's blood and sweat to begin with. Not only did you guys not want to give Director Zhang any money, but you also wanted to secretly sell off Zhang Ye's copyright to get the money. Then, you sent Zhang Ye to the Documentary Channel and clamored all over the place to force Central TV to terminate Zhang Ye's contract. In the past year, you guys have been scolding Zhang Ye constantly online and publicly criticizing him, but look at what happened in the end? You guys are still doing this today? Isn't this a little too much! "
Of course, there were also people who expressed that it did not matter.
"As long as the second season of The Voice is out, it's fine!"
"Right, I really like this show, so it can't be discontinued!"
"Counting the days, it should be about time for the second season. I'm looking forward to it!"
"If they want to change the name, so be it. We still have to watch it no matter what."
"Yeah, there aren't many classic singing shows out there. The Voice and King of Masked Singers are the two biggest signboards. King of Masked Singers just ended a few months ago, so there won't be a second season anytime soon. That leaves The Voice as the only one left. Don't even mention changing its name to Sing!, even if it were to change its name to Dog Shit, we would still watch it!"
"Hurry up and broadcast it!"
"Just don't ruin The Voice's reputation."
"I've seen the promotional video. It's actually quite good!"
There was a lot of controversy!
There was also a lot of attention!
But this was exactly the effect that Central TV Department 1 was trying to achieve. They knew that even if there were people scolding them, those people would still come to watch the show after it was broadcast. This was because there was no one who could compete with them, nor was there anyone who could compete with them. They could sweep away all singing shows as long as they could retain the audience during the broadcast and let them feel that it was just The Voice with a different name. Then the audience would definitely recognize the show and would not give up on it just because the director was not Zhang Ye or the host was not Zhang Ye. Other than Zhang Ye's hardcore fans and some nationalistic youths, very few people would be so rational and rational. At the end of the day, what the people needed was entertainment, not a person who could stand onstage and say the commercials at a heaven-defying speed that no one could imitate!
The popularity of The Voice had already been established!
Therefore, Central TV Department 1 no longer needed Zhang Ye!
Host?
Director?
Guest?
It didn't matter who came!
You've already exceeded your reading limit for today. If you want to read more, please log in.
Login
Select text and click 'Report' to let us know about any bad translation.
