The gradual release of advertisements, the recommendation of the leading voices in various fields, and Xin Ao's three billion scattered wealth, caused the number of registered users to quickly exceed 200 million a week after the launch of Xin Ao Village. It became a hot topic of discussion on the Internet and even offline. All major forums were flooded with comments. The popularity of WeChat Moments, Weibo, and other places also remained high.
In contrast, the Internet shopping platform of Lin's Group was completely ignored when it was launched a week later. The channel built with huge financial and material resources did not seem to have a proportional return at all.
Of course, this was only the opinion of outsiders.
As an insider, Shen Han did not think so.
"It has been online for three days, and the number of users is increasing at a rate of five million a day. It seems to be a weak start, but for three days in a row, the number of new users on Feite Platform is very stable. Yesterday, it even exceeded six million. There is no sign of discouragement. "Shen Han sat opposite Xiao Zheng, reporting the statistics of the past three days.
Know yourself and know your enemy, and you will never be defeated. While Xin Ao Village was popular, Xiao Zheng would not be blinded by victory. Understanding the detailed data of Feite Platform was his daily homework.
"Feite's advertising is less than one-third of ours. The publicity is also lukewarm. Apart from the initial cooperation with Xin Ao Village, it maintained its popularity for a short period of time. Since then, it has been keeping a low profile. They didn't even go out of their way to promote it. "Shen Han frowned slightly, her eyes filled with surprise. "But even so, by tonight, the number of users on Feite Platform will exceed 20 million."
The number of users in Xin Ao Village had successfully exceeded 200 million. And Feite Platform barely exceeded 20 million. It seemed that the data was ten times worse. But Xiao Zheng was very clear. The number of users was the number of users. Some users could create tens of thousands of value for Xin Ao Village every year. Some might be zombie users. Except for the initial gift grabbing, they would not continue to go to Xin Ao Village.
As the leading enterprise in Hua Xia, Lin's Group had a huge channel and a rich network of resources. It was something that Xin Ao Village could not compare with. Other than Phantom, nearly half of the suppliers in Xin Ao Village were foreign goods from Lu Dashan. Recently, they have been constantly reviewing the products and have entered Xin Ao Village. But compared to the Lin Family's Fitt Platform, the simplicity of the product was obvious.
As long as you want it, you can find it on the Fitbit platform.
The early stage relied on marketing and publicity. Once it was on track, it would depend on the reputation and customer experience.
In terms of commodities, Xin Ao Village was still lacking. This would also be the next core target of Xin Ao Village. Replenish the supply.
"In the past week, the user activity has been decreasing by about 1% every day. Although these were all normal phenomena. However, if we don't enhance the content of Xin Ao Village and enrich the customer experience in Xin Ao Village, we will not be able to complete our mission. The situation in the future will only become more and more dangerous, "Shen Han concluded.
Taking a sip of tea, Xiao Zheng nodded and said, "You can leave the advertisement to your subordinates. The most important thing now was to cooperate with the Product Department and enrich the platform's supply as much as possible. In addition, I heard that Xin Ao Village's forum is the most active one. We need to strengthen our management and pay more attention to this aspect. "
"Yes, I know." Shen Han nodded.
After ending the meeting with Shen Han, Xiao Zheng rubbed his slightly swollen eyebrows. He knew that the Lin Family had begun to exert their power.
Or in other words, the Lin Family had not officially exerted their power. They had only taken the first step.
With the Lin Family's financial resources and channels, once they invested in the platform, the influence of Fitbit would increase exponentially.
In fact. Just by relying on the Lin Family's golden name. Fitbit could continue to increase the number of new users by five million every day. To a certain extent, this had already proved the influence of the Lin Family in the market and the trust of the users. The number of new users in Xin Ao Village was decreasing and would soon reach a saturation state. On the other hand, the Lin Family still had a lot of room for development. In addition to the number of new users, active users were the key to a platform. Of the two hundred million users in Xin Ao Village, how many of them were active users and how many of them were just there for the prize?
Even though the market was already booming, how big was the bubble? Only the insiders of Xin Ao Village knew clearly. This was also the core direction that Xiao Zheng would focus on in the future.
Ding ding.
The phone on the table suddenly rang. The ear-piercing ringtone pulled Xiao Zheng back to reality from his contemplation. He picked up the phone and answered the call.
It was an unknown number.
"Hello." Xiao Zheng said calmly. He had the authority of a boss.
"Is this Mr. Xiao?" A rather feminine voice came from the other side of the phone. And judging from the voice, the person should not be young.
"Mhmm. It's me. May I know who you are? "Xiao Zheng said politely.
This was his personal phone. As his status increased, there were not many people who were qualified to get his personal number. And he did not save the other person's number. This could only prove that this person was not an ordinary person.
"My name is Hu Yishan. The CEO of Jufeng Network. "The man on the other side of the phone smiled. "Mr. Xiao. Do you have time to meet? "
Hu Yishan!
The overlord of the Internet!
A regular in the top five of the list! He had even threatened Shang Jingtian's position as number two. In the past two decades, other than Lin Chaotian, who was at the peak of his career, and Shang Jingtian, who was steady and steady, Hu Yishan was the only one with the greatest reputation in Beijing.
Why did he come to me?
Logically speaking, Xin Ao Village and Hua Xia's largest shopping platform were competitors. If it was not necessary, it was better not to meet. But Hu Yishan took the initiative to invite him. This made Xiao Zheng a little confused.
"Of course." Xiao Zheng smiled and said enthusiastically. "I've heard of your name for a long time, but never had the chance to meet you."
"Mr. Xiao, you're too kind." Hu Yishan smiled.
After setting the time, Xiao Zheng informed Xiao Taohong. He took the elevator to the parking lot.
Siyan came down two minutes earlier and was waiting for him.
After getting in the car, Siyan opened the computer and introduced Hu Yishan's personal information in detail as usual. Only by knowing a person's background and even the environment when he was young could one be sure. Only then could the person's style and personality be restored to the greatest extent.
And this information was the key to a battle between two soldiers.
"He used to work for the Lin Group?" Xiao Zheng caught the key point.
Siyan pushed up his thick glasses and said in a serious tone, "The Lin Group didn't exist back then. It was just a company that Lin Chaotian had just established. Many people thought highly of it, but there were even more who didn't. Some even maliciously suppressed it. And the reason why Hu Yishan left. It seems that he had a huge disagreement with Lin Chaotian's business philosophy. "
"Jufeng Network and the Lin Group didn't have much interaction over the years. Even in public, they didn't talk to each other. I can see that the two don't have a good relationship on the surface. "Siyan analyzed.
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